All the secrets to sports communication in radio and television in a Postgraduate Certificate with high educational power and total flexibility"

Today's sports radio, in fact, is the result of its last great threat: the television broadcasting of all soccer matches and the use of the viewer's‘double screen’. At the same time, the user can watch the game on the TV and comment on it on another other screen - a cell phone - on social media. Radio is at least consoled by the fact that technology allows a choice of audio, and many viewers prefer to opt for radio narrators, who have lost their protagonism to a new narrative model in sports broadcasts that is closer to the magazine. The emergence of the internet has also affected television, which has been forced to reinforce its online presence with websites that are increasingly up to date and enriched with interactivity and multimedia content, as well as blogs and newspaper archives. For the new generations, television is not the king of media, they consider it just another option and opt for other media to get information about the sports content they are passionate about. 

Throughout this program, students will learn about the characteristics of audiovisual language, with its own terminology for its contents; sports broadcasts and all the agents involved in them; the functioning of a television newsroom, with special attention to the figure of the newscaster; editing, audience measurement and, finally, they will review the most important moments in the history of sports on a screen that currently competes and shares the limelight with other small screens, such as tablets and smartphones. 

All this through 150 hours of the best theoretical-practical and additional content, which will be hosted, from day one, on the Virtual Campus. And as a culmination to an unparalleled educational experience, the syllabus includes 10 exclusive masterclasses elaborated by several international referents in the field of Sports Journalism, who will share with the students of this Postgraduate Certificate their communicative strategies to carry out a practice of the highest level in the current television context. 

A Postgraduate Certificate supported by the best technology, which will allow you to learn in a fluid and efficient way"

This Postgraduate Certificate in Sports on Radio and Television contains the most complete and up-to-date program on the market. The most important features include:

• The latest technology in online teaching software
• Intensely visual teaching system, supported by graphic and schematic contents, easy to assimilate and understand
• Practical cases presented by practicing experts
• State-of-the-art interactive video systems.
• Teaching supported by telepractice
• Continuous updating and recycling systems
• Autonomous learning: full compatibility with other occupations
• Practical exercises for self-assessment and learning verification
• Support groups and educational synergies: questions to the expert, debate and knowledge forums
• Communication with the teacher and individual reflection work
• Content that is accessible from any fixed or portable device with an Internet connection.
• Supplementary documentation databases are permanently available, even after the program.

Would you like to learn from the best experts the keys to Sports Journalism on TV?  This program includes 100 minutes of masterclasses thanks to which you will be able to do it 100% online" 

The team of professors of the Postgraduate Certificate in Sports on Radio and Television has extensive experience in teaching Sports on Radio and Television at the university level, both in undergraduate and postgraduate programs, and extensive experience as working professionals, which allows them to know, first hand, the profound transformation that the communication sector is undergoing. Their direct experiences, their knowledge and the analytical capacity of those who hold a managerial position are the best source to grasp the key to the present and the future of a vocational and exciting profession for those who love sports and communication. 

The methodology of the programs offered at TECH Global University, in online format, allows students to break down the barriers imposed by work obligations and the difficult balance between work and personal life. Attending pn-site classes is practically impossible for those who are involved in the daily demands of work.

Learn all the aspects that successful political communication professionals must master"

With teachers who are experts in this area of work, this program is a unique opportunity for professional development"

The contents of this program have been developed by the different professors of this program, with a clear purpose: to ensure that our students acquire each and every one of the skills necessary to become true experts. The content of this Postgraduate Certificate will allow you to learn all aspects of the different disciplines involved in this area: a very complete and well-structured program that will take you to the highest standards of quality and success.

