Through this Postgraduate certificate, 100% online, you will manage the New Public Health Technologies to prevent diseases, promote health and improve health outcomes in the community”

According to the World Health Organization, more than 60% of the global population has access to the Internet, which represents an unprecedented opportunity to use new technologies to promote public health. For pharmacy professionals, this means adopting an innovative approach to communicating with patients and managing digital tools to improve access to health information or encourage healthy behaviors. Also, through these tools, pharmacists can monitor health trends in the community and detect potential disease outbreaks. For example, they have the possibility of using data from social networks or health applications to identify symptom patterns.  

Given this reality, TECH presents a pioneering Postgraduate certificate in Communication and New Technologies in Public Health . The academic itinerary will delve into the communicative processes in healthcare environments, taking into account factors such as the importance of the reliability of information. In relation to this, the syllabus will analyze the use of new technologies (such as Artificial Intelligence or the Internet of Things) for the promotion of health, community development and the empowerment of community associations.  As a result, graduates will gain advanced skills to design health education programs using digital tools and transmit information on the prevention of pathologies.  

Regarding the program's methodology, it is taught in a flexible online modality, which will give pharmacists total freedom to plan their schedules. The only thing they will need to access the Virtual Campus is an electronic device with Internet access (such as a cell phone, computer or tablet). In addition, TECH employs its disruptive Relearning learning system, consisting of the repetition of key concepts to ensure optimal assimilation of the contents.

You will have the support of the largest online academic institution in the world, TECH, with the latest educational technology at your disposal”

This Postgraduate certificate in Communication and New Technologies in Public Health  contains the most complete and up-to-date scientific program on the market. The most important features include:

• Development of practical case studies presented by experts in health sciences
• The graphic, schematic, and practical content with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
• Practical exercises where the self-assessment process can be carried out to improve learning
• Its special emphasis on innovative methodologies  
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
• Content that is accessible from any fixed or portable device with an Internet connection 

You will delve into Crisis Communication, which will ensure that you provide accurate and clear information”

The program’s teaching staff includes professionals from the field who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.  

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to prepare for real situations.  

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the course. For this purpose, the students will be assisted by an innovative interactive video system created by renowned and experienced experts.  

Are you looking to incorporate into your practice the most innovative strategies to optimize health literacy and increase participation? Get it with this program in only 180 hours"

Thanks to the Relearning system used by TECH you will reduce the long hours of study and memorization. You will enjoy a progressive learning process!"

After completing this Postgraduate certificate, pharmacists will have a thorough knowledge of the principles of Communication and New Technologies in Public Health . In this same line, graduates will develop advanced competencies to transmit health messages in a clear and understandable way to different audiences. They will also be able to use data to understand community needs, evaluate the effectiveness of public health interventions, and make informed decisions that improve outcomes.

You will skillfully handle New Technologies and use them to improve the exchange of information in the context of Public Health”

General Objectives

• Develop a broad and comprehensive conceptual framework of the situation, challenges and needs of public health in the 21st century 
• Examine the international and global framework of public health policies 
• Determine the key factors for proper health crisis communication: crisis communication and crisis of communication 
• Identify the theoretical and methodological framework for Public Health evaluation 
• Identify the steps to be followed for disease assessment using epidemiological data 
• Compile the research methodology related to disease surveillance 
• Identify the main risk and protective factors in communicable and noncommunicable diseases 
• Analyze the importance of assessing the quality of intervention studies 
• Develop the fundamentals of clinical epidemiology, measurement of frequency and distribution of diseases 
• Critically evaluate the efficacy and effectiveness of clinical interventions, pharmacological treatments, surgical interventions and prevention strategies 
• Substantiate the principles of the epidemiological method 
• Substantiate the health promotion principles, social determinants of health, health-related behavioral theories, and strategies to promote healthy lifestyles and health-promoting environments 
• Analyze the main health risks for different vulnerable groups 
• Implement a holistic and integrative vision in the assessment of the impact of environmental risks on health protection

Specific Objectives

• Analyze communication processes and their use in Public Health 
• Evaluate the current presence of Public Health in the communication framework and develop strategies for its improvement 
• Examine the different communication channels available for use in Public Health and define their use 
• Substantiate the specific communication needs in crises with a health component and establish the essential factors for their best implementation 
• Identify the key points for the use of SSRs as a tool for knowledge and intervention in Public Health 
• Examine the technological developments available for use in community health 
• Evaluate the use, usefulness, risks and benefits of new technologies available in Public Health 
• Present the general framework of the use and future possibilities of Artificial Intelligence in Public Health

The interactive summaries of each topic will allow you to consolidate in a more dynamic way the concepts of the Agents of the Communication Process”