Introduction to the Program

Si quieres que tus prendas se sitúen entre las más vendidas de la temporada, solo tienes que especializarte en las principales estrategias de comercialización” 

La estructura de una colección de moda conlleva un arduo trabajo para armonizar todo un ecosistema de prendas y complementos en relación a un concepto transcendental, acorde tanto con la marca como con los tiempos actuales. Pero, además, es importante atender al proceso de la comercialización, que es el que determinará, realmente, el éxito o fracaso de la colección. De esta manera, de poco servirá que los nuevos productos de una determinada marca obtengan críticas muy positivas si estas no se traducen en ventas. 

En este Postgraduate certificate se proyectará la visión global de una colección, adentrándose en la creación de moodboards y en la capacidad para generar ideas y presentarlas ante el público de manera atractiva y coherente, fomentando el desarrollo de las alianzas estratégicas para alcanzar los objetivos de la compañía.   

Para lograr todo ese conocimiento especializado en la materia, el temario abarca desde el ecodiseño y la personalización de eventos, con una repercusión internacional notable en la era postpandemia, hasta la difusión y comercialización de la colección a través de ferias y pasarelas móviles globales.  

Un completísimo plan de estudios que, además, cuenta con la ventaja de ofertarse en un formato 100% online, lo que da la posibilidad al alumno de autogestionar él mismo su tiempo de estudio, eligiendo el horario que mejor le convenga, según sus propios intereses y necesidades.  

Por otro lado, en esta titulación universitaria, los egresados tienen a su alcance una Directora Invitada Internacional de amplios resultados y éxitos en la industria de la Moda. Esta experta de renombre se encarga de impartir una rigurosa y exclusiva Masterclass sobre las innovaciones en el sector de la Moda.  

La exhaustiva Masterclass de este programa correrá a cargo de una prestigiosa Directora Invitada Internacional, con renombre en la industria de la Moda” 

Este Postgraduate certificate en Collection Marketing contiene el programa educativo más completo y actualizado del mercado. Sus características más destacadas son:

  • El desarrollo de casos prácticos presentados por expertos en moda  
  • Los contenidos gráficos, esquemáticos y eminentemente prácticos con los que están concebidos recogen una información práctica sobre aquellas disciplinas indispensables para el ejercicio profesional 
  • Los ejercicios prácticos donde realizar el proceso de autoevaluación para mejorar el aprendizaje 
  • Su especial hincapié en metodologías innovadoras para la comercialización de colecciones de moda 
  • Las lecciones teóricas, preguntas al experto, foros de discusión de temas controvertidos y trabajos de reflexión individual 
  • La disponibilidad de acceso a los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet

Al inscribirte en este Postgraduate certificate, tendrás acceso a multitud de recursos teórico-prácticos que serán fundamentales para favorecer tu crecimiento profesional” 

El programa incluye, en su cuadro docente, a profesionales del sector que vierten en esta capacitación la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio.
 
Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextual, es decir, un entorno simulado que proporcionará una capacitación inmersiva programada para entrenarse ante situaciones reales.
 
El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el profesional deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen a lo largo del curso académico. Para ello, contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos.

Elaborar un moodboard te ayudará a visualizar rápidamente tu colección"

curso online comercializacion coleccion

Crea una colección acorde a los tiempos actuales y logra una gran acogida por parte del público"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

estudiar tech TECH

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Postgraduate Certificate in Collection Marketing.

The Postgraduate Certificate in Collection Marketing from TECH Global University is your opportunity to acquire the knowledge and skills you need to stand out in the competitive world of selling products and services. Through our virtual classes, you will immerse yourself in the exciting field of marketing, learning effective strategies and techniques to successfully promote and sell collections. Over a period of 3 to 4 months, you will explore key marketing concepts, such as market analysis, customer segmentation, developing promotional strategies and managing distribution channels. You will learn how to identify the needs and wants of your target audience, tailoring your marketing strategies to achieve maximum impact and generate successful sales.

Achieve success in the field of product and service sales.

TECH is a leading technology education institution focused on providing innovative, quality curricula that respond to the needs of the job market. Our team of marketing and sales experts will guide you through the virtual classes, sharing with you their experience and up-to-date knowledge on trends and best practices in the marketing field. You will learn how to use advanced tools and technologies to optimize your promotional and sales efforts, making the most of available resources. We will discuss the importance of creativity and innovation in marketing collections, giving you the skills you need to stand out in an ever-changing marketplace. You'll explore case studies and real-world examples of successful collection merchandising, inspiring you to develop your own unique and effective strategies and learn best practices in collection merchandising.