Theaters, museums, stadiums, coliseums, etc, master all the necessary tools to know how to use any of these infrastructures in favor of your cultural event"

Day after day, there are changes in the management of culture. This requires new content, techniques and procedures from the professionals working in this sector. Likewise, and after having gone through one of the biggest crises in the world of culture following the pandemic, these professionals have needed to readapt and acquire the necessary knowledge to provide the changes and initiatives that the sector needs. That is why many have had to acquire knowledge and skills in computerization or digitization, as well as the use of new tools and social networks. 

For this reason, this postgraduate certificate in Music and Dance Cultural Management has a reference agenda within the Cultural Management, made up of innovative content, techniques and procedures with which the enrolled will be positioned at the forefront of this sector. They will go through aspects such as niche market strategies, as well as the adaptation of prices, subscriptions and Packs for different age ranges and areas of the globe where these events are held. At the same time, they will delve into issues such as the importance of presence in social networks, television and radio and the different strategies in each of them.

This is a 150-hour program of multidisciplinary content to which students will have access from any device with an internet connection due to its 100% online nature. A syllabus composed of multimedia materials and theoretical and practical content that will provide all the keys to be able to perform a professional work in Cultural Management.

Master the main problems when organizing an event with classical repertoires and how to avoid low takings"

This postgraduate certificate in Music and Dance Cultural Management contains the most complete and up-to-date program on the market. The most important features include:

• The development of case studies presented by experts in Cultural Management 
• The graphic, schematic and eminently practical contents with which it is conceived provide both narrative and practical information on those disciplines that are essential for professional practice
• Practical exercises where self-assessment can be used to improve learning
• Its special emphasis on innovative methodologies  
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
• Content that is accessible from any fixed or portable device with an Internet connection 

Don't settle for little. In 150 hours you will learn what you need to position yourself at the forefront of the organization and management of cultural events"

The program’s teaching staff includes professionals from the sector who contribute their work experience to this training program, as well as renowned specialists from leading societies and prestigious universities.  

Its multimedia content, developed with the latest educational technology, will allow the professional a situated and contextual learning, that is, a simulated environment that will provide an immersive training programmed to train in real situations.  

The design of this program focuses on Problem-Based Learning, in which the professional will have to try to solve the different professional practice situations that will arise throughout the academic course. For this purpose, the student will be assisted by an innovative interactive video system created by renowned experts. 

This postgraduate certificate will provide you with the necessary knowledge to be able to create cultural shows that leave a mark on a global scale"

150 hours of theoretical and practical  and practical online content that will make you a leader in the Music and Dance Cultural Management"

TECH has developed this postgraduate certificate in Music and Dance Cultural Management with the objective of offering the most specific contents and tools, so that students can acquire the necessary knowledge to achieve a correct approach, organization and development of different types of cultural events. Thus, the syllabus is made up of a total of 150 hours of didactic content, with which students will be able to master everything necessary for a praxis of excellence in the cultural field of Dance and Music.  

Master human resources management strategies to make the organization of cultural events as efficient and effective as possible"

General Objectives

• Know how to plan the material and human resources necessary to carry out a cultural event
• Identify what type of public attends the different types of cultural events
• Knowing how to adapt the offer according to the existing demand in each of the different events 

Specific Objectives

• Know how to obtain sources of financing 
• Master the public and private spheres in relation to price realation
• Be able to choose between repertoires with saturated niches versus abandoned niches

Acquire the necessary knowledge to be able to create the best cultural events on a global scale that you can imagine"