Introduction to the Program

Serás capaz de organizar eventos 100% digitales o híbridos en el desarrollo de tu profesión, adecuados a la realidad y contexto actual”

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Conocer todos los aspectos técnicos y teóricos para llevar a la práctica la digitalización de los eventos y desarrollar un evento digital, es imprescindible en la era actual y la época postpandemia. Hacer de un evento online una experiencia única y favorecedora, puede ser una difícil tarea si no se comprenden los elementos que lo componen y las metodologías específicas para su desarrollo. Convertir por otra parte, un evento en una pieza perdurable también es un recurso de valor en estos tiempos. 

Este Postgraduate certificate se plantea desarrollar las competencias para realizar eventos híbridos o totalmente digitales, comprender la importancia que tienen actualmente y el futuro de los mismos. Así como comprender la nueva realidad en la organización de los eventos tras la gran crisis que ha significado la pandemia del COVID-19, aumentar las alternativas ante la necesidad de expansión de la empresa o marca y que se puedan tomar las decisiones correctas, logrando así, resultados satisfactorios en la creación de un evento digital o híbrido.

De la misma manera, ser capaz de analizar las audiencias y las formas de interacción tanto presenciales como virtuales, dominar los aspectos técnicos como realizar un plató virtual, con sus elementos: croma, Backscreen, realidad aumentada, entre otros, es parte de lo que se muestra en el temario de esta capacitación. Un programa de contenido exclusivo seleccionado por expertos profesionales del sector de las comunicaciones y el Marketing enfocados en la organización de eventos en la actualidad, lo que brinda un valor experiencial incalculable para el alumno.  

Acompañado de la metodología más vanguardista basada en el Relearning impulsada por TECH, impartida de forma 100% online, con diversos formatos de contenido tanto escritos como audiovisuales, disponibles desde el primer día; con variados recursos multimedia que facilitan el aprendizaje, para alcanzar la titulación en 6 semanas. 

¿Estás preparado para lo que significa el desarrollo de un evento digital? En este Postgraduate certificate encontrarás todas las respuestas. Inicia ahora”

Este Postgraduate certificate en Digitization of Events; Development of Digital Events contiene el programa educativo más completo y actualizado del mercado. Sus características más destacadas de la capacitación son:

  • El desarrollo de casos prácticos presentados por expertos en comunicación, Marketing y Organización de Eventos 
  • Los contenidos gráficos, esquemáticos y eminentemente prácticos con los que está concebido recogen una información científica y práctica sobre aquellas disciplinas indispensables para el ejercicio profesional 
  • Los ejercicios prácticos donde realizar el proceso de autoevaluación para mejorar el aprendizaje 
  • Su especial hincapié en metodologías innovadoras  
  • Las lecciones teóricas, preguntas al experto, foros de discusión de temas controvertidos y trabajos de reflexión individual 
  • La disponibilidad de acceso a los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet

Con este programa desarrollarás tu capacidad de análisis en la implementación de la digitalización de los eventos en la era actual” 

El programa incluye, en su cuadro docente, a profesionales del sector que vierten en esta capacitación la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio.  

Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextual, es decir, un entorno simulado que le proporcionará una capacitación inmersiva programada para entrenarse ante situaciones reales.  

El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el profesional deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen a lo largo del curso académico. Para ello, contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos. 

Capacitarte en temas específicos dota de valor exponencial a tu perfil profesional"

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Ahonda en todos los aspectos técnicos de los eventos digitales, como la iluminación, las redes, internet, los Kyrons, entre otros"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

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Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Postgraduate Certificate in Digitalization of Events: Development of a Digital Event

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Despite the effects and changes generated by the pandemic in the communicational and business environment, it is important to ask ourselves if we are really prepared for the digital revolution and its influence on the development of interpersonal and business relationships. Not surprisingly, digitization has opened endless possibilities for the realization of digital events, eliminating the need to have the speaker in the same city or country and offering many advantages for this sector. However, there are also several problems to face. Precisely, you will delve into all these aspects thanks to the Postgraduate Certificate in Digitalization of Events: Development of a Digital Event that TECH has prepared.

Digitize your events ensuring the highest levels of quality

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The objective of this Postgraduate Certificate in Digitalization of Events: Development of a Digital Event is to develop skills to carry out hybrid or fully digital events. To do this, it will delve into its current and future importance, analyzing the new reality in the organization of events after the COVID-19 crisis. Thus, students will establish how to expand their company or brand and how to make the right decisions to create digital or hybrid events that achieve satisfactory results. In addition, with the degree they will also delve into the examination of audiences and forms of interaction both face-to-face and virtual. Similarly, they will master the technical aspects of creating a virtual set, including elements such as chroma key, Backscreen and Augmented Reality. In fact, all the content of the Postgraduate Certificate has been selected by professional experts in the communications and marketing sector focused on the organization of events today, which provides an invaluable experiential value for the student. All this and more on the basis of a convenient 100% online format.