Video game companies require effective and capable leaders. Become one of them thanks to this postgraduate diploma" 

Video games are entertainment products that dazzle gamers around the world. Due to the rapid technological evolution that this sector has undergone, thanks in part also to its economic success, titles are increasingly demanding and complex to produce, requiring capable and effective leadership figures.

This is because the field of video games must contemplate aspects such as intellectual property, since it is common in the industry to patent certain types of devices or even program codes. Equally important is the financial sustainability of the company and knowledge of the customer and their potential tastes.

To meet this potential demand TECHhas developed the following postgraduate diploma in Creative Industries Management, which provides students with all the necessary knowledge to assume the management of a company in the world of video games both from its economic branch as well as the legal and commercial branches.

A degree that has the advantage of being taught 100% online, making it easier for students to study by giving them the freedom to adapt all the syllabus and material to their own pace and needs. 

The advance of video games is unstoppable. Keep pace with the industry with this TECH postgraduate diploma”

This postgraduate diploma in Creative Industries Management contains the most complete and up-to-date educational program on the market. The most important features of the program include: 

• The development of case studies presented by experts in the management of creative companies 
• The graphic, schematic and eminently practical contents of the book provide practical information on those disciplines that are essential for professional practice
• Practical exercises where self-assessment can be used to improve learning
• Special emphasis on innovative methodologies in the management of creative enterprises 
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
• Content that is accessible from any fixed or portable device with an Internet connection

 This postgraduate diploma presents you with a unique opportunity to learn about Creative Industries Management in the field of Video Games” 

The program’s teaching staff includes professionals from sector who contribute their work experience to this training program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive training programmed to train in real situations.
 
This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

 You will know how to protect the intellectual property of your video games to strengthen the sagas and characters created by your company"

You will analyze the industry's customer market to adapt to their demands and needs"

The objective of this postgraduate diploma in Creative Industries Management at TECH is to teach students all the necessary knowledge to take charge of a creative industry in the field of video games and to know how to deal with legal, economic or market difficulties without any problems. This is achieved through a comprehensive education that provides students with an overview of the market, the industry and the technological advances that shape it.

You need very specific skills in order to be a leader in the video game industry. With this postgraduate diploma from TECH, you will be very close to that goal"

General Objectives

• Offer useful knowledge for the specialization of students, providing them with skills for the development and application of original ideas in their personal and professional work
• Understand how creativity and innovation have become the drivers of the economy
• Problem solving novel environments and in interdisciplinary contexts in the field of creativity management
• Integrate one's own knowledge with that of others, making informed judgments and reasoning on the basis of the information available in each case
• Know how to manage the process of creation and implementation of novel ideas on a given topic
• Acquire specific knowledge for the management of companies and organizations in the new context of the creative industries
• Possess the tools to analyze the economic, social and cultural realities in which the creative industries develop and transform today
• Acquire the necessary skills to develop and evolve their professional profile in both business and entrepreneurial environments
• Gain knowledge to manage companies and organizations in the new context of creative industries
• Organize and plan tasks with the use of available resources in order to face them in precise time frames
• Use new information and communication technologies as tools for training and exchange of experiences in the field of study
• Develop communication skills, both written and oral, as well as the ability to make effective professional presentations in daily practice
• Acquire market research skills, strategic vision, digital and co-creation methodologies

Specific Objectives

Module 1. Protection of Creative and Intangible Products in Today's Marketplace 

• Knowledge of regulations affecting creative and intangible products, such as intellectual and industrial property or advertising law
• Apply the standards studied to the daily work as a manager of creative companies

Module 2. Economic and Financial Management of Creative Companies 

• Understanding the financial structure of a creative company
• Have sufficient knowledge to carry out the accounting and financial management of a creative company
• Understanding how investments should be made in this sector 
• Knowing how to price products in the creative industry 

Module 3. Consumer or User Management in Creative Businesses   

• Know the new trends in consumer purchasing methods
• Understand that the customer has to be at the center of all company strategies
• Apply Design Thinking techniques and tools 
• Apply different research resources and techniques 

You will be a top-level professional in the video game industry thanks to the knowledge that TECH provides you"