With this Postgraduate diploma, based on Relearning, you will create the most effective health promotion programs to promote healthy lifestyles that prevent diseases”

According to the World Health Organization, non-communicable diseases kill 41 million people every year. Therefore, the entity emphasizes that conditions such as Diabetes, Cancer or cardiovascular diseases require continuous management and effective prevention strategies. In this context, nursing personnel play a vital role in the implementation and administration of public health programs. In this situation, these professionals need to regularly update their knowledge in order to implement the most effective health promotion initiatives.  

In this scenario, TECH has developed an innovative program in Public Health Management. The academic itinerary delves into issues such as the 2030 Agenda or the Sustainable Development Goals to the design of effective communication strategies in the health field. At the same time, the syllabus delves into the Evaluation of Public Health Programs, taking into account the different existing models of analysis. Along the same lines, the didactic materials provide nurses with the most avant-garde tools for measuring the program of patient satisfaction (among which the PROMS and PREMS stand out). In this way, graduates will acquire advanced competencies to lead, manage and improve Public Health services. 

On the other hand, the academic itinerary is based on the disruptive Relearning methodology, based on the gradual reiteration of concepts throughout each module. In addition, the contents will be taught by a prestigious teaching staff that fully masters all the complexities of Public Health Management. The only thing nurses will need is an electronic device with Internet access to access the Virtual Campus, where they will find the most complete and updated teaching materials on the market. 

You will achieve your objectives with the support of TECH's didactic tools, including explanatory videos and interactive summaries”

This Postgraduate diploma in Public Health Management for Nursingcontains the most complete and up-to-date scientific program on the market. The most important features include:

• The development of practical cases presented by experts in Public Health and Health Management
• The graphic, schematic and eminently practical contents with which it is conceived gather scientific and practical information on those disciplines that are indispensable for professional practice 
• Practical exercises where self-assessment can be used to improve learning
• Its special emphasis on innovative methodologies 
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
• Content that is accessible from any fixed or portable device with an Internet connection 

You will delve into Communication in Crisis Situations and be able to provide accurate information to reduce Anxiety”

The program’s teaching staff includes professionals from the sector who contribute their work experience to this specializing program, as well as renowned specialists from leading societies and prestigious universities. 

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to learn in real situations. 

This program’s design focuses on Problem-Based Learning, through which the professional must try to solve the different professional practice situations that arise during the academic program. For this purpose, students will be assisted by an innovative interactive video system created by renowned and experienced experts.

Are you looking to incorporate the most innovative tools for measuring patient satisfaction into your practice? Achieve it with this 6-month program"

The 100% online methodology of this program will allow you to update your knowledge without depending on strict schedules"

Thanks to this program, nurses will analyze the quality of Public Health programs with the aim of improving clinical care. The program will delve into the use of new technologies (such as the Internet of Things or Artificial Intelligence) for health promotion, community development and empowerment of community associations. Likewise, the syllabus will delve into the most innovative qualitative and quantitative tools for the evaluation of health programs. Therefore, graduates will develop skills aimed at the formulation and evaluation of health policies that respond to the needs of the population.

You will implement public health policies that promote equity and respond to the needs of the community”

Module 1. Public Health in the 21st Century

1.1. Health, a Global Public Good

1.1.1. Health: Concept, Limitations of Definitions and Evolution
1.1.2. Health of the Individual, Public Health and Social Health
1.1.3. Health in a Globalized World: Opportunities and Threats

1.2. Health Determinants: Past, Present and Future

1.2.1. Models: Health Field, Social Determinants, Social Determination
1.2.2. Structural, intermediate and proximal determinants
1.2.3. Health Determinants in the 21st Century: New Perspectives

1.3. Collaborative Culture at the International Level

1.3.1. Structures and Institutions
1.3.2. The Impulse of NGOs: Channels of Collaboration and Weaknesses
1.3.3. The Role of Private Actors in International Health Collaboration

1.4. Health and Sustainable Development

1.4.1.  Agenda 2030 and Sustainable Development Goals
1.4.2. Health Beyond SDG 3
1.4.3. One Health: One Concept, One Voice, One Policy

1.5. New Profiles in Public Health (PH): Human Resources

1.5.1. Data and Communication
1.5.2. New Professional Profiles in Public Health: Technological, Social, and Ethical
1.5.3. Public Administrations Faced with the Challenge of New Profiles

1.6. Current Public Health Policies

1.6.1. Public Health Strategies
1.6.2. Public Health and Environmental Challenges
1.6.3. Public Health in the Information Society

1.7. Public Health Impact Interventions

1.7.1. Health Impact Assessment
1.7.2. Decision Making and Prioritization of Interventions: Budgetary, Social and Ethical Aspects
1.7.3. Success Stories

1.8. International Public Health Projects in Endemic Areas, Outbreaks and Epidemics

1.8.1. Strategies for Health Surveillance in the 21st Century
1.8.2. The COVID19 Pandemic: A Before and After or Just a Temporary Change?
1.8.3. International Collaboration in this Context

1.9. Management, Financing and Leadership in Public Health

1.9.1. Public Health Management Models: Health Authority and Provision
1.9.2. Agencies, Centers and Institutes
1.9.3. Public Health Budgets: Decision and Management

1.10. Legal Aspects at the International Level in the Context of Public Health

1.10.1. International Standards
1.10.2. Right to Health: Perspective and Comparison
1.10.3. International Health Regulations (IHR)

