We offer you the best teaching methodology, and a multitude of practical cases to simulate the real-life situations that you could face throughout your profession”

The Corporate Brand and Identity of a company are dimensions that require special care during their creation. Once defined and internalized by target audiences and publics, turning back becomes very difficult in every way. Therefore, knowing the factors to take into account when creating and shaping the brand and corporate identity is essential before launching a business. Audiences are unforgiving and any misstep in presenting the corporate identity concept can be lethal in the short term. 

Therefore, corporate branding and identity have never been as important as they are today. The aesthetic aspect of it has given way to the conceptual aspect. In a society that is increasingly aware of the defence of diverse ethical values, companies today face the challenge of convincing audiences that are more and more capable and committed to a great number of causes. Getting the public to identify with the values promoted by the brand and its identity will be the communication professional's 
main challenge.  

This Postgraduate certificate seeks to teach communication and journalism professionals the basic notions that influence the creation of a brand and its corporate identity, its reputational approach and the subsequent measurement of results from which the objectives will be readjusted in real time. 

Throughout its 250 hours, the creation and monitoring processes of branding and corporate identity will be analyzed as a field of study and application. This will be done by teachers with a remarkable professional career at the head of companies in various sectors or as specialized journalists. 

The content is designed to promote the development of professional skills oriented to the creation and maintenance of the brand and identity of any company. In this way, students will acquire the ability to identify the concepts that could best define the brand and corporate identity of any company. A Postgraduate certificate designed for you, focused on improving your career and preparing you to achieve excellence in the field.

Its 100% online format allows students to decide how to organize their studies.

With this Postgraduate certificate that TECH provides you with, you will be able to generate an effective brand image and corporate identity adapted to the needs of your target audience"

This Postgraduate certificate in Corporate Brand and Identity contains the most complete and up-to-date program on the market. The most important features include:

• The development of case studies presented by experts in Corporate Communication
• Its graphic, schematic and practical contents provide scientific and practical information on those disciplines that are essential for professional practice
• The latest information on Corporate Communication
• Practical exercises where self-assessment can be used to improve learning
• Its special emphasis on innovative methodologies in Journalism, Brand and Corporate Communication
• The interactive learning system based on algorithms for decision making on the situations posed in Journalism and Digital Communication
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

Journalists’ careers have become considerably more diverse in the last few years. Today, one of the professional opportunities with plenty of job openings is in the field of corporate Identity” 

The program includes professionals belonging to the field of journalism and communication in its teaching staff, who bring their work experience to this course, along with recognized specialists from prestigious reference societies and universities. 

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment 
that will provide an immersive program designed to learn in real situations. 

This program is designed around Problem-Based Learning, whereby professionals must try to solve the different professional practice situations that arise throughout from program. To do so, professionals will be assisted by an innovative interactive video system created by renowned and experienced experts in the field of Corporate Brand and Identity

TECH offers you the best program in Corporate Brand and Identity in the current market. You only have to bring your enthusiasm to study"

Become an outstanding journalist and learn how successfully a work in the communications offices of companies in all sectors"

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.