Become a highly sought-after professional in the field of web management, one of the areas with the most job opportunities today"

The Internet and the digital environment have rapidly transformed the world. Numerous tasks that were previously performed analogically and offline, today have come to be carried out in the digital world; so it has become essential to have an online presence to perform all kinds of management, promotions and sales. Furthermore, the democratizing nature of the Internet has meant that all kinds of people and institutions have the possibility of creating their own web page for different purposes, which has given rise to countless job opportunities.

This need to be present in the online environment has led to the emergence of different professional positions with expertise in different web spaces. However, there are some positions that, although in demand, still suffer a skills shortage. Thus, this professional master’s degree in Website Management Engineering from the TECH School of Engineering fills this gap and offers students a definitive opportunity to become highly sought-after experts.

After completing this program, students will possess the necessary knowledge to carry out effective and competitive web management, thanks to tools and contents prepared by the best experts in the field. As a result, students will provide their clients and employers with a set of services related to the administration of web pages that will make them a valuable resource in this professional field.

To ensure that students get the most out of the contents provided by this program, TECH has developed a detailed methodology, with innovative and totally flexible teaching, tailored to their individual needs, and they will be accompanied at all times by experts in the field.

Stand out with this professional master’s degree and achieve immediate professional success"

Esta professional master’s degree in Website Management Engineering contains the most complete and up-to-date program on the market. The most important features include: 

• Acquisition of essential knowledge to become an expert in web management
• A 100% digital and practical approach, which makes the content directly applicable in the professional environment
• Flexible study methodology adapted to each student, taking their needs into account
• The possibility of developing innovative knowledge in an ever-changing field that requires constant adaptation
• Lessons carried out in different ways, both theoretical and practical, by experts in web management who will make all their knowledge available to students in order to lead them to success
• Content that is accessible from any fixed or portable device with an Internet connection

Everyone has a website, and they need experts to manage them; that expert could be you"

The teaching staff includes professionals from the sector who contribute their professional experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.

Its multimedia content, developed with the latest educational technology, will allow the professional a situated and contextual learning. In other words, a simulated environment that will provide immersive education programmed to prepare for real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

Specialize and find the career opportunities you deserve with this impressive professional master’s degree"

Give your career a boost: learn how to manage websites at the highest level"

The objectives of this program are to prepare students to become leading experts in web management and to set them on a promising professional path, so as to make an impact on the labor market. Thus, this professional master’s degree in Website Management Engineering proposes an innovative and comprehensive educational program to reach this goal, thanks to unique and specialized contents and experts who will guide the student throughout the learning process.

Clients and employers are waiting for you to graduate to hire your services, so don't delay in becoming a web management expert"

General Objectives

• Examine the process of creating web content through the HTML markup language, as well as determining the style and improving the appearance of a web page using CSS rules
• Develop applications with complex structures by using the different procedures, functions and objects that integrate JavaScript
• Generate specialized knowledge about PHP for the implementation of server-side applications
• Examine logical data model construction
• Examine the types and stages of web architecture, linking it to web and application development
• Build expertise on the creation of web architecture and its implication in the success of the project
• Establish steps to perform security audits in web environments, focussing on the most commonly detected and exploited vulnerabilities globally and their prevention
• Establish a security incident response process
• Analyze the importance of user experience as an area that successfully encompasses technology, design and interaction
• Implement user experience design phases
• Apply the main research tools, methods and techniques to design user-centered digital experiences
• Create attractive, usable and accessible digital environments to offer satisfactory user experience
• Develop specialized knowledge to create an E-Commerce business from scratch
• Analyze databases and programming structures
• Examine a successful marketing strategy and determine how to carry out promotional campaigns
• Establish a strategy for a web environment under development and production
• Install, manage and optimize, in a comprehensive manner, a web hosting service in production and develop a secure environment against external attacks and Backups
• Analyze and examine the context of content managers in web projects

Specific Objectives

Module 1. Ethical and Legal Aspects of the Web

• Establish a classification according to legal aspects surrounding websites
• Specify those factors that mark the difference between presence or activity
• In-depth examination of the laws commonly used in the web environment
• Identify the practical matters that ensure proper compliance with the standard
• Present the real-world consequences of our obligations

