Cultural information has a series of particularities in its writing and design that must be known by professionals who wish to specialize in this sector. Don't think twice and improve your skills with this very complete Diploma"

Cultural journalism has traditionally had a prominent presence in the media, but it has usually been a discipline far from academia. In other times, professionals who have had a journalistic career in the area have been learning through practice with very few educational proposals. Nowadays, formation is essential in any sector.

This Postgraduate certificate has an eminently professional orientation, and seeks to formed cultural journalism professionals who are able to respond to market demands. Journalists specialized in specific fields are needed as a response to the growing segmentation of the public targeted by today's media. The field of cultural specialization is relevant because of the growing importance of the sector referred to cultural management and creation and, above all, because of the incorporation of culture into the digital sphere.

The objective of this program is to broaden the student's training with a high level of specialization in the field of cultural journalism, which will enable the student to perform informative and dissemination functions in the professional environment, with special emphasis on writing and information design.

And all this in a program of excellent academic level, created by specialized professionals with years of experience and, above all, with a 100% online format that will allow you to organize your study easily, so you can combine it with the rest of your daily obligations.

This program will allow you to increase your ability to succeed. Reach a higher level of professionalism in communication through the latest educational technology 100% online"

This Postgraduate certificate in Writing and Information Design in Cultural Journalistic Media contains the most complete and up-to-date program on the market. The most important features include:

• The development of practical cases presented by experts in cultural journalism
• The graphic, schematic, and practical contents with which they are created provide scientific and practical information on the disciplines that are essential for professional practice
• Latest innovations in Writing and Information Design in Cultural Journalistic Media
• Practical exercises where the self-assessment process can be carried out to improve learning
• Algorithm-based interactive learning system for decision-making in the situations that are presented to the student
• Special emphasis on innovative methodologies in the writing and design of cultural information
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

This Postgraduate certificate is the best investment you can make when selecting a refresher program to update your knowledge in writing and design of cultural information”

It includes in its teaching staff professionals belonging to the field of cultural journalism, who pour into this program the experience of their work, in addition to recognized specialists from reference societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive learning experience designed to prepare for real-life situations.

The design of this program focuses on Problem-Based Learning, by means of which the journalist will have to try to solve the different situations of professional practice that are presented to them. To do so, the specialist will have the help of an innovative interactive video system created by recognized experts in Writing and Design in Cultural Journalistic Media, and with great experience.

Increase your confidence in decision making, reinforcing your knowledge through this Postgraduate certificate"

Learn about the latest trends in the field of cultural journalism and improve the processes of writing and design of Cultural information"

The structure of the contents has been designed by a team of professionals in cultural journalism, aware of the relevance of current affairs in order to produce publications of academic quality, and committed to quality teaching through new educational technologies.

This Postgraduate certificate contains the most complete and up-to-date scientific program on the market, designed to help you achieve professional success"

Module 1. Creative Writing

1.1. New Journalism: Validity and Expiration of Journalistic Narratives

1.1.1. Info-Fiction
1.1.2. Literary Construction of Reality
1.1.3. The Scenic Event

1.2. Analysis of Classic and Recent New Journalism Reports

1.2.1. Work and Trajectory of the Most Outstanding Journalists in This Field
1.2.2. Work and Trajectory of the Most Outstanding Writers in This Field
1.2.3. Media (Magazines, Supplements,  Audiovisual Programs)

1.3. Imagination in the Face of the Thematization of Culture

1.3.1. Positioning Among the Evidence
1.3.2. Counting the Stories Published
1.3.3. The Chronicle and the Literary Report

1.4. Rewriting of the Original Newspaper Pieces

1.4.1. Chronic
1.4.2. Interviews
1.4.3. Reports

1.5. The Journalistic-Literary Article of a Cultural Witnessed Event

1.5.1. Performing Arts, Plastic Arts, Literature, Cinema, Children's Leisure, Museums, Architecture, Gastronomy, Trade Fairs
1.5.2. Cultural Programming Media
1.5.3. Internet and Social Networks

1.6. Design and Preparation of a Journalistic-Literary Article

1.6.1. Writing Tips
1.6.2. Article design
1.6.3. Article elaboration

Module 2. Journalistic Design

2.1. Information Design in Cultural Journalism

2.1.1. Concept of Journalistic Design
2.1.2. Elements, Objectives and Specialities
2.1.3. Information Design in Cultural Journalism
2.1.4. The Role of the Designer in Today's Society

2.2. Textual and Typographic Language in Journalistic Design

2.2.1. The Structuring of the Space that Holds the Signs: Format, Stain and Grid
2.2.2. Linguistic Signs and Their Graphical Appearance: Typography, Size, Color, Color, Orientation, etc
2.2.3. Visibility and Readability
2.2.4. Basic Concepts of Textual Journalistic Elements
2.2.5. Text as an Informative Resource

2.2.5.1. Typography: Essential Concepts and Their Integration with Other Elements
2.2.5.2. Essential Concepts (Classes, Choice and Readability)
2.2.5.3. Effective Design Resources (Location, Size and Extent)
2.2.5.4. Integration of Design Resources with Other Elements (Iconic, Plastic and Structural)

2.3. The Role of the Image in Informing

2.3.1. Photography and Illustration
2.3.2. Infographics
2.3.3. Functions and Styles

2.4. Basic Journalistic Resources

2.4.1. Photography
2.4.2. Illustration
2.4.3. Infographics

2.5. Color in Cultural Journalism

2.5.1. The Meaning of Color at a Cultural Level
2.5.2. Technical and Journalistic Application of Color
2.5.3. Color and Cultural Journalism

2.6. Hierarchization and Structuring of the Elements

2.6.1. Joint Application of Prioritization Resources
2.6.2. Structuring of Available Elements
2.6.3. Contrast, Proportion, Harmony, Symmetry, and Balance

2.7. Adaptation to the Cultural Product and to the Culture of the Audience

2.7.1. Adaptation to the Cultural Product
2.7.2. Adaptation to the Culture of the Audience
2.7.3. Consideration of the Technical and Economic Possibilities Available

A unique, key, and decisive educational experience to boost your professional development”