Awarded by Women We Admire for her leadership in the news sector, Amirah Cissé is a prestigious expert in Audiovisual Communication. In fact, she has spent most of her professional career managing international projects for renowned brands based on the most innovative marketing strategies.

In this sense, her strategic skills and ability to integrate emerging technologies into multimedia content narratives in an avant-garde way have allowed her to be part of renowned institutions on a global scale. For example Google, NBCUniversal or Frederator Networks in New York. In this way, her work has focused on the creation of communication campaigns for various companies, generating highly creative audiovisual content that connects emotionally with audiences. Thanks to this, multiple companies have succeeded in building consumer loyalty over a long period of time; while the companies have also strengthened their market presence and ensured their long-term sustainability.

It is worth noting that her extensive work experience ranges from the production of television programs or the creation of sophisticated marketing techniques to the management of visual content on the main social networks. At the same time, she is considered a true strategist who identifies culturally relevant opportunities for clients. In doing so, she has developed tactics aligned with both audience expectations and needs; enabling entities to implement cost-effective solutions.

Firmly committed to the advancement of the audiovisual industry and excellence in her daily practice, she has combined these functions with her role as a researcher. As such, she has written multiple scientific articles specialized in emerging areas such as the dynamics of user behavior on the Internet, the impact of eSports in the field of entertainment and even the latest trends to enhance creativity.

• Director of Global Client Strategy, NBCUniversal, New York, United States
• Strategy Expert at Horizon Media, New York

• Engagement Manager at Google, California

• Cultural Strategist at Spaks & honey, New York

• Account Manager at Reelio, New York

• Account Coordinator at Jun Group, New York

• Content Strategy Specialist at Frederator Networks, New York

• Researcher at the Genealogical and Biographical Society of New York

• Academic Internship in Sociology and Anthropology at Kanda Gaigo University

• Bachelor of Fine Arts with a major in Sociology from Williams College

• Certification in: Leadership Training and Executive Coaching, Marketing Research