Introduction to the Program

Este Postgraduate certificate te brindará acceso a una visión centralizada sobre los clientes, permitiéndote optimizar estrategias de marketing automatizado. Gracias a su formato 100% online, avanzarás a tu propio ritmo” 

En un mundo cada vez más impulsado por la inteligencia de datos, las empresas requieren soluciones avanzadas para integrar, analizar y aprovechar la información de sus clientes en tiempo real. En este sentido, Salesforce Data Cloud CDP se ha convertido en una herramienta esencial en este ámbito, permitiendo a los profesionales unificar grandes volúmenes de datos y personalizar la experiencia del usuario a través de la Inteligencia Artificial. De hecho, su dominio resulta clave para optimizar estrategias de mercadotecnia, mejorar la fidelización del cliente y maximizar el rendimiento empresarial en entornos altamente competitivos. 

En respuesta a esta necesidad, TECH ha diseñado este Postgraduate certificate en Salesforce Data Cloud CDP, que proporcionará los conocimientos más avanzados en recopilación, segmentación y activación de datos en tiempo real. A lo largo de este plan de estudios, diseñado con un enfoque integral, los profesionales ahondarán en la gestión de perfiles de clientes, la automatización basada en IA y la integración de fuentes de datos heterogéneas. Además, profundizarán en la aplicación de modelos predictivos y la optimización del Customer Data Platform, garantizando una comprensión completa sobre esta tecnología puntera. 

De este modo, los especialistas se prepararán para mejorar la eficiencia de sus operaciones y la toma de decisiones basadas en datos. Así, encontrarán amplias oportunidades de crecimiento profesional en sectores estratégicos como Business Intelligence, CRM Management y Data Analytics. Asimismo, estarán preparados para liderar proyectos de transformación digital y ocupar posiciones clave en empresas tecnológicas, fintechs y agencias de marketing digital. 

Adicionalmente, este programa se impartirá en una modalidad 100% online, lo que permite al alumnado adaptar su capacitación a su ritmo y disponibilidad. A su vez, la metodología Relearning facilitará la asimilación de conceptos mediante la reiteración progresiva de contenidos, asegurando un proceso académico eficiente, dinámico y completamente actualizado con las últimas tendencias del sector.

Gracias al temario más completo y actualizado del mercado, adquirirás de manera temprana las habilidades clave para desempeñarte en el Salesforce Data Cloud CDP”

Este Postgraduate certificate en Salesforce Data Cloud CDP contiene el programa educativo más completo y actualizado del mercado. Sus características más destacadas son:

  • El desarrollo de casos prácticos presentados por expertos en Salesforce
  • Los contenidos gráficos, esquemáticos y eminentemente prácticos con los que están concebidos recogen una información científica y práctica sobre aquellas disciplinas indispensables para el ejercicio profesional
  • Los ejercicios prácticos donde realizar el proceso de autoevaluación para mejorar el aprendizaje
  • Su especial hincapié en metodologías innovadoras en DataCloud CDP Salesforce
  • Las lecciones teóricas, preguntas al experto, foros de discusión de temas controvertidos y trabajos de reflexión individual
  • La disponibilidad de acceso a los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet

Esta titulación representa una oportunidad única para especializarte en la gestión avanzada de datos y potenciar tu perfil profesional en un mercado cada vez más competitivo” 

Incluye en su cuadro docente a profesionales pertenecientes al ámbito del Salesforce, que vierten en este programa la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio. 

Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextual, es decir, un entorno simulado que proporcionará un estudio inmersivo programado para entrenarse ante situaciones reales. 

El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el alumno deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen a lo largo del curso académico. Para ello, el profesional contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos.

Flexibilidad, innovación y excelencia académica: así es la preparación en TECH. Con la innovadora metodología Relearning, asimilarás conceptos clave de forma progresiva y eficiente"

Estarás un paso adelante en el dominio de Salesforce Data Cloud CDP, impulsando tu desarrollo profesional y tu posicionamiento en un mercado cada vez más digitalizado"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

estudiar tech TECH

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Postgraduate Certificate in Salesforce Data Cloud CDP

Efficient data management is a fundamental pillar in the digital transformation of companies. In this context, Salesforce Data Cloud CDP has established itself as a key solution for centralized data management, providing real-time insights and enabling process automation. Aware of the growing demand for professionals specialized in this field, TECH has designed this Postgraduate Certificate in Salesforce Data Cloud CDP that will provide you with the most up-to-date knowledge on the implementation and use of this powerful platform. This program, delivered 100% online, will delve into the integration of data from multiple sources, advanced audience segmentation and the automation of personalized campaigns. In addition, it will address aspects such as consent management and data privacy, guaranteeing regulatory compliance in the processing of information. In this way, you will acquire the necessary skills to maximize the value of information and enhance the growth of any organization.

Master advanced data management with Salesforce

TECH will offer this program 100% online, providing access to specialized and up-to-date content. Through a practical approach adapted to the demands of the market, the program will facilitate the acquisition of advanced skills in data management with Salesforce. As you progress through the academic itinerary, you will analyze in depth the functionalities of Salesforce Data Cloud CDP, from data collection and cleaning to its application in commercial and loyalty strategies. You will also delve into predictive analysis and machine learning methodologies, which are key elements for optimizing business processes and personalizing customer interactions. Finally, you will explore the implementation of Artificial Intelligence to improve decision making, optimize marketing strategies and strengthen customer relationships. In short, this is an exceptional opportunity for you to excel in the digital realm and take on strategic roles in optimizing the customer experience and data-driven decision making. What are you waiting for? Enroll now!