The aesthetic and functional priority in the design of Gourmet and Wine Packaging requires mastering the appropriate techniques for this sector. Develop all your creativity and do it like an expert"

The special characteristics of wine and gourmet products mean that aesthetics, safety and functionality must be taken into account in their packaging. The use of glass and the mandatory and specific information to be contained in their labels, the set of colors and the secondary packaging for their correct transport and distribution. Therefore, the design of the logo and the choice of label colors and typography, as well as the use of paper and protective closure capsules, are of utmost importance.

This postgraduate certificate in Gourmet and Wine Packaging delves into the style of its designs, delving into the fundamentals of pr actical and aesthetic design, complementary values, logo design, the contents of this type of product that should not be missing on the label, understanding the importance of preserving quality, evoking the sense of taste through the eyes, the different materials used for Gourmet and Wine Packaging, among other aspects that will be developed during the learning process. 

All this, in only 6 weeks, through an innovative methodology of study, totally online, based on Relearning that allows the professional a continuous and efficient education, through varied multimedia resources and diversity of specialized content available from the first day for review or download, from any device with an Internet connection. With the guidance of expert professionals, who will help you meet your professionalization objectives. 

Enhance your skills to develop in the design of Gourmet and Wine Packaging, with this 100% online refresher program"

This postgraduate certificate in Gourmet and Wine Packaging contains the most complete and up-to-date program on the market. The most important features include:

• The development of practical cases presented by experts in Design, Marketing and Communication
• The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
• Practical exercises where the self-assessment process can be carried out to improve learning 
• Its special emphasis on innovative methodologies  
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
• Content that is accessible from any fixed or portable device with an Internet connection

Learn how to manage the casuistry and technical aspects of wine and gourmet packaging. Find the balance between functional design and aesthetics" 

The program’s teaching staff includes professionals from the sector who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to learn in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year This will be done with the help of an innovative system of interactive videos made by renowned experts.

Understand the importance of label design and the choice of materials for packaging design in gourmet and wine products"

TECH offers an educational proposal adapted and designed to lead the digital era"

The main objective of this postgraduate certificate in Gourmet and Wine Packaging is to provide professionals with the latest knowledge and techniques in this field, so that they can incorporate them into their work immediately. In this way, they will be able to experience rapid progress thanks to the large number of advanced solutions that they will be able to offer to their clients or employers in the development of creative and functional ideas.

Do you want to specialize in Gourmet and Wine Packaging design? This postgraduate certificate is for you. Enroll and graduate in 6 weeks”  

General objectives

• Master the tools of packaging design and digital illustration through the use of Adobe Illustrator software
• Creation of a conceptual, experimental and/or commercial visual identity adapted to all kinds of products
• Management of a complete packaging project and a customized portfolio
• Assimilate the product value chain in a comprehensive manner: from design to opening the package at home or sale in the store
• Generate branding  and marketing strategies through the use of Big Data and continuous assessment
• Design all packaging structures with advanced knowledge of their materials and real-life applications
• Handle Ecopackaging and the materials involved in the design of product packaging
• Apply packaging design from mass consumption to cosmetics, jewelry or gourmet products and the luxury packaging market

Specific objectives

• Incorporate family traditions and the recreation of good times in a product that is conceived as an intangible part of the country's cultural heritage
• Manage the casuistry and technical aspects of wine and gourmet product packaging, finding a balance between functional design and aesthetics
• Master the materials that make up the product packaging such as stoppers, glass and secondary packaging
• Design the label according to an information architecture that takes into account the quality seals and reflects the brand's personality
• Manage the user experience by understanding that it is a sensory experience in which the sense of taste must also enter through the eyes

Learn how to recreate memorable consumer experiences through the packaging design of these products"