You will integrate Adobe Illustrator tools in the packaging design of a product, applying sustainability as a concept. Enroll now and be part of the new professionals”

In a market in constant innovation and evolution, the mastery of structures, materials and Ecopackaging, as well as visual communication, must be adapted to a competitive strategy based on analysis, together with the latest artistic techniques to promote creativity and its application to the premium and luxury sector as well as to the mass market. 

The person in charge of packaging design must know the techniques of awareness for packaging consumption and the process by which they can design the packaging of a product from the maxim: less is more and the perspective of the circular economy. This is the essence of this professional program, through which the student will be provided with the necessary competences for their incorporation into a multifaceted packaging market, where the demands of new knowledge and skills are present.

In a syllabus developed by professional experts active in the area of design and communication, the student will be able to master, in addition to the subject of Ecopackaging, the implementation of Adobe Illustrator software as one of the great tools that allows the integration of vector graphics, images and text for the creation of digital illustrations of logos, labels and product packaging.

You will also be able to create a template on which to design the entire collection of products and project objects in 3D to observe their depth, in a Concept Store, on a shelf or in the hands of the end customer. Always keeping in mind the concepts of sustainability and recycling, through all the possibilities that new materials offer from the use of cardboard and paper to those of natural and biodegradable origin to conceive the second life of packaging.

All this, through TECH's innovative 100% online teaching methodology, which allows students to adapt their reality and current needs to the learning process, deciding the best time and place to study. Accompanied by a high-level teaching staff that will use numerous multimedia teaching resources such as practical exercises, video techniques, interactive summaries or master classes that will facilitate the entire process. 

Sustainability is one of the new consumer habits that contribute to improving the environment. Get trained to create a new Packaging model that is more conscious of the planet"

This Postgraduate diploma in Digital and Sustainable Packaging contains the most complete and up-to-date educational program on the market. The most important features include:

• The development of practical cases presented by experts in Design, Marketing and Communication
• The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
• Practical exercises where the self-assessment process can be carried out to improve learning
• Its special emphasis on innovative methodologies
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

TECH Global University uses Storytelling and the combination of practical cases, an ultra-effective technique to learn complex contexts and knowledge. Enroll now and live the best experience"

The program’s teaching staff includes professionals from sector who contribute their work experience to this program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to learn in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the course. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

This program will broaden your design vision towards sustainability. Increase your value and bring co-responsibility"

Handling final art and creating textures are paramount in packaging design. Master Adobe Illustrator software and become an expert"

The contents of this Postgraduate diploma in Digital and Sustainable Packaging have been distributed in 3 modules, through which the professional will acquire the tools and specialized knowledge about the new trends in product packaging models, as well as the mastery of Adobe Illustrator software to present 3D projects to customers. Taught in a methodology based on Relearning and 100% online that will allow the professional to advance in their specialization without sacrificing their current pace of life.

The variety of resources and formats in which the content is presented provides dynamism and effectiveness in learning" 

Module 1. Design and Illustration with Adobe Illustrator

1.1. Preparation of the Workspace 

1.1.1. What Is a Vector Graphic? 
1.1.2. New Document. Workspace 
1.1.3. Interface 

1.2. Workspace 

1.2.1. Available Tools 
1.2.2. Rules, Guidelines. Grids 
1.2.3. Worktables 

1.3. Traces 

1.3.1. Geometric Figures 
1.3.2. Selection and Direct Selection 
1.3.3. Trace 

1.4. Color 

1.4.1. Color and Eyedropper 
1.4.2. Pencil 
1.4.3. Brush 

1.5. Shape Transformation 

1.5.1. Eraser, Scissors and Blade 
1.5.2. Warping, Scaling and Distortion 
1.5.3. Align and Group. Layers 

1.6. Color and Fill Attributes 

1.6.1. Pen 
1.6.2. Interactive Handles and Vertexes 
1.6.3. Color Library 

1.7. Shapes 

1.7.1. Gradient and Transparency Fusion 
1.7.2. Tracehunter 
1.7.3. Interactive Tracing 

1.8. The Letters 

1.8.1. Installing the Font Manager and Fonts. Character and Paragraph 
1.8.2. Text Tool 
1.8.3. Outline, Modify and Deform the Text Expand and Scroll 

