Postgraduate certificate Content Creation: The Message

Communication is extremely important in all sectors, but if there is one where it plays a fundamental role, it is fashion. In this sense, knowing how to create the right messages and content that resonate in the consumer's mind is crucial because it allows companies in the sector to position themselves and achieve greater audience engagement. Therefore, this educational program will focus on providing participants with the skills that allow them to create valuable content for different platforms, based on messages that seek to persuade the audience and, therefore, drive the need to purchase. In this way, the professional will become a very important asset for fashion companies and, therefore, will obtain a great professional growth.

University certificate

Accreditation/Membership

International Communication Association (ICA)

duration

6 weeks

Modality

Online

Schedule

At your own pace

Exams

Online

start date

Credits

6 ECTS

financing up to

3 months

Price (first year)

See price

The world's largest faculty of journalism and communication”

Introduction to the Program

Un programa exhaustivo y 100% online, exclusivo de TECH y con una perspectiva internacional respaldada por nuestra afiliación con International Communication Association”

Los contenidos de este programa están dirigidos por profesionales en las áreas de comunicación quienes ejercen en empresas del sector de la moda y la belleza. Este equipo docente, vierte en esta formación su experiencia y, por tanto, su visión realista y próxima de la realidad profesional, de forma consciente y proactiva. A lo largo del temario se irán desgranando y analizando todos los aspectos que influyen directamente en la creación de mensajes para las empresas del sector de la moda, belleza y lujo.

Un recorrido que llevará al alumnado hasta conocer en profundidad las técnicas más eficaces y eficientes a la hora de crear contenidos sociales para empresas de este ámbito y su correcta planificación utilizando como medio gestores de contenido. Todo ello, sin dejar de lado la importancia de la organización de las piezas comunicativas a partir de un plan estratégico. Otra de las claves del éxito de esta formación es la posibilidad de ser tú mismo quien decida cómo organiza su aprendizaje: desde el tiempo, hasta el lugar y la intensidad del estudio.

En este sentido, la formación se realiza 100% online, aunque podrás descargarte los contenidos, para continuar offline si lo deseas.  A su vez, tendrás acceso a un material privilegiado encabezado por una Masterclass dirigida por un eminente docente de reconocimiento internacional. Contarás, además, con vídeos ilustrativos, audios de repaso, una biblioteca online con material complementario y la ayuda y acompañamiento de tu tutor o tutora durante todo el proceso.

Asimismo, gracias a la membresía en la International Communication Association (ICA), el alumno podrá acceder a descuentos en congresos internacionales, revistas académicas especializadas y recursos profesionales. Además, podrá conectarse con expertos de más de 90 países a través de su plataforma de networking, participar en comités y grupos de interés, y acceder a apoyos específicos para estudiantes y académicos en las primeras etapas de su carrera.

Aprovecha la oportunidad de convertirte en un experto comunicador participando en la completa Masterclass dirigida por un Director Invitado Internacional”

Este Postgraduate certificate en Content Creation: The Message contiene el programa académico más completo y actualizado del panorama universitario. Las características más destacadas del programa son:

El desarrollo de casos prácticos presentados por expertos en periodismo de moda, belleza y lujo
Sus contenidos gráficos, esquemáticos y eminentemente prácticos con los que están concebidos, recogen una información científica y práctica sobre aquellas disciplinas indispensables para el ejercicio profesional

Las novedades sobre el periodismo de moda, belleza y lujo
Los ejercicios prácticos donde realizar el proceso de autoevaluación para mejorar el aprendizaje
Su especial hincapié en metodologías innovadoras en el periodismo y la comunicación en moda, belleza y lujo
El sistema interactivo de aprendizaje basado en algoritmos para la toma de decisiones sobre las situaciones planteadas en periodismo y comunicación digital
Las lecciones teóricas, preguntas al experto, foros de discusión de temas controvertidos y trabajos de reflexión individual

La disponibilidad de acceso a los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet

TECH pone a tu disposición la mejor información del mercado en Periodismo y Comunicación de moda, belleza y lujo. Tú solo tienes que poner las ganas por estudiar”

El programa incluye, en su cuadro docente, a profesionales pertenecientes al ámbito del periodismo y la comunicación, que vierten en este programa la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio.

Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextual, es decir, un entorno simulado que proporcionará un aprendizaje inmersivo programado para entrenarse ante situaciones reales.

El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el alumno deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen. Para ello, el profesional contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos en el campo del periodismo moda, belleza y lujo, y con gran experiencia.

Conviértete en un excelente periodista y aprende a moverte con éxito, potenciando tu relación con empresas del sector de la moda”

Este programa no solo está pensado para periodistas en activo, sino también para aquellos que ejerzan en gabinetes de prensa de empresas del sector y que quieran actualizar y potenciar sus conocimientos”

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.

Study at the world's largest online university and guarantee your professional success. The future starts at TECH”

The world’s best online university according to FORBES

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future”

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success.

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others.

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries.

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world.

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies.

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics.

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.”

TECH is the world’s top-rated university by its students.

Leaders in employability

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development.

99% of TECH graduates find a job within a year of completing their studies.

Course Postrgraduate Certificate in Content Creation: The Message

Do you have difficulty creating messages that connect with your audience? Do you want to learn how to create content that generates engagement and increases your visibility? Then the Postrgraduate Certificate in Content Creation: The Message from TECH Global University is for you. In this course, we will teach you how to create effective and attractive messages for your digital content. You will learn the most innovative techniques and best practices in creating messages that generate impact and empathy with your target audience. Our team of digital marketing and communication experts will guide you through the process of creating powerful messages that resonate with your audience. You will discover how to create persuasive, emotive and memorable messages for your brand, products or services.

Learn how to create effective and engaging messages for your digital content.

During the course, you will have access to tools and resources that will help you create messages that stand out from the competition. You will learn how to develop unique and authentic messages that connect with the emotions and needs of your target audience. In addition, our curriculum includes topics such as defining communication objectives, identifying your audience and market research, which will allow you to create relevant messages tailored to your audience's needs. With the Postrgraduate Certificate in Content Creation: The Message from TECH Global University, you will be able to boost your skills in content creation and improve your results in your company's digital marketing strategy. Sign up now and start creating impactful messages!