Do you want to be part of the best professionals in the Food Industry? Start this program and you'll get it done in no time”

In a highly competitive market, companies need professionals trained in Marketing, since they will create effective strategies that meet the needs of consumers and allow the company to grow within the industry. For this reason, this postgraduate certificate program seeks to meet this demand and provide participants with the necessary tools to meet the challenges of this sector. 

During the program, students will have the opportunity to learn the most important marketing concepts and develop advanced skills to apply optimal strategies. In addition, aspects related to market segmentation and the development of effective advertising campaigns will be studied, so that the student will know in depth the purchasing characteristics of their target audience and focus efforts to meet their needs. 

Students will also learn about the social aspects that influence consumption decisions, an element that will allow them to more easily apply the correct strategy to the market segment that has been defined. With this, students will strengthen their skills and will be able to adapt to changes in the food industry. 

This program is taught through the innovative Relearning methodology, which allows 100% online study, giving students the flexibility to study from anywhere and at the time that best suits them. In addition, students will have access to multimedia resources 24 hours a day, allowing them to study at their own pace. In addition, through the analysis of practical cases, students will develop problem-solving skills by facing simulated situations in a realistic environment. 

A postgraduate certificate that will allow you to stand out professionally in the Food Industry”

This postgraduate certificate in Marketing in the Food Industry contains the most complete and up-to-date scientific program on the market. The most important features include:

• The development of practical case studies presented by experts in Marketing in the Food Industry in the Food Industry 
• The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
• Practical exercises where the self-assessment process can be carried out to improve learning
• Its special emphasis on innovative methodologies  
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
• Content that is accessible from any fixed or portable device with an Internet connection

At your own pace, learn the most efficient techniques to understand consumer behavior and thus carry out strategies that meet their needs”  

The program’s teaching staff includes professionals from sector who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.  

Its multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive education programmed to learn in real situations.  

The design of this program focuses on Problem-Based Learning, by means of which the professional must try to solve the different professional practice situations that are presented throughout the academic course. For this purpose, the student will be assisted by an innovative interactive video system created by renowned experts.   

The Relearning methodology will be your best ally so that you can consolidate with greater mastery the concepts of Marketing” 

The multimedia resources of this program will allow you to experience a dynamic and complete learning experience” 

The main objective of this educational program is to provide students with the latest developments in the Food Industry, providing them with an in-depth knowledge of the practical aspects of running a Marketing campaign focused on the Food Industry. In this way, our students will be able to design strategies that improve the positioning of the company and meet the needs of the consumer. All this will be achieved through the study of multimedia content that will strengthen our students' skills in this area.

Explore best practices in healthy and sustainable food marketing, in order to adapt your strategy to current market trends”

General Objectives

• Control the mathematical, statistical and economic aspects involved in food businesses. 
• Analyse trends in food production and consumption. 
• Appreciate and recognize the sanitary and preventive importance of cleaning, disinfection, disinsecting and pest control programs in the food chain 
• Scientific and technical advice on foodstuffs and foodstuff development 

Specific Objectives 

• To know and understand the concepts, tools and logic of marketing as a business activity inherent to food production
• Learn how to make decisions related to product marketing such as finding marketing opportunities, designing strategies and actions necessary to successfully market food products
• Knowledge of market analysis procedures and consumer behavior to advise companies in the development of new foods
• Design and application of different product tests applied to food to predict the behavior of the target population

Prepare yourself with this postgraduate certificate program and boost your career in the exciting world of Marketing within the food industry”