Introduction to the Program

Aprende a interpretar y comprender los flujos de las audiencias en el sectoraudiovisual y aporta a tu trabajo la capacidad de generar productos de éxito en este sector”

Los flujos de consumo del sector audiovisual son cambiantes, se modifican y se ajustan una y otra vez a lo largo del tiempo y definen los gustos de los diferentes sectores. El producto audiovisual se ve obligado a adaptarse a estos escenarios de manera constante para tener la capacidad de llegar a los objetivos deseados.

Es por esto que para aumentar el rating se debe contar un profesional que conozca el estudio de las audiencias, puesto que servirá para diferentes casas productoras en el aumento de sus televidentes. Así mismo, el estudiante profundizará en los productos con más demandas, siendo estos deportivos, series, programas informativos e inclusive reality shows.  

A lo largo de esta capacitación, el profesional del periodismo podrá analizar cómo se configura el comportamiento del público y cuáles son sus predilecciones frente a todo el material audiovisual en televisión. Este programa online ofrecerá al estudiante una experiencia inmersiva y versada para su camino profesional.  

Con una modalidad 100% online, este programa contará con un material digital descargable para facilitar el desarrollo académico del alumno, permitiéndole estudiar en sus horarios predilectos desde cualquier dispositivo móvil.  

Aprende a interpretar las audiencias y a relacionarlas con el contexto socioeconómico y cultural que determina su evolución”

Este Postgraduate certificate en Audiovisual Audience Studies ofrece las características de un programa de alto nivel docente y tecnológico. Estas son algunas de sus características más destacadas:

  • Última tecnología en software de enseñanza online
  • Sistema docente intensamente visual, apoyado en contenidos gráficos y esquemáticos de fácil asimilación y comprensión  
  • Desarrollo de casos prácticos presentados por expertos en activo
  • Sistemas de vídeo interactivo de última generación
  • Enseñanza apoyada en la telepráctica
  • Sistemas de actualización y reciclaje permanente
  • Aprendizaje autorregulable: total compatibilidad con otras ocupaciones 
  • Ejercicios prácticos de autoevaluación y constatación de aprendizaje
  • Grupos de apoyo y sinergias educativas: preguntas al experto, foros de discusión y conocimiento
  • Comunicación con el docente y trabajos de reflexión individual
  • Disponibilidad de los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet
  • Bancos de documentación complementaria disponible permanentemente, incluso después del programa

Un aprendizaje contextualizado y real que te permitirá llevar a la práctica tus aprendizajes a través de nuevas habilidades y competencias”

El personal docente está integrado por profesionales en activo. De esta manera TECH se asegura de ofrecer el objetivo de actualización que pretende. Un cuadro multidisciplinar de profesores capacitados y experimentados en diferentes entornos, que desarrollarán los conocimientos teóricos, de manera eficiente, pero, sobre todo, pondrán al servicio del programa los conocimientos prácticos derivados de su propia experiencia: una de las cualidades diferenciales de esta capacitación.

Este dominio de la materia se complementa con la eficacia del diseño metodológico de este programa. Elaborado por un equipo multidisciplinario de expertos en e-Learning integra los últimos avances en tecnología educativa. De esta manera, se podrá estudiar con un elenco de herramientas multimedia cómodas y versátiles que le darán al estudiante la operatividad que necesita en su capacitación.

El diseño de este programa se centra en el Aprendizaje Basado en Problemas: un planteamiento que concibe el aprendizaje como un proceso eminentemente práctico. Para conseguirlo de forma remota, TECH usará la telepráctica:  con la ayuda de un novedoso sistema de vídeo interactivo, y el learning from an expert el estudiante podrá adquirir los conocimientos como si estuviese enfrentándose al supuesto que está aprendiendo en ese momento. Un concepto que le permitirá integrar y fijar el aprendizaje de una manera más realista y permanente.

El programa de los Audiovisual Audience Studies en una capacitación de alto interés para el profesional de esta área"

Un programa práctico y real que te permitirá avanzar de manera paulatina y segura"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

estudiar tech TECH

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Postgraduate Certificate in Audiovisual Audience Studies

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In the audiovisual world, knowledge of the audience is essential for the creation of successful content. For this reason, TECH has developed a complete program that delves into audiovisual audience studies, offering a quality update that will allow students to interpret audience data and use it to create productions adapted to the demands of the audience. This Postgraduate Certificate is designed for those professionals who wish to specialize in the study of audiovisual audience and understand how it influences the production of audiovisual content. Throughout the program, students will learn how to analyze audience preferences and adapt contents to their interests, thus guaranteeing their success. With a theoretical-practical approach, the program will provide students with the necessary tools to interpret audience data and use it effectively in the creation of content. In addition, students will be supported by a team of highly qualified professionals who will guide and accompany them throughout the learning process.

Develop your professional career in audiovisual communication

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The online modality of the Postgraduate Certificate in Audiovisual Audience Studies allows students to access the content from anywhere and at any time, thus adapting to their needs and availability. In addition, the program has an interactive platform that facilitates communication between students and professors, thus encouraging collaborative learning and the resolution of doubts. In short, TECH's Postgraduate Certificate in Audiovisual Audience Studies is a unique opportunity for professionals who wish to specialize in the study of audiovisual audiences and acquire the necessary skills to create successful content. A quality training, with a practical approach and adapted to the needs of today's labor market.