Module 2. Methodologies for Web Application Development

• Determine key elements in business cases, product vision and user stories
• Plan iterations based on team speed and iteration length
• Gather and prioritize requirements for agile projects
• Recognize guidelines for decomposing, estimating, and assigning user stories
• Develop agile practices to manage project quality and risk
• Calculate cost and schedule performance indicators for agile projects
• Analyze the keys to contracting for agile projects
• You will use tools and strategies to actively engage stakeholders throughout the life of a project
• Examine the leadership strategies of high-performing self-managed teams

Module 3. Web Programming Languages

• Integrate applications developed in PHP with MySQL databases
• Master customer interaction processes using forms, cookies and sessions
• Gain specialized knowledge of web application and web page development, both on the client and server side
• Examine web programming languages and their implementation in development environments
• Analyze the different frameworks and libraries for the main web programming languages
• Determine the different optimization techniques to be considered during the development of any web project

Module 4. Website Engineering and Architecture

• Assess the origin of web architecture and its role in website development
• Examine the three pillars of web architecture to recognize the importance of each when designing and building web projects
• Develop the different types of web architecture, their advantages and suitability
• Evaluate the stages that make up the web architecture, the correlation between them and their development
• Optimize the relationship between web architecture and user experience and the relationship between web architecture and SEO
• Analyze browsing and content organization prior to the modeling phase

Module 5. Website Security Systems

• Analyze the OWASP Top 10 project
• Manage CMS Environment Security
• Check the differences between the different authentication methods
• Determine the most common vulnerabilities found in web applications
• Identify the different attacks and risks in APIs
• Analyze the different HTTP headers in terms of security
• Distinguish the different types of web audits that we can undertake
• Evaluate web vulnerabilities associated with communications

Module 6. User Interface Design and Programming

• Detect user needs and behavioral patterns on the web
• Interpret analytical data to make business decisions
• Apply different user-centric marketing methodologies and tools
• Identify and implement usability principles to design effective and efficient applications
• Consider potential user disabilities to provide an accessible environment
• Develop the different theories, principles and types of web design
• Detail the different prototyping methods
• Anticipate interface errors and learn how to react when they occur
• Organize and prioritize information on the web
• Offer an intuitive browsing experience to users
• Gain a vision of UX Writing beyond writing
• Establish the relationship between user experience and organic positioning (SEO)
• Determine the objectives and the process to develop style guides

Module 7. E-Commerce Creation and Administration

• Develop the structure for the creation of an E-Commerce store
• Assess the professional E-Commerce market
• Analyze the different options that exist to develop an E-Commerce business
• Set up an online store using the different CMSs currently available on the online market
• Analyze the logistic and functional system as well as virtual payment systems
• Carry out a comprehensive marketing strategy and roadmap
• Develop online promotions and create traffic to the store
• Manage sales and customers
• Seek full search engine optimization
• Build a complete store from the ground up to the first sales

Module 8. Web Server Administration

• Develop a real high-availability working environment
• Determine the necessary parameters to create a cloud hosting service
• Examine the different versions of operating systems that best suit your needs
• Determine a web administration environment focused on external customers
• Set up configurations for private/public networks
• Create a complete hosting service for any type of website or platform
• Examine security settings for anti-malware, viruses, brute force attacks and others
• Analyzing a high-security backup system with redundancy
• Identify and solve problems in real environments

Module 9. Web Content Managers

• Identify the different types of content management systems and their tools
• Evaluate the best content manager according to the web project scope
• Analyze and delve deeper into the main resources used by content managers and their implications
• Establish the relation between content management systems and web project modeling
• Demonstrate the importance of content managers in SEO practice
• Compare different content management systems, their features and applications

Module 10. Website Marketing

• Determine the project business objectives
• Identify the target audience
• Interpret analytical data to make business decisions
• Apply different user-centric marketing methodologies and tools

TECH helps you meet your goals with the most focused program"