Experience

Andrew Schwartz is an expert in digital innovation and brand strategy, specializing in the integration of the Metaverse with business development and digital platforms. In fact, his interests range from content creation and startup management to the implementation of social media strategies and activation of big ideas. Therefore, throughout his career, he has led projects that have sought to generate concrete and measurable results, taking advantage of the convergence between technology and business

During his professional career, he has worked at Nike as Director of Metaverse Engineering, leading a multidisciplinary team of developers, designers and data scientists to explore the potential of the Metaverse in the evolution of digital and physical connectivity. In this same role, he has developed strategies for the creation of innovative products and processes, as well as Web3 tools and digital twins that have redefined consumer interaction with the brand. He has also served as Director of Sports Moments Experiences

He has also collaborated as Strategic Advisor for Exponential Technology Innovation at the AI MINDSystems Foundation, where he has contributed to the development of emerging technologies and has published articles on the impact of the Metaverse and Artificial Intelligence on the future of business. His ability to anticipate trends and his strategic vision have positioned him as an influential professional in the global digital transformation

Internationally, he has been a benchmark in the application of Metaverse in the sports and commerce industry, contributing to projects that have marked a before and after in the way of understanding the relationship between technology and brand. In this sense, his work has been recognized with numerous awards and has consolidated his reputation as an innovator who challenges conventional limits. 

  • Director of Metaverse Engineering at Nike, Boston, United States 
  • Director of Sports Moments Experiences at Nike 
  • Strategic Advisor on Exponential Technology Innovation at the AI MINDSystems Foundation 
  • Director of Innovation at Intralinks 
  • Digital Product Leader at Blue Cross Blue Shield of Massachusetts 
  • Head of Content Innovation at Leia Inc. 
  • Director of Brand Strategy at Interbrand 
  • Director of Development and Strata-G Internet Group Leader at Strata-G Communications. 
  • Member of: 
    • Blockchain Advisory Board at Portland State University. 
    • School Committee of Acton-Boxborough Regional School District
Programmes in collaboration with

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