Improve your communication skills in sports, with a program focused on improving your abilities"

Marketing has evolved over many years to become an important pillar in almost every business, including sports. Communication strategies help to give visibility to a sports team and to manage different situations with the publication of news, articles and videos related to the sector. In this sense, the manager of a sports center must know the appropriate strategies to carry out a good marketing and advertising sponsorship strategy. 

For this reason, this program focused on introducing students to Sports Marketing and Communication has been developed. In this way, the professional who wishes to be in charge of a sports institution will perfectly understand the basics of sports communication and how marketing has allowed to manage better branding strategies and brand development. 

Furthermore, it is a 100% online postgraduate certificatethat provides students with comfortable study and ease, wherever and whenever they want it. All you need is a device with internet access to take your career one step further. A modality according to the current times with all the guarantees to position the physiotherapist in a highly demanded sector. 

Take your career to another level and become a sports manager who knows the legal standards of the facility over which you preside"

This postgraduate certificate in Sports Marketing and Communication contains the most complete and up-to-date scientific program on the market. The most important features of the program include:

• The development of numerous practical case studies presented by specialists in Sports Marketing and Communication
• The graphic, schematic and practical contents of the course are designed to provide all the essential information required for professional practice
• Exercises where the self-assessment process can be carried out to improve learning
• Algorithm-based interactive learning system for decision-making
• Special emphasis on innovative methodologies in personal training
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

Learn about effective ways to create a marketing plan to give visibility to a sports team”

The program’s teaching staff includes professionals from sector who contribute their work experience to this training program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive training programmed to train in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise throughout the program. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

Count on an academic program focused on improving your communication skills as a Sports Center Manager"

Improve your branding strategies and brand development with a 100% online program"

Ensuring the communication skills of future sports managers is the main objective of this postgraduate certificate, which has been designed to meet the needs of future graduates. Accordingly, the student will learn all the details that are indispensable to become a successful sports manager, understanding the functioning of a marketing plan and sports communication. In this way, academic excellence is guaranteed, which is essential to comply with the professional profile required by the different Sports Entities at an international level.

Participate in a program focused on achieving your professional goals by creating an excellent marketing plan”

General Objective

• Provide knowledge about the environment and the sports market
• Train professionals prepared to work in the sports industry
• Become a successful sports manager
• Train managers, leaders and future administrators of sports entities
• Gain knowledge about the global market, with practical experiences of the professionals who are part of the faculty
• Understand that sport is an economic and business sector different from any other sector, with its specificities and particularities

Specific Objectives

• Gain knowledge about the global sports ecosystem
• Understand the different actors involved in the sport at a global level
• Understand the labor relations in the sports world
• Learn about strategy in sports
• Gain Knowledge of Sports Marketing and the Creation and Development of a Marketing Plan
• Understand the importance of communication in sports
• Get to know the steps and stages for the realization of a sports event
• Understand the new forms of sports business, as well as the most innovative techniques
• Develop an interest in innovation and new trends in sports management
• Enhance leadership skills within a sports organization and learn how to properly manage people in this sector
  
  

This postgraduate certificate will become the best opportunity to understand sports sponsorship as a Manager of a sports institution"