Un programa exhaustivo y 100% online, exclusivo de TECH y con una perspectiva internacional respaldada por nuestra afiliación con International Communication Association”  

En el contexto actual, donde la comunicación corporativa se dirige a audiencias cada vez más informadas y exigentes, la creatividad se ha consolidado como un recurso estratégico esencial. No se trata únicamente de diseñar mensajes atractivos, sino de formular propuestas con objetivos claramente definidos, en coherencia con la identidad institucional y con las dinámicas del mercado. La ausencia de un enfoque metodológico en la planificación creativa genera campañas dispersas y poco efectivas, lo que impacta de forma negativa en la reputación de la marca y en el retorno de inversión. 

Con el fin de responder a estas necesidades, TECH Global University ha desarrollado el Postgraduate certificate en Formulating Creative Communication Strategies, diseñado para abordar la estrategia creativa desde una perspectiva integral. El plan académico incluye el análisis del contrabriefing, el branding y el positioning, así como el diseño de campañas 360º, la exploración de tendencias sociales y la evaluación de la eficacia de los mensajes. 

Asimismo, este programa universitario profundiza en dimensiones directivas vinculadas al branding, el naming y la gestión de marcas. Gracias a este enfoque, el egresado estará preparado para liderar procesos de comunicación complejos, que abarcan desde el lanzamiento de nuevos productos hasta el reposicionamiento de marcas en escenarios altamente competitivos. 

Finalmente, el Postgraduate certificate en Formulating Creative Communication Strategies se distingue por la aplicación de la metodología Relearning de TECH Global University, basada en la reiteración de contenidos clave en distintos contextos para favorecer una asimilación sólida y duradera. Como valor añadido, incorpora la participación de un Director Invitado Internacional, encargado de impartir una Masterclass dedicada al análisis de los desafíos globales de la creatividad estratégica y su aplicación en entornos empresariales dinámicos. 

Asimismo, gracias a la membresía en la International Communication Association (ICA), el alumno podrá acceder a descuentos en congresos internacionales, revistas académicas especializadas y recursos profesionales. Además, podrá conectarse con expertos de más de 90 países a través de su plataforma de networking, participar en comités y grupos de interés, y acceder a apoyos específicos para estudiantes y académicos en las primeras etapas de su carrera.  

Participa en una Masterclass exclusiva con un Director Invitado Internacional que compartirá experiencias de éxito en estrategia creativa y branding"  

Este Postgraduate certificate en Formulating Creative Communication Strategies contiene el programa universitario más completo y actualizado del panorama universitario. Sus características más destacadas son: 

• El desarrollo de casos prácticos presentados por expertos en Periodismo  
• Los contenidos gráficos, esquemáticos y eminentemente prácticos con los que están concebidos recogen una información científica y práctica sobre aquellas disciplinas indispensables para el ejercicio profesional  
• Los ejercicios prácticos donde realizar el proceso de autoevaluación para mejorar el aprendizaje  
• Su especial hincapié en metodologías innovadoras  
• Las lecciones teóricas, preguntas al experto, foros de discusión de temas controvertidos y trabajos de reflexión individual  
• La disponibilidad de acceso a los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet  

Flexibilidad total para avanzar en tu perfil profesional, sin renunciar a la calidad y prestigio de una titulación universitaria”  

Incluye en su cuadro docente a profesionales pertenecientes al ámbito de la Periodismo, que vierten en este programa la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio.  

Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextualizado, es decir, un entorno simulado que proporcionará un estudio inmersivo programado para entrenarse ante situaciones reales.  

El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el alumno deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen a lo largo del curso académico. Para ello, el profesional contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos.   

Con la metodología Relearning, asimilarás los contenidos sin esfuerzo gracias a la repetición estratégica y práctica constante”  

Diseña planes de reposicionamiento de marcas que refuercen la relevancia y competitividad en el mercado”  

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.