Introduction to the Program

You are in front of a Hybrid professional master’s degree that will position you as a Chief Marketing Officer of great value for the most powerful companies in the Marketing world”

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All companies, regardless of the sector in which they operate, move in highly competitive environments, so they must focus on differentiation as a method to reach their target audience and stand out from competitors. In this sense, the figure of the Chief Marketing Officer, who, as head of the department, must design and promote the different campaigns, is of great importance. 

As a result, in recent decades, the unstoppable growth of the digital world has caused marketing strategies to expand towards an online look, sometimes leaving traditional offline campaigns in the background.  These changes require a broad mastery of essential areas such as e-commerce, customer relationship management or the functions of social media and community management. This is undoubtedly one of the great assets of this MBA in Marketing Management (CMO, Chief Marketing Officer) MBA in Marketing Management (CMO, Chief Marketing Officer), which provides executives with the most advanced and up-to-date knowledge in this area, so that they can continue their professional progression. 

A program that perfectly combines the most intensive theory with an essential practical stay in a prestigious company in the world of Marketing. The professional has before them a university degree with a syllabus that can be accessed exclusively online, and a face-to-face and 100% practical stage surrounded by the best specialists in the field of Marketing today. 

Undoubtedly, TECH provides an excellent opportunity for professional growth through a Hybrid professional master’s degree unique in the academic panorama. A high-level education, compatible with work and personal responsibilities, and that at the same time favors direct knowledge, in an exceptional work environment of the latest trends in the field of Marketing Management.    

Thanks to this Hybrid professional master’s degree, you will have the opportunity to work with a real team, in a prestigious company, and learn first-hand how work is carried out in Marketing departments”

This Hybrid professional master’s degree in MBA in Marketing Management (CMO, Chief Marketing Officer) contains the most complete and up-to-date program on the market. The most important features include:

  • The development of more than 100 case studies presented by experts in marketing management
  • The graphic, schematic and practical contents with which they are conceived, gather specific information on those disciplines that are essential for professional practice 
  • Comprehensive plans of systematized action in the field of business
  • The interactive learning system based on algorithms for making decisions on the situations posed 
  • Practical guides for the use of the main Marketing tools
  • Its special emphasis on the most innovative methodologies for the application of leadership techniques in business
  • Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
  • Content that is accessible from any fixed or portable device with an Internet connection
    The possibility of an internship in leading companies in the sector 

Marketing actions allow you to direct promotions to the target public and, with this, obtain higher profits. Your job as head of the area will be to design, implement and control these actions, following the objectives of your company"

In this program, of a professionalizing nature and blended learning modality, the program is aimed at updating Marketing professionals who develop their functions in companies, and who require a high level of qualification. The contents are based on the latest scientific evidence, and oriented in a didactic way to integrate theoretical knowledge into practice, and the theoretical-practical elements will facilitate the updating of knowledge and will allow it to lead the whole process of elaboration of the Marketing plan. 

Thanks to their multimedia content developed with the latest educational technology, they will allow the Marketing professional a situated and contextual learning, that is to say, a simulated environment that will provide an immersive learning programmed to training in real situations. The design of this Hybrid professional master’s degree is centered on Problem Based Learning, by means of which you will have to try to solve the different professional practice situations of professional practice that will be posed throughout the program. For this purpose, you will have the help of an innovative interactive video system created by recognized experts. 

This Hybrid Professional Master's Degree will provide you with the keys to access more relevant positions, with more competitive salaries and real possibilities of growth within the company"

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Take advantage of the tools offered by the Internet to carry out different marketing actions that reach your target audience"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

estudiar tech TECH

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Hybrid Professional Master's Degree in MBA in Marketing Management (CMO, Chief Marketing Officer)

Marketing management, also known as marketing management, is a discipline that deals with the management and development of marketing strategies to increase the demand for products or services. In this area, the Chief Marketing Officer (CMO) plays a key role, being in charge of planning, implementing and supervising a company's marketing strategies. Are you looking for a program that provides you with the necessary knowledge to specialize in this field in a dynamic and innovative way? Then you've come to the right place. The Hybrid Professional Master's Degree MBA in Marketing Management (CMO, Chief Marketing Officer), created by TECH Global University, is a program of high curricular category, through which you will obtain the necessary tools to become an expert in the area. This degree offers you a unique combination of theory and practice, which will allow you to acquire fundamental knowledge and apply it in the real world.

Qualify as Chief Marketing Officer

The blended learning methodology is an excellent option to balance your professional and academic life. With this format, you can study from anywhere in the world and adapt your learning to your personal schedule. Online classes allow you to learn at your own pace and on your own terms, while face-to-face sessions give you the opportunity to interact with your classmates and professors. As you progress through this comprehensive program, you will study the latest trends in digital marketing and how to implement effective online and offline marketing strategies. You'll also delve into branding, market research, customer relationship management and product development. As a result, you will manage marketing teams and lead high-level business initiatives. In addition, you'll learn how to analyze data and use market analysis tools to make informed, strategic decisions. enroll now!