Introduction to the Program

Delve into the trends and opportunities for digital transformation as a necessity that influences your organization's customers” 

##IMAGE## The CDO is the professional figure who will exponentially project the digital development of the organization for which he works. They will also be responsible for the company's adaptation to the new digital environments in terms of communication and advertising. In this sense, the expert manager must master knowledge in e-commerce, digital analytics, Marketing, or the brand-new universe of Social Media without forgetting business management.

To achieve this, TECH offers a Hybrid professional master’s degree MBA in Digital Transformation (CDO, Chief Digital Officer) for business professionals seeking to lead the company's digitization process. The agenda of this program ranges from the implementation of process automation and integration with customers and suppliers to the knowledge of behavioral trends in users, as well as the new communication that all companies will have to face. In addition, with it, the manager will be able to master the systems to establish the Digital Strategy through a 360º vision applied to the customer experience and the internal experience in the company.

In addition, TECH 100% online teaching methodology allows total flexibility to students, so they can combine the program with all kinds of professional and personal responsibilities. In this theoretical and practical degree, a study without fixed schedules is proposed through online content, which can be enjoyed anytime. Likewise, all the content provided in the first instance will also be developed in practice with the clinical stay of 3 weeks that the CDO will be able to enjoy.  

The practical training and the theoretical period will be guided at all times by a specific tutor with high skills in digital transformation and attached to the company where the commercial specialist develops their internship. This allows students to apply updated knowledge and techniques in a real environment. A space in which to contextualize all the theoretical information acquired and have the support of professionals with years of experience in the sector. 

"Take the step to get up to date on the latest developments in MBA in Digital Transformation (CDO, Chief Digital Officer)" 

This Hybrid professional master’s degree in MBA in Digital Transformation (CDO, Chief Digital Officer) contains the most complete and updated program on the market. Its most outstanding features are:

  • Development of more than 100 clinical cases presented by professionals with extensive experience in Management Consulting, committed to generating a true partnership with their clients
  • The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
  • Model and design business processes using BPM methodology, creating process maps and process documentation 
  • Develop of a strategic vision to lead the processes of change in innovation management and Digital Transformation 
  • Domain the Digital Strategy, understanding with a 360º vision, applied to the customer and as well as to the internal experience in the company 
  • Acquire a strategic vision and the ability to define a marketing plan, through an exhaustive analysis of the tools to be used in: social networks, influencers,
  • marketing, email marketing, SEO positioning, mobile marketing and ASO, paid-media campaigns, affiliate marketing, programmatic advertising, loyalty programs and cobranding actions
  • All of this will be complemented by theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
  • Content that is accessible from any fixed or portable device with an Internet connection
  • Furthermore, you will be able to carry out a clinical internship in one of the best centers on the international scene

Be part of the digital revolution in internal and external communication and update your management skills with 10 high-quality academic modules”

In this Hybrid professional master’s degree program, of professionalizing character and hybrid learning modality, the program is aimed at updating CDO professionals who aspire to include all the updated knowledge in their organization. The contents are based on the latest scientific evidence and oriented in a didactic way to integrate theoretical knowledge into professional practice, and the theoretical-practical elements will facilitate the updating of the tools that will allow the specialist to approach business marketing towards the new trends of social networks and immediacy.

Thanks to the multimedia content, developed with the latest educational technology,they will allow the digital sector professional a situated and contextual learning, that is, a simulated environment that will provide immersive learning programmed to train in real situations. This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise throughout the program. For this purpose, the student will be assisted by an innovative interactive video system created by renowned experts.

Incorporate strategic management models into your daily practice and manage your company's processes successfully"

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Apply the knowledge in Design Thinking so that you can participate in the innovation of your Startup's processes"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

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Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Hybrid Master's Degree in MBA in Digital Transformation (CDO, Chief Digital Officer)

Today's business world is constantly evolving and digital transformation is one of the biggest challenges facing companies. That's why, if you want to stand out in this field, the Hybrid Master's Degree in MBA in Digital Transformation (CDO, Chief Digital Officer) that we have designed at TECH is the perfect option for you. This program is created to provide you with a complete understanding of the latest advances in the field of digital transformation and how to apply them in the business world. We have a high-level teaching team that will train you in the latest technologies in the corporate environment, from the fundamentals of digital transformation to the most advanced business management techniques. Thus, this postgraduate course will provide you with the skills and knowledge necessary to lead and manage digital projects successfully. One of the greatest advantages of this online and blended learning Master is that it will give you the opportunity to apply the knowledge acquired in a real business environment. The program offers internships in leading companies in the field of digital transformation, where you will be able to work alongside experienced professionals and gain valuable hands-on experience.

Update your knowledge in digital management

In addition, the blended format of the program will allow you to combine your day job with study, allowing you to keep your job and advance your career at the same time. With the flexibility of online learning and hands-on experience at the leading company in the field of digital transformation, the Hybrid Master's Degree in MBA in Digital Transformation (CDO, Chief Digital Officer) is the best choice for those looking to specialize in this discipline. In short, this postgraduate degree is the perfect choice for those looking to excel in the field of digital transformation. With a comprehensive curriculum and real business practices, this program will provide you with the skills and experience necessary to successfully lead digital projects and contribute to the advancement of digital transformation in the business world. If you want to enhance your skills and knowledge in this field, this MBA is for you.