University certificate
The world's largest faculty of video games”
Introduction to the Program
Learn how to manage marketing in the commercial field to obtain unbeatable sales results in video games”

The sales department of any company is a fundamental part of it. With it, the product is distributed and with these sales the final success of the product can be determined. For this, the person in charge of directing the commercial department must take into account several factors that can increase or decrease the sales options. That is why it is essential to have a good knowledge of the video game market and the most current trends in the industry.
Learning Marketing and Merchandising actions, learning which are the sales modalities or knowing the forecasts and budgets are some of the skills that the student will acquire throughout this program. Through it, they will delve into and specialize in the commercial part in companies dedicated to the creation and distribution of video games. In a high percentage the success of the company dedicated to this field depends on this department, since the reception by the public will be reflected in the sales of the product. And these in turn will be promoted by the techniques used by the company to market it.
With this program, TECH uses a 100% online methodology that will allow the graduates to study it from the comfort of their home or from any place with internet access. This makes it a flexible option and, therefore, suitable for those who want to combine their studies with their work and personal life. Another feature of the program is that it has a syllabus designed by professionals in the industry who use the latest innovations in education for the correct assimilation of knowledge. An example of this is the Relearning technique, based on the repetition of key concepts, as well as the use of multimedia resources.
Events are a fundamental part of video games. With this Postgraduate certificate you will learn how to manage them efficiently through different commercial actions”
This Postgraduate certificate in Commercial Management in Video Game Companies contains the most complete and up-to-date program the market. Its most outstanding features are:
- Practical cases so that learning is carried out in a more direct way
- Specialized content on video game development and animation
- Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
- Content that is accessible from any fixed or portable device with an Internet connection
This program has an online repository with all the corresponding material, to learn the concepts and skills of Commercial Management in Video Game Companies”
The program’s teaching staff includes professionals from the sector who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.
Its multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive education programmed to learn in real situations.
The design of this program focuses on Problem-Based Learning, by means of which the professionals must try to solve the different professional practice situations that are presented throughout the program. For this purpose, the student will be assisted by an innovative interactive video system created by renowned experts.
Become the director of the commercial department of a video game company and make your company's products become sales successes"

Acquire the relevant skills to develop solid commercial strategies with this Postgraduate certificate"
Why study at TECH?
TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.

Study at the world's largest online university and guarantee your professional success. The future starts at TECH”
The world’s best online university according to FORBES
The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future”
A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.
The most complete study plans on the university scene
TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success.
TECH offers the most comprehensive and intensive study plans on the current university scene.
A world-class teaching staff
TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others.
Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.
A unique learning method
TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries.
TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.
The world's largest online university
TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world.
TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.
Google Premier Partner
The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies.
Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.
The official online university of the NBA
TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics.
TECH has been selected by the NBA, the world's top basketball league, as its official online university.
The top-rated university by its students
Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.”
TECH is the world’s top-rated university by its students.
Leaders in employability
TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development.
99% of TECH graduates find a job within a year of completing their studies.
Postgraduate Certificate in Commercial Management in Video Game Companies
Commercial management in video game companies is the area in charge of generating strategies, planning and supervising sales and the relationship with the company's customers. Commercial management is an essential part of the video game production chain as it focuses on maximizing the company's profits through effective marketing strategies adapted to the needs of the market.
In general, the commercial management of a video game company is responsible for the following tasks
Market planning and analysis: Commercial managers study the market to identify opportunities, threats and trends in the sector.
Development of brand recognition: The commercial management works on the development of brand strategies to improve the notoriety of the company and make the games more visible to consumers, through advertising, social networks, among others.
Development of pricing strategies: The commercial management team works on developing pricing strategies for the company's different products, maintaining a competitive value-price ratio in the market.
Sales monitoring and measurement: The commercial management oversees and measures the company's sales, controls production processes, reviews and updates schedules, and monitors customer expectations to ensure that they are met.
Team Management: Commercial management leaders typically work with a marketing, sales and customer service team.
Commercial management in video game companies is responsible for planning, implementing and overseeing all activities related to video game sales, including market strategies, brand development and maintenance, sales team supervision and management, and customer relations.
Our specialized Postgraduate Certificate in Commercial Management in Video Game Companies is an educational program designed to provide students with skills and knowledge necessary for success in the video game industry.