Complete and efficient, this Postgraduate Certificate is supported by a teaching structure that, in a progressive way, will lead you to the total mastery of this subject"

Module 1. Sports Journalism in Radio

1.1. Sports Radio Today 

1.1.1. Daily Sports Programs

1.1.1.1. National Programs
1.1.1.2. National Evening Programs
1.1.1.3. Regional and Local Programs

1.1.2. Multi-Connection Programs

1.1.2.1. Sports Carousel
1.1.2.2. Bulletins
1.1.2.3. Sports Magazine

1.1.3. Program Types

1.1.3.1. Reports
1.1.3.2. Talk Shows 

1.2. New Technologies and the Future of Radio 

1.2.1. Podcasts
1.2.2. Hybrid Radio

1.3. New Forms of Radio Consumption 

1.3.1. Platforms
1.3.2. Social Media

1.4. Practical Tips for Radio 

1.4.1. Elaboration of a Program Script 
1.4.2. The Art of Improvisation
1.4.3. Daily News Coverage

1.5. Production

1.5.1. The Producer's Role
1.5.2. Production of Special Programs

1.6. Radio Formats 

1.6.1. News and Briefs
1.6.2. Reports
1.6.3. The Interview
1.6.4. The Opinion

1.6.4.1. Monologues
1.6.4.2. Talk Show Hosts

1.6.5. Humor 

1.7. Sports Broadcasts 

1.7.1. Techniques and Models

1.7.1.1. On-Site and In-Studio Broadcasts
1.7.1.2. The Wireless Microphone

1.7.2. Evolution of Narration
1.7.3. The Professional Soccer League fee for Radio Broadcasters 

1.8. The Voice as a Tool 

1.8.1. Basic Concepts: Tone, Pitch and Volume
1.8.2. Diction and Vocalization
1.8.3. Diaphragmatic Breathing
1.8.4. Intonation

1.9. Advertising on Sports Radio 

1.9.1. New Advertising Formats

1.9.1.1. Audiences

1.9.1.1.1. Analysis of the General Media Study (EGM) BORRAR 

1.9.1.2. Techniques to Engage Listeners

1.10. History of the Spanish Sports Radio BORRAR

1.10.1. The Origins
1.10.2. Historic Moments 
1.10.3. A Change of Model After the Success of "Super Garcia".
1.10.4. Radio Marca, the First Thematic Radio

Module 2. Sports Journalism in Television

2.1. Current Television Panorama 

2.1.1. Sport on Television Today

2.1.1.1. Thematic Channels 
2.1.1.2. General Channels
2.1.1.3. Quality Sports Journalism
2.1.1.4. Sports “Trash TV”

2.1.2. Formats: News, Programs and Broadcasts

2.2. New Applied Technologies in the Television Industry 

2.2.1. The Revolution of Television Consumption 
2.2.2. Connection and Delivery Systems
2.2.3. New Applied Technologies in Sports

2.3. Audiovisual Sports Content 

2.3.1. The Rundown of a Sports Program on Television
2.3.2. Tools to Create an Audiovisual Story
2.3.3. The Genres
2.3.4. Live and Pre-recorded Broadcasts

2.4. Sports Broadcasts 

2.4.1. The Rundown of a Broadcast
2.4.2. The Mobile Unit
2.4.3. The Narrator
2.4.4. The Commentators
2.4.5. New Audio Options (Radio-TV)
2.4.6. Similarities and Differences of Radio Narration
2.4.7. Flash Interview
2.4.8. Copyright of Images 

2.5. Television Newsrooms 

2.5.1. The Producer 
2.5.2. The Director 
2.5.3. The Commentators
2.5.4. ENG (Electronic News-Gathering) Editor
2.5.5. Writing and Operating Models
2.5.6. Television Control

2.6. The Presenter and their Tools

2.6.1. Auto-Cue or Prompter
2.6.2. The Body Language 

2.7. Audiences 

2.7.1. Multiscreen Audience 
2.7.2. Indicators and/or Meters (Audiometers)
2.7.3. Audience Analysis and Interpretation

2.8. Filming, Editing and Post-production of the Video

2.8.1. The Professional Digital Camera
2.8.2. Audiovisual Language

2.8.2.1. The Image
2.8.2.2. Types of Plans
2.8.2.3. Music How and When to Use It

2.8.3. Text Structure in Television
2.8.4. Editing Programs

2.9. Practical Tips for Working in Television 

2.9.1. Educating the Voice 

2.9.1.1. The Same Tool. A Different Use for Radio
2.9.1.2. Intonation and Rhythm in Television 

2.9.2. The Art of Live Broadcasts. Naturalness

2.10. History of Sports on Television 

2.10.1. Leni Riefenstahl. History of Sports Broadcasting
2.10.2. Evolution of Sports Broadcasting

A complete training that will take you through the knowledge you need to compete among the best"