Introduction to the Program

This Postgraduate certificate will make you an expert on Website Marketing"

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The process of programming, designing and launching a website includes a series of steps that, if done properly, will lead to the success of the professional and their clients. The final step is Marketing, which encompasses all the strategies that ensure appropriate diffusion of a website to achieve its objectives, either to disseminate information, to raise awareness of a problem, to offer a service or to see a certain product.

However, this stage is not always paid sufficient attention, even though it is fundamental to the success of the website. A lack of qualified professionals means that clients are unable to realize a comprehensive strategy to achieve the results envisaged in the planning of the website project.

Thus, there is a need for specialists who can offer a marketing service which helps clients to achieve their objectives, disseminate a website and sell digital services or physical products. An effective marketing service will include promotion techniques such as emailing or improving SEO, and their subsequent analysis to see if sales and diffusion objectives have been met.

This Postgraduate certificate provides essential knowledge for effective Website Marketing tailored to client goals, and enables engineers or professionals to apply this knowledge in their workplace.

Marketing is a key stage in the launch of a website: this course will make you indispensable for your clients"

This Postgraduate certificate in Website Marketing contains the most complete and up-to-date educational program on the market. Its most notable features are:

  • The best specialist content on Website Marketing
  • Teachers who are experts in the field, and who will accompany the student throughout the learning process
  • Practical exercises where self-assessment can be carried out to improve learning
  • Content that is accessible from any fixed or portable device with an Internet connection

Your customers will return when you show them the skills you have acquired with this Postgraduate certificate"

The teaching staff includes professionals from the sector who contribute their professional experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to learn in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

Learn how to market websites and increase your customer base"

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Your customers will return when you show them the skills you have acquired with this Postgraduate certificate"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

estudiar tech TECH

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Postgraduate Certificate in Website Marketing

The success of a website is not only based on its design and programming, but also on the marketing strategy that is implemented. This stage, often ignored, is essential to achieve the objectives of the website and for the client to get the expected returns. This is why TECH offers the Postgraduate Certificate in Website Marketing, to train the qualified professionals needed in this area. This program focuses on teaching all the strategies and techniques necessary to disseminate the website and sell the services or products to be marketed. Students of the Postgraduate Certificate in Website Marketing will learn how to carry out promotional techniques such as emailing, perfect SEO and analyze the results to see if the sales and diffusion objectives have been met. In addition, they will be taught to implement a comprehensive strategy to achieve the objectives set from the planning of the project.

An indispensable update for engineers

Marketing is a fundamental stage for the website to be successful, and it is necessary the presence of specialists who know how to implement the right strategies to achieve the objectives outlined. This Postgraduate Certificate in TECH trains the professionals that the sector demands and offers students a high quality program, fully updated and carried out by experienced professionals willing to put all their knowledge at the disposal of their students. In summary, the Postgraduate Certificate in Website Marketing is an essential training for all those who wish to dedicate themselves to the Website Marketing sector, offering the necessary knowledge to develop appropriate strategies and achieve success in the dissemination and sale of online services and products.