Introduction to the Program

With this program you will learn how to optimally use the new communication channels and to implement their use in your daily practice"

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The contents of this program are directed by professionals in the areas of communication who work in companies in the fashion and beauty sector. This teaching team pours into this program their experience and, therefore, their realistic and close vision of the professional reality, in a conscious and proactive way.

Throughout the syllabus, the new communication channels and their importance in the fashion and beauty sector will be discussed and analyzed. Among them, we will delve especially in social networks, specifically LinkedIn, as a means to create a professional profile, Twitter to create short and high impact content, YouTube, as a channel to give prominence to the video and the revolutionary TikTok and its contribution to the fashion industry.  

A journey that will take students to learn in depth the keys to establish a prosperous relationship with those who are the new opinion leaders: the influencers. Thus, the communication professional will know how to take advantage of the high degree of authority that these personalities have in the sector and will know how to optimally redirect the public to the company. 

Another key to the success of this program is the possibility of the student themselves deciding how they organize their learning: from the time, to the place and intensity of study. This ensures that this program is fully compatible with your personal and professional life. So that you never lose motivation.

In this sense, the program is 100% online, although you will be able to download the contents, to continue offline if you wish. You will also have access to illustrative videos, review audios, an online library with complementary material and the help and support of your tutor throughout the process.

Become an excellent journalist and learn to move successfully, enhancing your relationship with companies in the fashion industry"

This Postgraduate certificate in New Communication Channels in Fashion, Beauty and Luxury: Social Networks & YouTube contains the most complete and up-to-date program on the market. The most important features include:

  • The development of case studies presented by experts in fashion, beautyand luxury journalism
  • The graphic, schematic, and practical contents with which they are created provide scientific and practical information on the disciplines that are essential for professional practice
  • Latest news in fashion, beauty and luxury journalism
  • Practical exercises where the self-assessment process can be carried out to improve learning
  • Its special emphasis on innovative methodologies in journalism and communication in fashion, beauty and luxury 
  • Algorithm-based interactive learning system for decision-making in situations focused on journalism and digital communication
  • Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
  • Content that is accessible from any fixed or portable device with an Internet connection

Learn in a transversal way how the world of communication works and take advantage of the utilities of the new communication channels in your work as a communicator and journalist"

El programa incluye en su cuadro docente a profesionales pertenecientes al ámbito del periodismo y la comunicación, que vierten en esta capacitación la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio. 

Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextual, es decir, un entorno simulado que proporcionará un aprendizaje inmersivo programado para entrenarse ante situaciones reales. 

El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el alumno deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen. Para ello, el profesional contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos en el campo del periodismo moda, belleza y lujo, y con gran experiencia. 

TECH offers you the best program on the market in journalism and communication in fashion. All you have to do is put the will to study"

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This program will allow you to improve your skills and become a successful journalist"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

estudiar tech TECH

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Postgraduate Certificate in New Communication Channels in Fashion, Beauty and Luxury: Social Networks & YouTube

In the Fashion, Beauty and Luxury industry, it is essential for Communication professionals to keep updated due to the constant evolution of the sector. To address this challenge, this Postgraduate Certificate in New Communication Channels in Fashion, Beauty and Luxury: Social Media & YouTube addresses the relationship between Fashion and Communication, as well as the most significant changes in the industry during the 21st century, paying attention to new trends in the sector. The main objective of the program is to provide participants with the necessary skills to implement effective tactics in the new Communication channels that are offering better results to Fashion companies.

Master the communication channels with which you will lead your fashion brand to success

The teaching team of this Postgraduate Certificate in New Communication Channels in Fashion, Beauty and Luxury: Social Media & YouTube is made up of Communication professionals working in companies in the Fashion and Beauty sector. These experts share their experience and practical knowledge during the specialization to provide a realistic and close vision of the professional reality. In this sense, the syllabus of the Postgraduate Certificate delves into the new communication channels and their importance in the Fashion and Beauty sector. Therefore, it focuses on social media such as LinkedIn, Twitter, YouTube and TikTok. It also examines the role of Influencers in the sector and how to leverage their authority to direct the public to the company. In addition, the flexibility of the degree is another advantage, allowing students to organize their study time according to their needs and schedules, making it compatible with their personal and professional lives.