Join this Postgraduate diploma in TECH and acquire 100% online comprehensive skills to develop new journalistic genres in your daily practice”

The technological advances brought about by the Internet have completely revolutionized communication. Faced with this situation, information companies have developed digital platforms to facilitate access to culture to anyone. Aware of the benefits that these generate, more and more institutions are demanding the incorporation of experts in Cyberculture. 

These specialists need to update their knowledge frequently, given the constant evolution experienced by both web platforms and social networks.

To help them with this task, TECH launches this disruptive program to improve the skills of professionals around the generation of high quality digital content. Under the supervision of a distinguished teaching staff, students will delve into proactivity in the social society. In this sense, the syllabus will delve into aspects such as collective intelligence and digital civilization. In this way, students will take advantage of the resources provided by social networks to promote interactivity among users. In addition, this academic itinerary has a complete teaching staff made up of the best specialists in Cultural Communication, Cyberculture and Audiovisual Media. 

Among them is a specialist of international stature who, as Guest Director, is in charge of an exhaustive and exclusive group of Masterclasses.

It should be noted that the program is based on the Relearning method. TECH is a pioneer of this teaching system, based on the repetition of key contents for a natural and gradual learning. Students will learn with less effort and more performance, allowing them to become more involved in their professional specializations. In addition, students can access the Virtual Campus from any device with Internet access (cell phone, tablet, computer, etc.) and download the teaching materials to view them whenever they wish. In short, students will broaden their professional horizons thanks to a complete program that will catapult them to success.

Delve into new communication strategies in the era of the networked society through Masterclasses by a distinguished International Guest Director"

This Postgraduate diploma in Cultural Journalism, Cyberculture and Audiovisual Media contains the most complete and up-to-date program on the market. The most important features include:

• The development of practical cases presented by experts in Cultural Communication
• The graphic, schematic and practical contents with which it is conceived provide cutting- Therapeutics and practical information on those disciplines that are essential for professional practice
• Practical exercises where the self-assessment process can be carried out to improve learning 
• Its special emphasis on innovative methodologies  
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
• Content that is accessible from any fixed or portable device with an Internet connection

Do you want to master all the communication trends intrinsic to Cyberculture? Get it in 6 months through TECH"

The program’s teaching staff includes professionals from the field who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to learn in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year For this purpose, the students will be assisted by an innovative interactive video system created by renowned and experienced experts. 

You will thoroughly analyze the radio script and handle the most successful editing tools thanks to this complete program"

A flexible university program with a convenient 100% online format, to adapt to the agendas of professionals with different obligations or projects"

This academic itinerary is designed to educate cultural journalism professionals on the main market requirements. Under 4 comprehensive modules, students will delve into the study of the main audiovisual news genres (such as reports, news or editorials). In addition, the syllabus will provide advanced tools to stand out in the social networks most used by users.  In this same line, the university program will integrate the keys of cyberjournalism and the methodologies to create digital contents that are complemented with the multimedia resources of the web.

You will expand your knowledge through the innovative Relearning methodology, which allows you to assimilate complex concepts with agility and flexibility"

Module 1. Cultural Information on the Radio

1.1. Information Objectives on the Radio

1.1.1. Characteristics Compared to Other Media

1.1.1.1. The Origin of the Radio
1.1.1.2. Characteristics Compared to Other Media
1.1.1.3. The Role of Radio Currently

1.1.2. Radio Language

1.1.2.1. What Language Allows Radio to Do
1.1.2.2. Accent on the Radio
1.1.2.3. The Retransmission of Events

1.2. Introduction to Cultural Radio Programs

1.2.1. Synopsis and Headlines or Summaries

1.2.1.1. Information Spaces
1.2.1.2. Listener Participation in Information Spaces
1.2.1.3. New Technologies in Radio

1.3. Report and Interview

1.3.1. Report and Interview

1.3.1.1. The Report
1.3.1.2. The Interview

1.4. Continuity Elements

1.4.1. Radio Fluency

1.4.1.1. Speech and Vocal Moderation
1.4.1.2. Repetition

1.5. Radio Script

1.5.1. Tools for Cultural Journalists in Radio

1.5.1.1. Radio Script
1.5.1.2. Radio Documentation
1.5.1.3. Style Manuals

Module 2. Audiovisual Culture

2.1. Audiovisual and Cultural Image

2.1.1. Learning to Look

2.1.1.1. The Study of the "Image-Culture" Relationship through Symbols
2.1.1.2. Reading the Audiovisual Image
2.1.1.3. The Textual Analysis Method

