University certificate
The world's largest faculty of information technology”
Why study at TECH?
Customer Experiencie professionals are in high demand. Take advantage of this opportunity and give your career a boost"
In the face of an innovative customer-centric culture that is transforming work teams, it is essential for IT professionals to combine their technical knowledge with a deep understanding of how customers access, use and value the products developed by their company. This Postgraduate certificate places special emphasis on the areas of User Experience (UX) and User Interface (UI), as well as the application of these in the field of Artificial Intelligence and other disruptive technologies such as Blockchain, Internet of Things or Augmented Reality.
In this way, the graduate will develop new methodologies focused on the user and new ways of working adapted to a constantly changing environment. Thus, the importance of the user today will be analyzed and the feedback culture will be deepened. Specify omnichannel strategies and personalization based on micro-interactions. In turn, the computer scientist will address the use of prototyping and wireframing tools that allow communicating and transmitting ideas at an early stage of development.
Likewise, the student will be the one who decides when, where and how to assume the entire course load, as this is an online Postgraduate certificate with great flexibility. There are no fixed schedules or face-to-face classes. All the content of the virtual classroom can be followed from any device with internet connection and is available for download.
Succeed with TECH and acquire the knowledge and skills you need to embark on Customer Experience"
This Postgraduate certificate in UX CX. Customer Experience contains the most complete and up-to-date program on the market. The most important features include:
- The development of practical cases presented by experts in UX CX. Customer Experience
- The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
- Practical exercises where self-assessment can be used to improve learning
- Its special emphasis on innovative methodologies
- Theoretical lessons, questions for experts and individual reflection work
- Content that is accessible from any fixed or portable device with an Internet connection
SIt provides concrete prototyping and wireframing tools, as well as Front End development frameworks"
The program’s teaching staff includes professionals from the sector who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.
Its multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive education programmed to learn in real situations.
The design of this program focuses on Problem-Based Learning, by means of which the professional must try to solve the different professional practice situations that are presented throughout the academic course. For this purpose, the student will be assisted by an innovative interactive video system created by renowned experts.
IT professionals focused on the right customer experience offer a competitive advantage for better jobs"
The online methodology allows you to follow the Postgraduate certificate from wherever you want and at your own pace, to combine your work, personal and academic life more easily"
Syllabus
This Postgraduate certificate gathers the best updated and specialized content in Customer Experience. The graduate will establish the foundations of the UX and CX methodologies UX and CX methodologies, to apply them in effective strategies that generate customer loyalty and loyalty to their customers. To do this, the student will learn to understand, design and manage the customer experience in a theoretical way, but also in a practical way, in order to achieve a real knowledge of the customer experience.
A curriculum has been established whose module provides a broad theoretical and practical perspective on UX and CX"
Module 1. UX CX. Customer Experience
1.1. Customer Experience
1.1.1. Customer Experience(CX)
1.1.2. New Consumer Needs
1.1.3. Feedback in Customer Experience
1.2. Innovative Technologies
1.2.1. Thinking Machines
1.2.2. New Ways of Sharing Information
1.2.3. Measuring What Cannot Be Measured
1.3. Channels of Interaction with the User
1.3.1. Customer Analysis
1.3.2. Personalization
1.3.3. Multiple User Interaction Channels
1.4. User Analytics
1.4.1. Web Structure
1.4.2. User Analytics
1.4.3. Advanced User Analytics
1.5. Nielsen and its Impact on CX
1.5.1. Nielsen and its Impact on CX
1.5.2. User Testing Techniques
1.6. Customer Experience Tools
1.6.1. Advanced Tools
1.6.2. Mobility
1.6.3. Accessibility
1.7. New Methodologies
1.7.1. The User's Challenge
1.7.2. UX Process
1.7.3. User Research
1.8. Communication of a Design
1.8.1. Wireframing
1.8.2. Design Communication Tools
1.8.3. Advanced Design Communication Tools
1.9. UI design
1.9.1. UI design
1.9.2. Web and Mobile Interfaces
1.9.3. Web and Mobile Components
1.10. Elaboration of a CX
1.10.1. Elaboration of a CX
1.10.2. Design of New Experiences
1.10.3. Interfaces
Thanks to this high-level Postgraduate certificate, you will advance quickly and steadily in the acquisition of knowledge, with the scientific rigor of quality teaching"
Postgraduate Certificate in UX CX. Customer Experience
In an increasingly competitive world, companies must not only offer quality products or services, but also provide a unique and memorable experience to their customers. Customer experience refers to all the interactions a customer has with a company, from the first contact to after-sales service, hence the importance of the Postgraduate Certificate in UX CX. TECH Customer Experience. One of the key aspects of customer experience is the user interface (UX), which is responsible for designing and improving the way users interact with a product or service online. A good UX translates into smooth, intuitive and pleasant navigation, which increases customer satisfaction and fosters loyalty.
Study at TECH and add value to your resume
The Postgraduate Certificate in UX CX prepares you to face the challenges and take advantage of the opportunities offered by the customer experience area. Through this academic program, you will gain fundamental knowledge in user interface design, user research, data analysis, consumer psychology and project management. In addition, the study also focuses on the development of practical skills, such as design tools, prototyping and user testing. This gives you a competitive advantage in the job market, as companies are looking for professionals with technical skills and solid knowledge in UX and CX. The Postgraduate Certificate in UX CX is an excellent option for you to become an expert in customer experience. This educational program provides you with the tools, knowledge and skills necessary to design an unforgettable customer experience and be valuable in today's job market. Don't think twice and study with us.