Introduction to the Program

Aprenderás a usar los métodos y herramientas más eficaces del Marketing para atraer la atención del usuario. Implementando el modelo de negocio adecuado que rentabilice tu producto”

diplomado modelos negocio gamificacion

En su mayoría los juegos más exitosos son versiones gratuitas, a las que millones de personas pueden acceder para su completo entreteniendo, sin ningún tipo de inversión del usuario, más que la consola o el dispositivo que utilice para ello y su conexión a internet. Incluso algunos ofrecen soporte a sus jugadores a través de torneos mundiales donde otorgan grandes premios. Tal como el caso de League of Legends. Entonces, ¿cómo es posible que se mantengan estos grandes proyectos?

Detrás de todo ese diseño existe una estrategia para hacer del proyecto un negocio rentable. Desarrollar un pan de marketing eficiente, eventos, promociones, manejar los Pitchs adecuados. Conocer ampliamente la importancia de la marca dentro de la industria del videojuego y saber aplicarla con éxito, así como también identificar qué prototipo es el mejor para cada tipo de producto.

Con este Postgraduate certificate el alumno podrá dominar todos los puntos clave a seguir para la venta de un prototipo gamificado y manejará todos los procedimientos para la obtención de capital para el desarrollo de nuevos y exitosos productos. Disponiendo para ello de un campus virtual que comprende salas de reuniones, foros, chats privados con el personal capacitado para que el profesional se sienta siempre acompañado. Teniendo de igual manera, la posibilidad de descargar el material para su consulta cuando lo requiera.

Con la facilidad de poder estudiar desde donde, como y cuando quiera; ya que el sistema de estudio de TECH es completamente online y bajo la metodología del Relearning. Permitiendo un ágil aprendizaje y memorización de los conceptos y casos prácticos presentados. Determinando para esta titulación unas 6 semanas o 150 horas.

Profundiza en las distintas posibilidades de obtención de capital para el desarrollo de nuevos y exitosos productos. Aprende desde las bases el concepto de inversión” 

Este Postgraduate certificate en Business Models in Gamification contiene el programa educativo más completo y actualizado del mercado. Sus características más destacadas son:

  • El desarrollo de casos prácticos presentados por expertos en Gamificación en Videojuegos
  • Los contenidos gráficos, esquemáticos y eminentemente prácticos con los que está concebido recogen una información práctica sobre aquellas disciplinas indispensables para el ejercicio profesional
  • Los ejercicios prácticos donde realizar el proceso de autoevaluación para mejorar el aprendizaje
  • Su especial hincapié en la importancia del apartado visual en los videojuegos
  • Las lecciones teóricas, preguntas al experto, foros de discusión de temas controvertidos y trabajos de reflexión individual
  • La disponibilidad de acceso a los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet

Conoce ampliamente la importancia de la marca dentro de la industria del videojuego. Aplica los principios correctos en tus proyectos para alcanzar el éxito” 

El programa incluye en su cuadro docente a profesionales del sector que vierten en esta capacitación la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio. 

Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextual, es decir, un entorno simulado que proporcionará una capacitación inmersiva programada para entrenarse ante situaciones reales. 

El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el profesional deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen a lo largo del curso académico. Para ello, contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos.

Con este Postgraduate certificate dominarás los Pitch adecuados para dar a conocer tu producto gamificado"

curso online modelos negocio gamificacion

TECH te ofrece el sistema de estudio que mejor se adapta a tus necesidades"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

estudiar tech TECH

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Postgraduate Certificate in Business Models in Gamification.

Business models in gamification are different ways to monetize the application of gamification techniques. Gamification is used to improve the user experience and increase their engagement with a particular brand, product or service. Business models in gamification allow companies to earn money while enjoying the benefits that gamification brings.

Most common business models in gamification.

Direct monetization: In this model, companies charge users for accessing the gamification platform. This model is commonly used in online learning platforms, where users can pay to have access to educational games.

Advertising: In this model, companies earn money by including advertisements in gamification games. Ads can be customized and targeted to users' interests for better results.

Freemium model: In this model, a free version of the gamification game or app is offered, but there is a charge for access to additional features. Companies can make money by offering paid upgrades that include advanced features not available in the free version.

Cross-selling: In this model, companies use gamification to encourage the purchase of related products or services. An example of this can be a game that rewards the user with a discount on the purchase of a product after earning a certain amount of points.

Brand sponsorship: In this model, companies earn money by including brands in gamification games. Companies pay to appear in the games and get more reach for their brand.

Gamification business models seek to monetize the use of gamification techniques to enhance the user experience. Some of the most common models include direct monetization, advertising, Freemium model, cross-selling and brand sponsorship. Using business models in gamification can help companies generate revenue and increase user engagement with the brand.