University certificate
The world's largest school of business”
Description
You are in front of a hybrid professional master’s degree that will position you as a Chief Marketing Officer of great value for the most powerful companies in the Marketing world”
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All companies, regardless of the sector in which they operate, move in highly competitive environments, so they must focus on differentiation as a method to reach their target audience and stand out from competitors. In this sense, the figure of the Chief Marketing Officer, who, as head of the department, must design and promote the different campaigns, is of great importance.
As a result, in recent decades, the unstoppable growth of the digital world has caused marketing strategies to expand towards an online look, sometimes leaving traditional offline campaigns in the background. These changes require a broad mastery of essential areas such as e-commerce, customer relationship management or the functions of social media and community management. This is undoubtedly one of the great assets of this MBA in Marketing Management (CMO, Chief Marketing Officer) MBA in Marketing Management (CMO, Chief Marketing Officer), which provides executives with the most advanced and up-to-date knowledge in this area, so that they can continue their professional progression.
A program that perfectly combines the most intensive theory with an essential practical stay in a prestigious company in the world of Marketing. The professional has before them a university degree with a syllabus that can be accessed exclusively online, and a face-to-face and 100% practical stage surrounded by the best specialists in the field of Marketing today.
Undoubtedly, TECH provides an excellent opportunity for professional growth through a hybrid professional master’s degree unique in the academic panorama. A high-level education, compatible with work and personal responsibilities, and that at the same time favors direct knowledge, in an exceptional work environment of the latest trends in the field of Marketing Management.
Thanks to this hybrid professional master’s degree, you will have the opportunity to work with a real team, in a prestigious company, and learn first-hand how work is carried out in Marketing departments”
This hybrid professional master’s degree in MBA in Marketing Management (CMO, Chief Marketing Officer) contains the most complete and up-to-date program on the market. The most important features include:
- The development of more than 100 case studies presented by experts in marketing management
- The graphic, schematic and practical contents with which they are conceived, gather specific information on those disciplines that are essential for professional practice
- Comprehensive plans of systematized action in the field of business
- The interactive learning system based on algorithms for making decisions on the situations posed
- Practical guides for the use of the main Marketing tools
- Its special emphasis on the most innovative methodologies for the application of leadership techniques in business
- Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
- Content that is accessible from any fixed or portable device with an Internet connection
The possibility of an internship in leading companies in the sector
Marketing actions allow you to direct promotions to the target public and, with this, obtain higher profits. Your job as head of the area will be to design, implement and control these actions, following the objectives of your company"
In this program, of a professionalizing nature and blended learning modality, the program is aimed at updating Marketing professionals who develop their functions in companies, and who require a high level of qualification. The contents are based on the latest scientific evidence, and oriented in a didactic way to integrate theoretical knowledge into practice, and the theoretical-practical elements will facilitate the updating of knowledge and will allow it to lead the whole process of elaboration of the Marketing plan.
Thanks to their multimedia content developed with the latest educational technology, they will allow the Marketing professional a situated and contextual learning, that is to say, a simulated environment that will provide an immersive learning programmed to training in real situations. The design of this hybrid professional master’s degree is centered on Problem Based Learning, by means of which you will have to try to solve the different professional practice situations of professional practice that will be posed throughout the program. For this purpose, you will have the help of an innovative interactive video system created by recognized experts.
This Hybrid Professional Master's Degree will provide you with the keys to access more relevant positions, with more competitive salaries and real possibilities of growth within the company"
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Take advantage of the tools offered by the Internet to carry out different marketing actions that reach your target audience"
Why our program?
Marketing is undoubtedly an area of innovation and creativity, where the idea goes directly into practice. For this reason, it is necessary to have a solid knowledge, to integrate it perfectly in the most successful campaigns in this area. Thus, the leadership role of the Chief Marketing Officer is key to achieving these objectives. Given its relevance, TECH has created a program, which provides the manager with the most relevant and updated information in the area of international marketing, market research and e-commerce. In addition, a practical stay in a leading company in the Marketing area completes this degree. Thus, the professional will obtain a much broader vision, being guided at all times by real experts in this field.
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Enter a relevant company in the world of Marketing and develop your potential as Chief Marketing Officer”
1. Updating from the latest technology available
The Internet has not only revolutionized the way people communicate, but also the commercial strategies and brand projection of companies. An innovative scenario where creativity is still a key element, but which relies heavily on digital advances. For this reason, and in order to bring the manager closer to the latest trends in the planning and design of marketing campaigns, TECH has created this hybrid professional master’s degree, from a theoretical and practical perspective that will lead you to access the latest technology.
2. Delve into the experience of the best professionals.
The student that enters this program has a specialized teaching team with extensive experience in marketing management, which will provide advanced and solid knowledge through the syllabus of this hybrid professional master’s degree. At the same time, during the practical process, they will be tutored by a specialist in this field, with first-hand knowledge of the latest developments in this area, as well as the skills that every CMO needs.
3. Entering first-class environments
TECH carefully selects all the centers available for internships. This will allow the professional to immerse themself from the beginning of this online phase, in a first class business environment, guided by a professional specialized in leading teams and managing marketing campaigns. In this way, they will be able to integrate the most current techniques and strategies used in this field into their daily work.
4. Combining the Best Theory with State-of-the-Art Practice
The professional is before a program that has a Relearning system, which reduces the long hours of study, has no face-to-face classes, and adapts to the daily work of professionals in the world of Marketing. TECH thus facilitates a new learning model that combines online theory with intensive practice in a leading company in the sector. A unique opportunity that only this Academic Institution offers.
5. Expanding the Boundaries of Knowledge
This hybrid professional master’s degree is mainly aimed at boosting the professional career of managers who wish to take a firm step forward in the field of Marketing. For this reason, TECH not only selects the best teachers, but also does the same with the companies where the internships are carried out. All this provides a view of growth in a first class environment with an international vision.
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You will have full practical immersion at the center of your choice”
Hybrid Professional Master's Degree in MBA in Marketing Management (CMO, Chief Marketing Officer)
Marketing management, also known as marketing management, is a discipline that deals with the management and development of marketing strategies to increase the demand for products or services. In this area, the Chief Marketing Officer (CMO) plays a key role, being in charge of planning, implementing and supervising a company's marketing strategies. Are you looking for a program that provides you with the necessary knowledge to specialize in this field in a dynamic and innovative way? Then you've come to the right place. The Hybrid Professional Master's Degree MBA in Marketing Management (CMO, Chief Marketing Officer), created by TECH Global University, is a program of high curricular category, through which you will obtain the necessary tools to become an expert in the area. This degree offers you a unique combination of theory and practice, which will allow you to acquire fundamental knowledge and apply it in the real world.
Qualify as Chief Marketing Officer
The blended learning methodology is an excellent option to balance your professional and academic life. With this format, you can study from anywhere in the world and adapt your learning to your personal schedule. Online classes allow you to learn at your own pace and on your own terms, while face-to-face sessions give you the opportunity to interact with your classmates and professors. As you progress through this comprehensive program, you will study the latest trends in digital marketing and how to implement effective online and offline marketing strategies. You'll also delve into branding, market research, customer relationship management and product development. As a result, you will manage marketing teams and lead high-level business initiatives. In addition, you'll learn how to analyze data and use market analysis tools to make informed, strategic decisions. enroll now!