Awarded with the "International Content Marketing Awards" for her creativity, leadership and quality of her informative contents, Wendy Thole-Muir is a recognized Communication Director highly specialized in the field of Reputation Management. 

In this sense, she has developed a solid professional career of more than two decades in this field, which has led her to be part of prestigious international reference entities such as Coca-Cola. Her role involves the supervision and management of corporate communication, as well as the control of the organizational image. Among her main contributions, she has led the implementation of the Yammer internal interaction platform. Thanks to this, employees increased their commitment to the brand and created a community that significantly improved the transmission of information. 

On the other hand, she has been in charge of managing the communication of the companies' strategic investments in different African countries. An example of this is that she has managed dialogues around significant investments in Kenya, demonstrating the commitment of the entities to the economic and social development of the country. At the same time, she has achieved numerous recognitions for her ability to manage the perception of the firms in all the markets in which it operates. In this way, she has ensured that companies maintain a high profile and consumers associate them with high quality. 

In addition, in her firm commitment to excellence, she has actively participated in renowned global Congresses and Symposiums with the objective of helping information professionals to stay at the forefront of the most sophisticated techniques to develop successful strategic communication plans. In this way, she has helped numerous experts to anticipate institutional crisis situations and to manage adverse events in an effective manner. 

• Director of Strategic Communications and Corporate Reputation at Coca-Cola, South Africa
• Head of Corporate Reputation and Communications at ABI at SABMiller de Lovania, Belgium
• Communications Consultant at ABI, Belgium
• Reputation and Communications Consultant at Third Door in Gauteng, South Africa 
• Master's Degree in Social Behavioral Studies, University of South Africa
• Master's Degree in Sociology and Psychology, University of South Africa
• Bachelor of Arts in Political Science and Industrial Sociology from the University of KwaZulu-Natal, South Africa 
• Bachelor of Arts in Psychology from the University of South Africa