Professionals in the field of Design who obtain a qualification in Senior Management of Creative Industries will be able to diversify their scope of action, and become leading executives and managers in innovative sectors" 

Creative businesses are principally associated with the more cultural fields. However, the emergence of new technology is of great benefit to professionals whose work is creative as it enables innovation in hitherto traditional sectors. Design, for example, is one of the sectors in which creativity is an indispensable part of the job, but professionals who wish to access high-level positions must not only have extensive training in their specialty, but also in business, since these companies common goal is to generate the highest possible profit. Therefore, it is important to know, first hand, how a business should be managed, and to consider the economic, financial, human resources and communication aspects.

TECH has designed this advanced master’s degree in Senior Management of Creative Industries which brings together, in a single syllabus, the most relevant factors which designers who want to access positions of great responsibility should know. The program does not focus solely on the management of artistic activities, but also aims to provide the tools to analyze the economic, social and cultural realities in which the creative industries are developed and transformed today. But, with an added value, since it also covers the very specific details expected in an MBA. Therefore, this advanced master’s degree has been created for designers to achieve their academic and professional goals by acquiring skills in market research, strategic vision, digital and co-creation methodologies. 

A unique program that focuses on the most practical aspects of teaching, so that students will have access to a multitude of resources with which they can study as if they were facing real situations. In this way, they will be able to comfortably consolidate the theoretical concepts. Above all, they will be more qualified and able to apply everything they have learned to their daily practice, enabling them to confidently manage creative companies, a factor that will be indispensable to achieving their objectives and positioning themselves advantageously within the industry.

In addition, one of the main advantages of this program is that it will be taken 100% online, without the need for detailed schedules, so that the student themselves can manage their study schedule and the pace at which they learn, enabling them to easily combine it with the rest of their daily obligations. 

Creative industries are becoming increasingly more competitive, so studying to become a well-qualified professional will make the difference between success and failure"

This advanced master’s degree in Senior Management of Creative Industries contains the most complete and up-to-date educational program on the market. The most important features include: 

• Practical cases studies are presented by experts in Design
• The graphic, schematic, and eminently practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
• Practical exercises where the self-assessment process can be carried out to improve learning
• Special emphasis on innovative methodologies in the management of creative industries
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

TECH is a university of the 21st century and, for this reason, we are committed to taking advantage of the latest technology in education to deliver the highest quality lessons"

Our teaching staff includes professionals from the field of design, who bring their vast experience to the program as well as recognized specialists from leading companies and prestigious universities 

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive learning experience designed to train for real-life situations. 

This program is designed around Problem-Based Learning, whereby the student must try to solve the different professional practice situations that arise during the academic year. For this purpose, the professional will be assisted by an innovative interactive video system created by renowned and experienced experts. 

The many practical resources offered by TECH will allow you to comfortably consolidate your knowledge in this field"

A 100% online program which will allow you to balance your studies with the rest of your daily obligations"

TECH Global University has designed this advanced master’s degree with the main objective of offering design professionals the necessary qualifications to successfully manage innovative and creative companies. In this way, the program brings together a wide range of topics ranging from business management to the management of this type of companies. And, all this, with the most innovative didactic methodology on the market. Undoubtedly, a unique program for students to achieve their academic and professional goals.  

This advanced master’s degree will be indispensable to improving your skill set in the management of creative companies" 

General objectives

• Develop leadership skills appropriate for business management
• Know how to manage the economic-financial areas of the company
• Gain knowledge of the new creative industries 
• Gain knowledge of regulations affecting creative and intangible products, such as intellectual and industrial property or advertising law
• Understand the process of brand creation and evolution
• Use appropriate marketing and advertising techniques to reach the target audience

Specific objectives

• Define the latest trends in business management, taking into account the globalized environment that governs senior management criteria
• Develop the key leadership skills that should define working professionals
• Follow the sustainability criteria set by international standards when developing a business plan
• Develop strategies to carry out decision-making in a complex and unstable environment
• Create corporate strategies that set the script for the company to follow in order to be more competitive and achieve its own objectives
• To develop the skills required to manage business activities strategically
• Design innovative strategies and policies to improve management and business efficiency
• Understand the best way to manage the company's human resources, getting greater performance from employees that, in turn, increases the company's profits
• Understand the economic environment in which the company operates and develop appropriate strategies to anticipate changes
• Understand the logistical operations that are necessary in the business environment, so as to manage them appropriately
• Be able to develop all the phases of a business idea: design, feasibility plan, execution, monitoring, etc
• Understand how creativity and innovation have become the drivers of the economy
• Carry out problem solving in novel environments and in interdisciplinary contexts in the field of creativity management
• Integrate one's own knowledge with that of others, making informed judgments and reasoning on the basis of the information available in each case
• Know how to manage the process of creation and implementation of novel ideas on a given topic
• Acquire specific knowledge for the management of companies and organizations in the new context of the creative industries
• Possess the tools to analyze the economic, social and cultural realities in which the creative industries develop and transform today
• Help students acquire the necessary skills to develop and evolve their professional profile in both business and entrepreneurial environments
• Gain knowledge to manage companies and organizations in the new context of creative industries
• Use new information and communication technologies as tools for training and exchange of experiences in the field of study

A unique program that will add value to your qualification"