University certificate
The world's largest faculty of journalism and communication”
Description
Acquire the ability to detect and exploit the most convenient approach to research and set the scope that your project needs”
Research in communication sciences has its own protocols. Learning to identify the right approach, depending on the purposes pursued in the project, and recognizing and mastering the right tools for its development, is not so easy. The speed of technological evolution, on the one hand, forces professionals to be in constant contact with innovation. On the other hand, changes in consumer profiles, attitudes and expectations, make the message itself and its reality changeable and different according to the variables involved.
This program will methodically cover all aspects of this way of working. The traditional ways of doing research in already well-established media, such as television and cinema, will be approached with a novel and thriving addition: television in its on-demand format. Students shall study the variations in communication models and the most successful representations: Netflix, HBO and Amazon Prime, to understand the new codes in communication and forms of consumption.
Today, as always, research that is not made available in the appropriate settings might as well not exist. Therefore, it is essential to know the appropriate mechanisms and settings available to disseminate research in communication. Congresses, Seminars, Calls for Papers, Journals, Funded Projects, etc.
As a novel element, the program includes reflective leadership skills, with strategies to follow in order to identify opportunities for change, action and visibility of the work done.
A complete academic path that will gradually lead our students to achieve the competitiveness required by a demanding professional market.
This postgraduate diploma offers you the chance to easily master the right tools to collect and process information in the context of a research project in the 20th century”
This postgraduate diploma in Present Day Research: Opportunities, Perspectives and Paradigms contains the most complete and up-to-date program on the market. The most important features include:
- The latest technology in online teaching software
- A highly visual teaching system, supported by graphic and schematic contents that are easy to assimilate and understand
- Practical cases presented by practising experts
- State-of-the-art interactive video systems
- Teaching supported by telepractice
- Continuous updating and recycling systems
- Autonomous learning: full compatibility with other occupations
- Practical exercises for self-evaluation and learning verification
- Support groups and educational synergies: questions to the expert, debate and knowledge forums
- Communication with the teacher and individual reflection work
- Content that is accessible from any fixed or portable device with an Internet connection
- Supplementary documentation databases are permanently available, even after the program
Theory alone is insufficient: We provide you with the most practical and competent expertise”
Our teaching staff is made up of working professionals. That way, TECH is sure to offer students the updating objective it aims to provide. A multidisciplinary team of professors trained and experienced in different environments, who will cover the theoretical knowledge in an efficient way, but above all, who will bring the practical knowledge from their own experience to the course; a differential quality of this specialization program.
This mastery of the subject is complemented by the effectiveness of the methodological design of this postgraduate diploma. Developed by a multidisciplinary team of e-learning experts, it integrates the latest advances in educational technology. Students will cover with a range of convenient and versatile multimedia tools that will give them the operability they need during the training.
The design of this program is based on Problem-Based Learning: an approach that conceives learning as a highly practical process. To achieve this remotely, TECH uses telepractice: With the help of an innovative, interactive video system and Learning from an Expert, students will acquire the knowledge as if they were dealing with the case they are studying in real life. A concept that will allow you to integrate and fix learning in a more realistic and permanent way.
A contextualized and authentic learning experience in new skills and competencies that you will be able to put into practice immediately"
The program addresses the most dominant topics and media in communication today: The Internet and all the media on it"
Objectives
TECH's objective is to create highly qualified professionals for work experience. An objective that is complemented in a global manner by promoting human development that lays the foundations for a better society. This objective is focused on helping Communication professionals reach a much higher level of expertise and command. A goal that, in just six months, students will be able to achieve with a highly intensive and precise program.
Our objective is simple: To help you acquire the skills required to undertake communication research in any area with prospects of success”
General Objectives
- Learn to pose research problems
- Elaborate contextual frameworks
- Build and validate models
- Create and validate data collection instruments
- Master data analysis techniques
- Learn to structure academic and scientific texts
- Master academic and scientific writing
- Learn to participate in scientific meetings and make the results visible
- Develop information management, critical thinking and problem-solving skills
Specific Objectives
Module 1. Research Methodology: Perspectives and Paradigms
- Distinguish the different methodologies and approaches in research and select the most suitable one for a research project
- Select the appropriate methodology according to the nature of the research to be conducted
Module 2. Research in Film, Television and New Media (Netflix, HBO, Amazon Prime)
- Identify new fields of research in communication and their potential for new projects
- Select a relevant line of research to visualize, validate and disseminate it
Module 3. The Latest in Communication Research
- Understand new communication media and their structural complexity
- Know and apply the necessary criteria to put new communication media in a positive light
Module 4. Research and Dissemination
- Discover the different scenarios and opportunities to present communication research
- Take advantage of the most suitable spaces to disseminate research, distinguishing them from less effective ones
Develop communication skills and a formal framework to disseminate and present quality research projects in social and academic settings of greater scope”
Postgraduate Diploma in Present Day Research: Opportunities, Perspectives and Paradigms
.
The Postgraduate Diploma in Present Day Research: Opportunities, Perspectives and Paradigms is an essential preparation for today's journalist. Research is a fundamental pillar in journalism, as it allows to go deeper into the topics covered and to offer quality information to the public. Therefore, this educational program offers the journalist a complete and updated specialization on new trends in journalistic research, the opportunities offered by the digital world, as well as the emerging perspectives and paradigms in journalism. In this sense, the program offers advanced tools for journalistic research, in order to provide quality, rigorous and truthful information. In this way, the journalist will be able to conduct in-depth investigations on various topics, applying specialized techniques and tools, and using new platforms and technologies.
Deepen your knowledge of journalistic research
.
This Postgraduate Diploma focuses on the use of new technological and research tools, such as social networks, data mining and artificial intelligence, among others. Thus, the journalist will be able to keep abreast of new trends in the digital world and take advantage of them in their daily work. In addition, the program offers a complete preparation in terms of ethics and social responsibility of the journalist. The veracity and accuracy of information is a fundamental value in journalism and, therefore, this program promotes the importance of responsible and ethical communication. In short, the Postgraduate Diploma in Present Day Research: Opportunities, Perspectives and Paradigms is a necessary training for any journalist who wishes to be up to date in the new trends and tools of journalistic research, and who seeks a complete and rigorous knowledge in his or her daily work. With this course, the journalist will be able to offer quality, rigorous and truthful information to the public, and keep up with the demands of the digital world.