Experts in Corporate Identity will show you the keys to learn how to manage the image of your company”

Corporate Identity is one of the factors that are considered fundamental within organizations, and that is not always taken care of as it deserves. Creating and maintaining an appropriate image adapted to the values and objectives of the company is a fundamental task of journalism professionals working in the field of institutional communication. Therefore, their specialization in this field with programs of this type acquires an extra value in their resumes.

Thus, the syllabus makes a complete review of the latest concepts and strategies that must be taken into account to solve communication crisis episodes, while maintaining the Corporate Identity desired by the company. To this end, throughout the syllabus, TECH offers the students a real working scenario to be able to evaluate the convenience of its application in the project, assessing its real indications, its way of development and the expectations that can be had with respect to the results.

In addition, one of the main advantages of this postgraduate certificate is that students will be able to self-direct their study time, thanks to its 100% online format, which will allow them to combine their educational facet with the rest of their daily obligations, whether personal or professional. A first-class program that will mark a before and after in your qualification.

Become the professional that all companies want to have on staff to promote their corporate image”

This postgraduate certificate in Corporate Identity contains the most complete and up-to-date program on the market. Its most outstanding features are:

• The use of the latest technology in e-learning software
• The teaching system, intensely visual, supported by graphic and schematic contents that are easy to assimilate and understand
• Practical case studies presented by practising experts
• State-of-the-art interactive video systems
• Teaching supported by telepractice
• Continuous updating and recycling systems
• Self-regulated learning, which makes the program completely compatible with other commitments
• Practical exercises for self-assessment and learning verification
• Support groups and educational synergies: Questions to the expert, discussion forums and knowledge
• Communication with the teacher team and individual reflection work
• Content that is accessible from any fixed or portable device with an Internet connection
• Complementary resource banks that are permanently available

A first class program that offers students the most relevant information of the moment on postgraduate certificate”

The program’s teaching staff includes professionals from the field who contribute their work experience to this program, as well as renowned specialists from leading societies and prestigious universities.

Its multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive education programmed to learn in real situations.

This program is designed around Problem-Based Learning, whereby students must try to solve the different professional practice situations that arise throughout the program. This will be done with the help of an innovative system of interactive videos made by renowned experts. 

TECH is a 21st century university that is committed to quality online teaching to promote students' knowledge"

A program that will give you access to the elite of institutional communication"

The main objective of this postgraduate certificate is to help professionals reach a high level of competence in the advertising andCorporate Identity field. A goal that, in just a few weeks, the students may be deemed as acquired. A program that will help them to access to relevant jobs in the advertising communication field, which will provide them with a significant economic income.

If you are interested in business communication, this program on Corporate Identity will be the ideal complement to your resume”

General Objective

• Acquire the necessary knowledge to carry out an adequate advertising communication using the most advanced tools

Specific Objectives

• Know the fundamentals of advertising and the agents involved in the advertising creation process
• Recognize and identify the professional profiles of advertising professionals, as well as the main functions and requirements that must be fulfilled for their professional development
• Manage institutional communication in all circumstances even in crisis episodes in which the message is aligned with the interests of the different Stakeholders
• Manage the communication of any event related to corporate communication
• Create the corporate image of any entity from any of its attributes

Acquire the necessary knowledge to carry out an adequate advertising communication using the most advanced tools”