Postgraduate certificate Competencies of an advertising creative

In today's advertising landscape, marked by a constantly evolving digital environment, creativity is an essential skill for success. With the proliferation of social networks, programmatic advertising and the rise of multimedia content, agencies and companies need highly innovative professionals capable of standing out in an information-saturated landscape. Thus, this program is the answer to the demands of today's market. Designed to bring the next generation of advertising creatives up to date, the program is presented in a 100% online format, offering a wide variety of multimedia content. As a result, graduates will be able to develop effective campaigns, generate innovative ideas and master the key digital tools to succeed in this field.

University certificate

Duration

6 weeks

Modality

Online

Schedule

At your own pace

Exams

Online

Start date

Credits

6 ECTS

Financing up to

3 months

Price (first year)

See price

The world's largest faculty of journalism and communication”

Introduction to the Program

Desarrollarás iniciativas que mejoren tus resultados creativos gracias a una titulación única impartida de manera 100% online. Matricúlate ahora”

En la actualidad, la creatividad publicitaria emerge como una competencia esencial para el éxito dentro de la publicidad. Este sector ha experimentado una metamorfosis radical en las últimas décadas. Las estrategias tradicionales de anuncios en televisión y prensa han cedido terreno a la publicidad en línea y las redes sociales, donde la creatividad desempeña un papel fundamental para sobresalir en la competencia y conectar de manera efectiva con el público objetivo.

Por ello, el Postgraduate certificate en Competencies of an advertising creative se plantea como respuesta a la creciente demanda de profesionales altamente capacitados. Así, el alumno ingresará a una titulación que lo dotará de las habilidades necesarias para generar ideas innovadoras y campañas memorables que resalten entre la competencia.

Se trata así de una titulación donde los creativos adquirirán destrezas para atraer y retener a la audiencia mediante contenido innovador y convincente. De este modo, los alumnos profundizarán en la psicología del consumidor, desarrollando campañas efectivas, generando ideas innovadoras y dominando las herramientas digitales clave para triunfar en esta área.

Además, este programa se ofrece en un formato 100% en línea, que brinda acceso a una amplia variedad de contenidos multimedia en distintos soportes audiovisuales. En un campo donde el aprendizaje continuo es esencial, la metodología de Relearning de este Postgraduate certificate ayudará a los egresados a integrar los conceptos fundamentales de manera óptima para mantenerlos a la vanguardia del sector.

Comprende el significado del éxito y descubre cómo lograrlo a través de 150 horas de los materiales didácticos multimedia más completos del panorama académico actual”

Este Postgraduate certificate en Competencies of an advertising creative contiene el programa educativo más completo y actualizado del mercado. Sus características más destacadas son:

El desarrollo de casos prácticos presentados por expertos en Competencias de un Creativo Publicitario
Los contenidos gráficos, esquemáticos y eminentemente prácticos con los que está concebido recogen una información actualizada y práctica sobre aquellas disciplinas indispensables para el ejercicio profesional
Los ejercicios prácticos donde realizar el proceso de autoevaluación para mejorar el aprendizaje

Su especial hincapié en metodologías innovadoras
Las lecciones teóricas, preguntas al experto, foros de discusión de temas controvertidos y trabajos de reflexión individual
La disponibilidad de acceso a los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet

Inscríbete y mantente actualizado con las últimas tendencias publicitarias en un mercado en constante evolución”

El programa incluye en su cuadro docente a profesionales del sector que vierten en esta capacitación la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio.

Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextual, es decir, un entorno simulado que proporcionará una capacitación inmersiva programada para entrenarse ante situaciones reales.

El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el profesional deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen a lo largo del curso académico. Para ello, contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos.

Matricúlate ya en la universidad mejor valorada del mundo por sus alumnos en Trustpilot (4.9/5)”

Únete a la mejor universidad digital del mundo según Forbes”

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.

Study at the world's largest online university and guarantee your professional success. The future starts at TECH”

The world’s best online university according to FORBES

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future”

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success.

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others.

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries.

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world.

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies.

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics.

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.”

TECH is the world’s top-rated university by its students.

Leaders in employability

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development.

99% of TECH graduates find a job within a year of completing their studies.

Postgraduate Certificate in Competencies of an advertising creative

Dive into the exciting world of advertising creativity with TECH Global University's Postgraduate Certificate in Advertising Creative Competencies. This program offers you a unique opportunity to hone your creative skills and stand out in the ever-evolving advertising industry. In today's environment, effective advertising requires not only technical knowledge, but also a creative mind capable of capturing attention and generating impact. With this program, TECH Global University is proud to offer an online learning experience that will allow you to explore and develop your creativity from anywhere, anytime.

TECH gives you flexibility so you can meet your goals

Discover the benefits of the online modality, where you will have access to cutting-edge resources and the guidance of advertising professionals. TECH Global University understands the importance of adapting to the demands of the industry, and this course will provide you with the tools you need to excel in such a competitive field. The program focuses on the core competencies that every advertising creative needs to master. From generating innovative ideas to effectively executing campaigns, this course will address every phase of the creative process. In addition, you will explore current trends in advertising, persuasive strategies and impactful presentation techniques. By joining TECH Global University, you will benefit from the expertise of leading advertising professionals. You'll participate in interactive discussions, collaborate on creative projects and receive personalized feedback to continually improve your skills. Stand out in the advertising industry by graduating with a complete set of creative and strategic competencies. This course will give you a significant advantage in meeting the challenges of today's job market. Prepare yourself to stand out as an innovative and highly competent advertising creative. Join the Postgraduate Certificate in Advertising Creative Competencies at TECH Global University and take the next step towards a successful career in advertising.