Data journalism, a new dynamic and clarifying way to practice communication”

Society has changed substantially in the way it relates to each other. Communication has become an almost organic process between distant places; immediacy has displaced rigor; opinion has taken a leading role in the process. In this context, the journalists become an intermediary agent who need to reinvent their role. 

The new tools, the new communication projects and the new economic imperatives of the sector require the professional to have a specific program, focused on the practice of journalism in a digital environment. These changes are associated with new social and ethical responsibilities of great importance, related to the role of journalists in social media, their capacity to influence as opinion leaders, and their moral responsibility in the handling of information: its positive and negative aspects. During this program we will enable a detailed analysis of this new panorama, in constant evolution, detecting specific features, possibilities and limitations of great interest for journalists of the 21st century. And above all, opening new paths and avenues of development and evolution that will propel the journalists in their career towards success.

Learn how to develop one of the most demanded types of information in the mass media today”

This Postgraduate diploma in Journalistic Data Management as a Communication Element contains the most complete and up-to-date program on the market. The most important features include:  

• The latest technology in online teaching software
• A highly visual teaching system, supported by graphic and schematic contents that are easy to assimilate and understand   
• Practical cases presented by practising experts  
• State-of-the-art interactive video systems  
• Teaching supported by telepractice   
• Continuous updating and recycling systems  
• Autonomous learning: full compatibility with other occupations  
• Practical exercises for self-assessment and learning verification  
• Support groups and educational synergies: questions to the expert, debate and knowledge forums  
• Communication with the teacher and individual reflection work.  
• Content that is accessible from any fixed or portable device with an Internet connection  
• Complementary documentation databases that are permanently available, even after the program

The management of the tools for converting data into information, in an expert course of high instructive efficiency”

Our teaching staff is made up of practicing specialists. In this way, we ensure that we provide you with the educational update we are aiming for. A multidisciplinary team of trained and experienced professionals, who will develop the theoretical knowledge efficiently, but, above all, will put at the service of the course the practical knowledge derived from their own experience: one of the differential qualities of this Postgraduate Certificate.  

The effectiveness of our methodological design enhances mastery of the subject matter. Developed by a multidisciplinary team of e-learning experts, it integrates the latest advances in educational technology. In this way, you will be able to study with a range of comfortable and versatile multimedia tools that will give you the operability you need in your education.   

The design of this program is based on Problem-Based Learning: an approach that conceives learning as a highly practical process. To achieve this remotely, with the help of an innovative interactive video system, and through the telepractice and learning from an expert systems, you will be able to acquire the knowledge as if you were facing the case you are learning at that moment. A concept that will allow you to integrate and fix learning in a more realistic and permanent way.

A very specific type of journalistic communication, in line with the speed and accuracy that new receivers demand"

Learn the specific techniques for accessing data and give your professional profile a more updated and competitive orientation"

The contents of this program have been developed by the different teachers of this course, with a clear purpose: to ensure that our students acquire each and every one of the skills necessary to become true experts in this field.

The content of this course enables you to learn all aspects in the different disciplines involved in this field: A complete and well-structured program that will take you to the highest standards of quality and success.

A comprehensive teaching program, structured in well-developed teaching units, oriented towards learning that is compatible with your personal and professional life"

Module 1. Data Journalism

1.1. Information Sources

1.1.1 Regulatory Framework, Licenses, Conditions of Data Use
1.1.2. Search Strategies
1.1.3. Typical Statistical Descriptors

1.2. Data Selection and Filtering Mechanisms

1.2.1. Feature Extraction
1.2.2. Summarize Data with Tables and Graphs
1.2.3. Interactivity

Module 2. Data Analysis and Visualization

2.1. Cognitive Principles: Information, Communication and Knowledge

2.1.1. Information
2.1.2. Communication
2.1.3. Knowledge 

2.2. Techniques and Methodologies for Information Analysis: Case Studies

2.2.1. Definition and Classification  

2.3. Descriptive and Multivariate Statistics

2.3.2. Types and characteristics.

2.4. Introduction to Infographics and Information Visualization
2.5. Technologies for Information Visualization

2.5.1. Classification

2.6. Case Studies in the Field of Journalism

2.6.1. Cases

Module 3. Advanced Data Analysis and Visualization Techniques

3.1. Analysis Techniques and Principles 

3.1.1. Cognitive Principles: Information, Communication and Knowledge

3.2. Information analysis in complex systems
3.3. Interactive Viewing on Web and Mobile Devices

3.3.1. Data Mining: Applications in the Field of Journalism

3.4. Applications in the field of journalism

3.4.1. Study Cases

A unique, crucial and decisive learning experience to boost your professional development"