Professional master’s degree Marketing Management and Political Communication

Knowledge of the fields of society, citizenship and politics, the functioning of political organizations and administrative institutions, together with skills in strategy, marketing, communication and management, are basic tools for the development of journalism professionals. Therefore, this academic program focuses on providing journalists with the skills to understand political activity in its attempt to shape society according to individual and collective ideals, as well as the correct ways to communicate all these aspects. This knowledge will be the professional's main asset when it comes to successfully entering the political communication market.

University certificate

Scientific endorser

duration

12 months

Modality

Online

Schedule

At your own pace

Exams

Online

start date

Credits

60 ECTS

financing up to

12 months

Price(first year)

See price

The world's largest faculty of journalism and communication”

Introduction to the Program

Become a political communication professional with all the guarantees offered by TECH"

Politics and its action strategies are aimed at increasing and consolidating followers and voters. This makes them a complex discipline. Therefore, the professional who manages it must have knowledge and skills in marketing and communication, as these are fundamental aspects to make the best decisions on planning and development. This will also make it possible to persuade the greatest number of citizens of the suitability of their proposals.

The analysis of the political situation, the knowledge of citizen's concerns, the diagnosis of the competitive situation of the political organization, the definition of its objectives, planning, organization and execution of the actions to achieve them, are the main milestones in the construction of a winning political marketing and communication campaign. Teaching these aspects in depth will be the main objective of this program.

The professional demands of this area require the experts to have knowledge and mastery of the techniques of management, strategy, marketing and communication, as this will allow them to make a specialized application in the political and electoral market.

Knowledge that will be developed in this program in a clear and effective way to allow professionals to acquire knowledge gradually and efficiently.
This Marketing Management and Political Communication has been created to allow the journalism professional to acquire the necessary knowledge and competencies in this field, in an intensive and efficient manner.  All this with the academic guidance of a prestigious teaching staff that includes an International Guest Director of the highest prestige and the best results in the field of political communication.

Furthermore, the 100% online format of the course allows students to control their hours of study, without the inconvenience of traveling to an education center for classes.

An academic itinerary that integrates 10 exclusive Masterclassesgiven by a prestigious International Guest Conductor"

This Professional Master’s Degree MBA in Marketing Management and Political Communication contains the most complete and up-to-date program on the market. The most important features include:
The development of case studies presented by experts in journalism and political communication
The graphic, schematic, and practical contents with which they are created provide scientific and practical information on the disciplines that are essential for professional practice
New developments in Political Communication
Practical exercises where a self-assessment process is carried out to improve learning
Its special emphasis on innovative methodologies in Journalism and Political Communication
The interactive learning system based on algorithms for decision making on the situations posed in Journalism and Political Communication
Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
Content that is accessible from any fixed or portable device with an Internet connection

Today, journalism profession has diversified and encompasses many more options. One of them is Political Communication"

The program includes in its teaching staff professionals belonging to the field of journalism and communication, who bring to this program the experience of their work, as well as recognized specialists from renowned societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive program designed to learn in real situations.

This program is designed around Problem-Based Learning, whereby the student must try to solve the different professional practice situations that arise during the course. For this purpose, the professional will be assisted by an innovative interactive video system developed by renowned experts in the field of journalism and political communication with extensive experience.

Become an excellent journalist and learn to narrate news and political information with a new perspective"

TECH offers you the best training in the market in Journalism and Political Marketing. All you have to do is put the will to study"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.

Study at the world's largest online university and guarantee your professional success. The future starts at TECH”

The world’s best online university according to FORBES

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future”

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success.

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others.

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries.

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world.

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies.

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics.

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.”

TECH is the world’s top-rated university by its students.

Leaders in employability

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development.

99% of TECH graduates find a job within a year of completing their studies.

Professional Master's Degree in Marketing Management and Political Communication

If there is a distinctive trait that defines those who hold the baton of leadership, it is the strength of their oratory. Without that persuasive echo condensed in the three speeches delivered by British Prime Minister Winston Churchill between May and June 1940, perhaps the military forces of the unmotivated United Kingdom would have yielded to the hegemony of Hitler and his troops. Hence, the development in political roles is inherent to the concatenation of communication skills. The Professional Master's Degree in Marketing Management and Political Communication offered by TECH Global University is designed in this direction. Throughout twelve modules proposed in a completely virtual environment, the graduate will be able to acquire skills in areas such as: management and strategy of companies and organizations, electoral marketing, institutional and corporate communication, among others that will be methodically broken down. We know that the impact on public opinion under the governmental framework demands a key mastery of language in all its forms, therefore, in TECH we redefine your potential to convey ideas to the next level.

Dare to become an expert in political communication

Ideological animosity is like a source of high voltage, it can be used for great things, but it requires a suitable medium capable of delivering all that transforming charge to the final receiver. In the political dimension this is vital if success is to be guaranteed. Do you want to know which is the medium that allows you to achieve your objectives? Come and study this Professional Master's Degree and find out. We are not only the largest online university in the world, but also one of the most recognized business schools in international academia. We have the endorsement of notable experts in the field of marketing and political science, as well as their willingness to teach classes, a teaching faction of the most notorious scale that you will hardly find in other educational offerings. The lessons, apart from having full flexibility of time regulation, are designed under the Relearning learning model, the best valued by higher education authorities worldwide. Are you looking to combine leadership, conviction and social transformation? Join the elite study with TECH.