Packaging has become a fundamental strategy to guarantee the success of any campaign. Specialize in this technique and succeed in the design sector"

A good image has become, nowadays, a fundamental requirement to guarantee the success of any company. Currently, competition in the market is very high, which is why creative teams must work hard to create campaigns that stand out from the rest, that make them stand out. The fact is that attracting the customer's attention has become one of the main objectives of companies because, nowadays, functionality or quality are not enough if they do not have a different and distinguishable image. 

For this reason, the importance that packaging has taken in recent years has been very great, as it allows to capture the identity of the company through colors and shapes in a diverse and broad way. With the aim that the design specialist can acquire a broad and specialized knowledge about this technique so demanded in the industry, TECH and its team has developed this very complete hybrid professional master’s degree in Packaging Design.

It is a program that combines, in an intensive way, the best theoretical content, developed by the teaching team, experts in the area with a wide and extensive professional experience, the most varied and complete additional material and the possibility of a 3-week internship in a reference company in the sector. 

During the 12 months of the program, the graduate will delve into the keys to the design, structuring and illustration of Packaging, through the use of the latest tools and software. In addition, you will also delve into the most successful Marketing and Branding strategies that are currently being used. 

It is, therefore, a unique opportunity to pursue a program that will provide you with the necessary skills to become an outstanding design professional and with which you will be able to hone your creative skills in a highly empowering way.

A program that will give your résumé a distinctive and professionalizing plus, an outstanding aspect in any personnel selection process"

This hybrid professional master’s degree in Packaging Design contains the most complete and up-to-date program on the market. Its most notable features are:

• Development of more than 100 case studies presented by design professionals and university professors with extensive experience in the creative industry
• Its graphic, schematic and practical contents provide scientific and practical information on those disciplines that are essential for professional practice
• Management of the most sophisticated tools in the industry, with special emphasis on mastering the latest strategies and most successful techniques
• Marketing strategies, brand design and expressive narratives that give greater symbolic and commercial value to the product and its packaging
• Discussion of real, successful cases within the packaging industry, through which the student will be updated and will develop a complete market vision
• Integral plans for the incorporation of intelligent attachments to the product and its packaging that guarantee personalized information and use of these
• All of this will be complemented by theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is available from any fixed or portable device with an Internet connection
• In addition, you will be able to do an internship in a reference company

You will be provided with additional materials including detailed videos and Adobe Illustrator tutorials to make mastering vector design a simple and dynamic task for you"

In this proposal for a hybrid professional master’s degree, of a professionalizing nature and blended learning modality, the program is aimed at updating design professionals who require a high level of qualification. The contents are based on the latest evidence of the sector, and oriented in an educational way to integrate the theoretical knowledge in the Creative practice, and the theoretical-practical elements will facilitate the updating of knowledge and will allow decision making in the management and direction of projects.

Thanks to its multimedia content developed with the latest educational technology, they will allow the design professional a situated and contextual learning, which means, a simulated environment that will provide an immersive learning programmed to learn in real situations. This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise throughout the program. For this purpose, the students will be assisted by an innovative interactive video system created by renowned and experienced experts.

You will have the best and most modern syllabus, which includes successful strategies to develop attractive packaging designs adapted to the current market demand"

You will be able to know in detail the materials recommended in eco-design and recycling processes, and thus define yourself as a designer committed to the environment through your work"

This hybrid professional master’s degree is of vital importance for all those specialists who wish to update their knowledge in Packaging Design. Through this innovative program, devised by TECH, students will master operational trends such as the inclusion of biodegradable, compostable or edible materials for the creation of more environmentally friendly packaging. This program also includes an internship, the only one of its kind in the educational market due to its international scope, which allows students to quickly and flexibly assimilate the digital tools and operational techniques that are essential for this professional field.

Packaging Design has become a highly demanded specialty by companies looking to personalize their brands. This study program is ideal for you to master its international standards"

1. Updating from the Latest Technology Available 

New digital technologies have begun to play a significant role in the development of more sophisticated and personalized packaging. That is why, thanks to this program, TECH students will delve into the use of Artificial Intelligence, consumer data processing and other complex techniques for Packaging Design. This theoretical and practical knowledge will provide them with competitive and demanding employment opportunities where they will stand out from other experts in the job market.

2. Gaining In-depth Knowledge from the Experience of Top Specialists

Throughout this program, students will have a team of excellent teachers who will provide them with personalized guidance at all times. These professors have chosen the contents of the syllabus based on their daily practical experiences, therefore, the program has a deep analysis of the most common problems of the daily work practice.

3. Enter prestigious environments in the field of Packaging Design

In a second stage of this program, TECH has foreseen the needs of its students in terms of handling the most complex technological tools in the Packaging Design sector. For this reason, it has planned an internship where students will work, side by side, with leading experts in this professional field and in large international companies. 

4. Combining the Best Theory with State-of-the-Art Practice

At the academic level, few study programs manage to unify the theoretical field with practical activity with greater excellence than other TECH competitors. Through its hybrid professional master’s degree model, students achieve a holistic mastery of the trends and techniques embodied in its educational content. They also have 3 weeks of intensive activity in a prestigious center to apply everything they have learned in the productive dynamics.

5. Expanding the Boundaries of Knowledge

This training aims to enable all students to broaden their professional horizons from an international perspective. This is possible thanks to the wide range of contacts and collaborators available at TECH, the largest digital university in the world. In this way, students will have the opportunity to interact with experts from different latitudes and recognize with global standards of Packaging production.

You will have full practical immersion at the center of your choice"