Description

All the key elements to Organization of Major Sports Events in a highly educational Postgraduate certificate"

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Boosting the economy, raising awareness and even promoting the interest of investors or advertising brands are some of the key points when talking about the Organization of Major Sports Events. However, the importance of efficient management goes even further. The communicator has a responsibility in the transmission of ideas and values through sport, not only to generate spectacle, but also personal and ethical values.

Precisely because of all of the above, TECH has designed this program that will provide the graduate with in-depth knowledge of sports news coverage through a program developed by experts in the sector. Therefore, the student will obtain a global vision of the ways of financing and promotion, delving into sports protocol.

As a result, in only 6 weeks of the best theoretical, practical and additional content, the professionals will be up to date in the information, conditioned by the possession of the rights. For this purpose, they will have the most avant-garde syllabus presented in different audiovisual formats that facilitate the integration of new knowledge.

Therefore, the program will allow them to improve their practice in order to raise not only their own practice to the highest level, but also to contribute to the improvement of the profession. And in order to provide them with a specialized guide in this field, TECH has included in the syllabus of this Postgraduate Certificate 10 masterclasses prepared by internationally renowned Sports Journalism referents, who have gladly agreed to participate in the program and to share with its graduates both their experience and the successful strategies that have contributed to their career reaching the pinnacle of the profession.

A Postgraduate Certificate supported by the best technology, which will allow you to learn in a fluid and efficient way"

This Postgraduate certificate in Organization of Major Sports Events contains the most complete and up-to-date program on the market. The most important features include:

  • The latest technology in online teaching software
  • A highly visual teaching system, supported by graphic and schematic contents that are easy to assimilate and understand
  • Practical cases presented by practising experts
  • State-of-the-art interactive video systems
  • Teaching supported by telepractice
  • Continuous updating and recycling systems
  • Autonomous learning: full compatibility with other occupations
  • Practical exercises for self-assessment and learning verification
  • Support groups and educational synergies: questions to the expert, debate and knowledge forums
  • Communication with the teacher and individual reflection work
  • Content that is accessible from any fixed or portable device with an Internet connection
  • Supplementary documentation databases are permanently available, even after the program

Several international Sports Journalism professionals have prepared for this program 10 masterclasses in video format in which they will share their experience and tactics for a communicative practice of the highest level" 

The program’s teaching staff includes professionals from the field who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to learn in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year For this purpose, the students will be assisted by an innovative interactive video system created by renowned and experienced experts.

Learn all the aspects that successful Sports Journalism professionals must master"

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Get qualified in one of the most interesting fields of journalism with the highest quality on the university market"

Syllabus

The contents of this program have been developed by the different professors, with a clear purpose: ensure that our students acquire each and every one of the necessary skills to become true experts in Organization of Major Sports Events The content of this Postgraduate certificate will allow you to learn all aspects of the different disciplines involved in this area: a very complete and well-structured program that will lead you to the highest standards of quality and success.

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Complete and efficient, this program is supported by a didactic structure that, in a progressive way, will lead you to the total mastery of this subject"

Module 1. Major Sports Events

1.1. History of Major Events I

1.1.1. Introduction and Historical Milestones in the Olympic Games
1.1.2. Historic Medal List of Countries and Athletes
1.1.3. The‘Cold War’ Transferred to Sports

1.1.3.1. Moscow 1980, the ‘Boycott Games"
1.1.3.2. The "Robbery of the Century’. U.S-USSR Basketball Final in Munich '72

1.2. History of Major Events II

1.2.1. Introduction and Historical Milestones in the World Cup
1.2.2. From Uruguay 1930 to Russia 2018

1.2.2.1. Achievements and Most Relevant Data

1.2.3. Power and Soccer: The Stained Ball

1.2.3.1. The Death Match and Other Episodes
1.2.3.2. Maradona's 'Hand of God' Avenges Falklands Loss

1.3. History of Major Events III

1.3.1. Tennis: The 4 Grand Slams
1.3.2. Soccer: The UEFA European Football Championship and Copa America; The UEFA Champions League and Copa Libertadores. 
1.3.3. Golf: The Majors
1.3.4. Motor Sport: Formula 1 and Moto GP World Championship
1.3.5. Basketball: FIBA Basketball World Cup and NBA Finals
1.3.6. The Super Bowl Phenomenon

1.4. News Coverage of a Soccer World Cup 

1.4.1. The IBC (International Broadcast Centre)
1.4.2. Similarities and Differences According to the Media

1.5. News Coverage of the Olympic Games 

1.5.1. The IBC, the Center of Operations for the Press
1.5.2. The Olympic Village

1.6. News Coverage of a Formula 1 World Cup

1.6.1. The Great Travelling Caravan
1.6.2. Training Days, Competition Days
1.6.3. Media With and Without Rights 

1.7. The Organization of a Major Event 

1.7.1. Defining the Type of Event and the Strategic Objectives
1.7.2. The Organizational Structure
1.7.3. Funding and Promotion Methods
1.7.4. Sports Protocol

1.8. That is How a Davis Cup is Organized

1.8.1. The 4 Key Phases: Design, Development, Management and Finalization 
1.8.2. The Organizing Committee

1.8.2.1. Human Resources Management and Volunteering

1.8.3. Media Strategy
1.8.4. Organization of the Press

1.9. Broadcasting Rights

1.9.1. The Assignment of Image Exploitation Rights
1.9.2. Sports Journalism, Television and Television Rights
1.9.3. Information Conditioned by the Possession of Rights 

1.10. The Role of Women in Major Sports Events

1.10.1. A Historic Struggle Against Inequality

1.10.1.1. The Heraean Games in Ancient Greece

1.10.2. Participation in the Olympic Games 1990

1.10.2.1. The Women's World Games (1922 and 1926)

1.10.3. Towards Equality

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A complete training that will take you through the knowledge you need to compete among the best"

Postgraduate Certificate in Organization of Major Sports Events

The Organization of Major Sports Events is a task that involves the planning, execution and coordination of a wide range of elements in order to guarantee the success of the event. It is a field that is characterized by its complexity, as each event has its own specific characteristics. For this reason, TECH Global University has developed this Postgraduate Certificate in The Organization of Major Sports Events, which focuses on providing students with the necessary tools for the organization and news coverage of different sporting events. Through the use of audiovisual resources, complementary readings and real cases, presented by internationally recognized teachers, you will be able to apply the knowledge acquired in your daily practice.

A team of high-level teaching staff

Through this Postgraduate Certificate in Organization of Major Sports Events you will be able to discuss the most relevant events in history, their news coverage models, media strategies and broadcasting rights, as well as the role of women in major sporting events. With a 100% online degree, you will be able to update your knowledge in this area in a dynamic and efficient way, allowing you to achieve a life/work balance.