2.1.2. Symbols in Visual Culture

2.1.2.1. The Audiovisual Image as a Symbolic Form
2.1.2.2. The Most Used Symbols in the Audiovisual World

2.2. Forms in Audiovisual Language

2.2.1. The Law of Desire: Cinema as a Dream Factory

2.2.1.1. The Three Creative Tasks of Audiovisual Language: Staging, Framing and Serialization
2.2.1.2. The Spectator The Narrative Identification Process
2.2.1.3. The Mythical Roots of Audiovisual Storytelling

2.3. Discourses in Audiovisual Language

2.3.1. Audiovisual Discourse

2.3.1.1. Audiovisual Discourse
2.3.1.2. Classicism and the Rupture of Post-Modernism

2.4. Cinema and the Visual Imaginary

2.4.1. The Narrative Dimension of the Imaginary

2.4.1.1. The Narrative Dimension of the Imaginary
2.4.1.2. Construction of the Identity

2.5. Images of Otherness

2.5.1. Construction and Reconstruction of Archetypes

2.5.1.1. The Representation of the Other
2.5.1.2. Images of Otherness

Module 3. Television Culture

3.1. Theoretical Basis

3.1.1. Basic Concepts and Differences with Radio and Other Media

3.1.1.1. Basic Concepts of Television Production
3.1.1.2. Difference with Film, Radio and Other Media

3.2. The Process of Television Creation

3.2.1. Production in the Studio

3.2.1.1. Particularities of Studio Recording
3.2.1.2. Functions of the Production Professional
3.2.1.3. Other Personnel and Technical Equipment

3.2.2. Multi-Camera Techniques

3.2.2.1. Differences with Respect to Single-Camera Production
3.2.2.2. Camera Triangle
3.2.2.3. Live Television
3.2.2.4. The Play-List
3.2.2.5. Magazines, the Debate, the Interview, the Staging

3.3. Documentary and Cultural Report

3.3.1. Introduction to Documentaries

3.3.1.1. Documentary and Journalism
3.3.1.2. Interaction with Reality
3.3.1.3. Creative Documentary

3.3.2. Reporting

3.3.2.1. Audiovisual Cultural Journalism
3.3.2.2. Report, News and Editing
3.3.2.3. Features of the Report

3.3.3. The Documentary-Report Project

3.3.3.1. Introduction
3.3.3.2. Plot
3.3.3.3. Context
3.3.3.4. Synopsis and Structure
3.3.3.5. Form and Style
3.3.3.6. Public

Module 4. Cyberculture and Digital Journalism of Cultural Contents

4.1. Culture and Cyberculture

4.1.1. Cyberculture and Digital Communication

4.1.1.1. Basic Concepts
4.1.1.2. New Cultural Model
4.1.1.3. Emerging Culture and Cultural Product

4.1.2. New Forms of Social Communication

4.1.2.1. Popular Cyberculture
4.1.2.2. Transculturation and Cybertransculturation

4.1.3. Proactivity in Today's Society

4.1.3.1. Digital Civilization
4.1.3.2. Collective Intelligence

4.2. Cyberjournalism

4.2.1. Creation of Digital Content

4.2.1.1. Online Journalism
4.2.1.2. Writing Cultural Content on and for the Web

4.2.2. Communication 2.0 and 3.0

4.2.2.1. Interactivity
4.2.2.2. Social Network

4.2.3. Hypertext and Multimedia

4.2.3.1. The Impact of Hypertext on Traditional Journalistic Genres and the Development of New Genres
4.2.3.2. Study and Application of Multimedia Resources in Web-Based Journalism

In this Postgraduate diploma, you set the schedules you need to study according to your needs and obligations. Don't wait any longer and enroll now"