1.9. Chromatic Range 

1.9.1. Chromatic Range 
1.9.2. Typography and Hierarchies. Imagotype 
1.9.3. Creation of a Pattern and Sample 

1.10. Final Arts 

1.10.1. Paper and Web Formats 
1.10.2. Export for Printing 
1.10.3. Export to Digital Media 

Module 2. Vector Illustration of Packaging in Adobe Illustrator   

2.1. The Vector Graphic 

2.1.1. New Document. Workspace 
2.1.2. General Tools 
2.1.3. Color 

2.2. Final Arts 

2.2.1. Paper and Web Formats 
2.2.2. Export for Printing 
2.2.3. Export to Digital Media 

2.3. AI Illustration Tools

2.3.1. Combinations of Tools for Illustration in AI
2.3.2. Vectorial Compositions 
2.3.3. Typographies

2.4. Digital Illustration 

2.4.1. AI Illustration References
2.4.2. Vector Tracing Technique and Its Derivatives 
2.4.3. Application of Illustration to Packaging (In Focus: Dieline) 

2.5. Fonts  

2.5.1. Time Optimization (Pages with free AI Motifs) 
2.5.2. Versions and Modification (Vector Drawing) 
2.5.3. Advantages of AI over Photoshop in Digital Illustration 

2.6. Formats 

2.6.1. Design on a Predetermined Format
2.6.2. Creation of the Format from Scratch
2.6.3. New Formats and Applications 

2.7. Materials 

2.7.1. Typical Materials and Their Applications  
2.7.2. Packaging as an Object of Desire 
2.7.3. New Materials 

2.8. Physical Packaging

2.8.1. Labels 
2.8.2. Boxes  
2.8.3. Thank You Notes/Invitations 
2.8.4. Wrappers 

2.9. Digital Packaging 

2.9.1. Newsletters  
2.9.2. Banners and Web 
2.9.3. The Instagram Format 

2.10. Mock-up 

2.10.1. Integration of a Mock-up 
2.10.2. Free Mock-up Websites 
2.10.3. Use of Mock-up 
2.10.4. Creation of Your Own Mock-up 

Module 3. Ecodesign: Materials for Packaging Design 

3.1. Sustainability: New Design Driver 

3.1.1. The Three Dimensions of Sustainability: Social, Environmental and Economic
3.1.2. Sustainability within the Business Model
3.1.3. Sustainability embedded in the Entire Packaging Process: from Design to Recycling 

3.2. Circular Economy in  Packaging 

3.2.1. Circularity in Aesthetic Environments
3.2.2. The Application of the Circular Economy in Packaging 
3.2.3. The Challenges of the Circular Economy in Packaging  

3.3. Sustainable Packaging Design 

3.3.1. Sustainable Design Goals
3.3.2. Sustainable Design Difficulties 
3.3.3. Sustainable Design Challenges 

3.4. Sustainable Materials 

3.4.1. Packaging Made from Naturally Sourced Materials 
3.4.2. Packaging Made from Compostable Materials 
3.4.3. Packaging Made from Biodegradable Materials 

3.5. The Use of Plastic  

3.5.1. The Effects of Plastic in the World 
3.5.2. Alternatives to Plastic 
3.5.3. Recycled Plastic 

3.6. Sustainable Manufacturing Processes 

3.6.1. Sustainable Processes in the Social Dimension 
3.6.2. Sustainable Processes in the Environmental Dimension 
3.6.3. Sustainable Processes in the Economic and Governance Dimension  

3.7. Recycling 

3.7.1. Recycled Materials 
3.7.2. The Recycling Process 
3.7.3. The Recycling Process in Packaging 

3.8. Design Packaging for Recycling and Reuse 

3.8.1. The Second Life of Packaging 
3.8.2. Design for Recycling 
3.8.3. Design for Reuse 

3.9. Packaging Optimization and Versatility 

3.9.1. When Less Is More in Packaging 
3.9.2. How to Reduce Packaging without Losing Brand Value 
3.9.3. When Can Packaging Be Removed Without Losing Brand Value? 

3.10. How to Generate Consumer Awareness of  Packaging 

3.10.1. Educational 
3.10.2. Awareness 
3.10.3. Involving the Consumer in the Packaging Process

You will be guided by experts on an individual and personalized basis, through different multimedia resources. In addition, you will meet other professionals from all over the world through study communities. Enroll now and enjoy a new experience"