A high-intensity educational qualification that will enable you to develop in Branding with the solvency of the best professionals in the sector"

This postgraduate diploma in Branding has been structured to offer an interesting, interactive and, above all, very effective process of specialization in everything related to this sector. To achieve this, a clear and continuous qualification is offered, which is also 100% compatible with other occupations.

Through an exclusive methodology, this postgraduate diploma will lead you to know all the ways of working in Branding that the professional needs to stay at the forefront and know the changing phenomena of this form of communication.

Therefore, this program will address the aspects that a designer needs to know in order to plan, develop and finalize a complete Branding. An educational path that will scale the student's skills to help them achieve the challenges of a top professional.

The postgraduate diploma in Branding is presented as a viable option for a professional who decides to work independently, but also to be part of any organization or company An interesting avenue of professional development that will benefit from the specific knowledge that we now make available to you in this program.

This program will allow you to enhance your skills and update your knowledge in Branding"

This postgraduate diploma in Branding contains the most complete and up-to-date program on the market. The most important features of the program include:

• Development of a large number of case studies presented by experts
• Graphic, schematic, and highly practical contents
• The latest developments and cutting-edge advances in this area
• Practical exercises where the self-evaluation process can be carried out to improve learning
• Innovative and highly efficient methodologies
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

All the necessary knowledge for the graphic designer in this field, compiled in a highly efficient postgraduate diploma which will optimize your effort with the best results"

The development of this program is focused on practicing the proposed theoretical learning Through the most effective teaching systems, proven methods imported from the most prestigious universities in the world, you will be able to acquire new knowledge in a practical way. In this way, we strive to convert your efforts into real and immediate skills.

The online system is another of the strengths of the educational program. With an interactive platform that has the advantages of the latest technological developments, we put the most interactive digital tools at your service. In this way, we offer a form of learning that is totally adaptable to your needs, so that you can perfectly combine this program with your personal or professional life.

A practical and intensive program that will give you all the tools you need to work in this field, in a specific and concrete postgraduate diploma"

A training program created to allow you to implement your acquired knowledge into your daily practice in an almost immediate way"

The objective of this postgraduate diploma in Branding is to offer professionals a complete way to acquire knowledge and skills for professional practice in this sector, with the confidence of learning from the best in a practice-based format that will allow you to complete the program with the necessary knowledge to perform the work with total confidence and competence.

Our goal is simple: to help you get the most complete update in a postgraduate diploma fully compatible with your work and personal obligations"

General Objective

• Learn all aspects of the creation of Branding in any of the formats in which it can be developed

Specific Objectives

Module 1. Introduction to Color

• Understand the importance of color in the visual environment
• Acquire the ability to observe, organize, discriminate, and manage color
• Apply the psychological and semiotic foundations of color in design
• Capture, manipulate and prepare color for use in physical and virtual media
• Acquire the ability to formulate independent judgments, by means of arguments
• Know how to document, analyze and interpret documentary and literary sources with their own criteria 

Module 2. Corporate Image

• Understand the basic concepts that are part of the communication policy of an organization: Its identity, its culture, how it communicates, its image, its brand, its reputation
• and social responsibility
• Understand which are the strategic areas that a graphic manager must manage in the communicative process of the graphic and visual identity of brands
• Knowledge of the theoretical and practical tools and strategies that facilitate the management of corporate and institutional communication in all types of organizations
• Know how to correctly select an information and communication organization method for the proper use of a brand
• Research and identify the most significant elements of the company-client, as well as their needs for the creation of communication strategies and messages
• Develop a regulated system of basic graphic standards based on visual identity/brand elements

Module 3. Portfolio Building

• Create audiovisual narratives correctly applying usability and interactivity criteria
• Identify the figure of the designer in the labor market
• Know techniques, methods, tools and networks to promote personal work
• Understand the ethical protocol to be followed in professional practice
• Be able to identify strengths and weaknesses in oneself
• Know how to economically value one's own work

Module 4. Typography

• Know the syntactic principles of graphic language and apply its rules to clearly and accurately describe objects and ideas
• Know the origin of letters and their historical importance
• Recognize, study and coherently apply typography to graphic processes
• Know and apply the aesthetic foundations of typography
• Know how to analyze the arrangement of texts in the design object

An opportunity created for professionals who are looking for an intensive and effective program to take a significant step forward in the practice of their profession"