Module 2. Communication and New Technologies in Public Health

2.1. Communication Processes: Transparency, Trust and Communication Strategies in the Mass Media in Public Health

2.1.1. The Communication Process in Public Health
2.1.2. Health Communication
2.1.3. Agents of the Communication Process

2.2. Public Health Image, Reputation and Presence

2.2.1. Image and Impact of Public Health
2.2.2. Reputation, Trust and Reliability Importance in Effective Communication
2.2.3. The Future of Public Health Image Post-COVID 19 Scenario and Actions for Improvement

2.3. Design of Effective Communication Strategies in Public Health

2.3.1. Communication as a Tool for Public Health Policies, Programs and Interventions
2.3.2. Reaction or Proaction: Communication Planning
2.3.3. Objective, Message, Channels and Agents

2.4. Communication Channels: Analysis, Use and Evaluation in Healthcare

2.4.1. Analysis of Health Communication Channels
2.4.2. Strategies and Models of Use of the Different Channels: Segmentation, Scope, and Specific Use
2.4.3. Preliminary Evaluation of the Different Channels and Evaluation of Interventions

2.5. Leadership and Communication Styles Among Professionals: Coaching and Empowerment in Public Health

2.5.1.  Importance of Internal Communication Factors, Styles and Models
2.5.2. Models of Training and Empowerment of Communication Between and by Health Professionals
2.5.3. The Health Professional as the Axis of Communication: the White Coat Loudspeaker and its Particularities in Public Health

2.6. Communication in Crisis Situations for Public Health

2.6.1. Crisis Communication and Communication Crisis
2.6.2. Key Factors in Health Crisis Communication: Coping with Uncertainty
2.6.3. Strategies and Agents The Role of the Spokesperson

2.7. Social Media Research and Strategy to Improve Accessibility to Truthful and Reliable Information Improving Health Literacy and Increasing Participation

2.7.1. Health in Social Networks: Presence, Treatment and Impact
2.7.2. Social Networks as an Element of Knowledge and Intervention in Health
2.7.3. Disinformation and Health Hoaxes

2.8. Research and Use of New Technologies for the Promotion of Health, Community Development and Empowerment of Community Associations

2.8.1. New Technologies as a Tool for Health Equity
2.8.2. Threats and Risks of New Health Technologies
2.8.3. Practical Applications

2.9. Quality Analysis: Contribution of New Technologies

2.9.1. Technology Assessment: Objectives, Challenges and Tools
2.9.2. Ethical Factors in the Application of New Technologies in Public Health
2.9.3. Technological Acceleration: Planning in Innovation

2.10. Development of Internet of Things Projects in Epidemiology and Public Health and other Emerging Projects

2.10.1. Internet of Things (IoT): Trade-off between Knowledge and Privacy
2.10.2. Real-life Data and Real-time Data: Sources, Analysis, Processing and Use for Knowledge and Decision Making
2.10.3. Artificial Intelligence in Public Health

Module 3. Evaluation of Public Health Policies and Programs

3.1. Evaluation of Public Health Policies

3.1.1. Evaluation of Public Health. Historical Framework
3.1.2. International Framework
3.1.3.  Present and Future of Evaluation in Public Health

3.2. Methodological Aspects of Public Health Evaluation

3.2.1. Dimensions of Evaluation
3.2.2. Evaluation Objectives, Design and Procedure
3.2.3. Qualitative and Quantitative Methods

3.3. Health Information Systems Based on Management Indicators Development of Indicators

3.3.1. Models of Information Systems
3.3.2. Design and Construction of a Decision-useful Information System
3.3.3. Future of IS: Technical, Ethical and Usability Issues

3.4. Qualitative and Quantitative Tools in the Evaluation of Health Programs

3.4.1. Qualitative Methods
3.4.2. Quantitative Methods
3.4.3. Choice, Advantages and Difficulties

3.5. Evaluation and Critical Analysis of Health Outcomes

3.5.1. Data: Sources, Usefulness and Ethical-legal Factors
3.5.2. Measurement and Analysis Models
3.5.3. Use and Limitations of Health Outcomes

3.6. Satisfaction of Patients, Staff, Providers and Environment. Analysis and Improvement Cycles

3.6.1. Dimensions of Satisfaction. Perceived Quality
3.6.2  PROMS and PREMS. External and Internal Customer Satisfaction
3.6.3. Improvement Cycles: PDCA, DMAIC

3.7. Evaluation of Public Health Programs

3.7.1. Assessment Objectives
3.7.2. Evaluation Models
3.7.3. Implementation, Redesign and Measurement of SP Interventions

3.8. Evaluation of Health Policies

3.8.1. Health in all Policies
3.8.2. Health Impact Assessment
3.8.3. Existence or Non-existence of Non-health Policies

3.9. Health Program Studies

3.9.1. Evaluation of Vaccination Programs
3.9.2. Evaluation of Screening Programs
3.9.3. Evaluation of an Environmental Policy

3.10. Analysis of Evaluation Plans

3.10.1. The Figure of the Evaluator
3.10.2. Who Monitors the Monitors
3.10.3. Evaluation Policies and Policy Evaluation

If you have set yourself the goal of renewing your knowledge, TECH offers you the opportunity to achieve this while combining it with your work responsibilities as a nurse. Enroll now!"