TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

The Postgraduate certificate in Digital Creativity is a program that is oriented exclusively in skills related to search engine optimization within the field of advertising. Likewise, this program is focused on a strictly theoretical-practical pillar together with a wide experience and a great knowledge of a highly qualified teaching staff.  

A syllabus designed by specialists with high quality content is crucial for the successful enhancement of your knowledge"

Syllabus

This academic program consists of 6 weeks of online learning, in which the graduate through a top level education will undoubtedly reach the top of their professional career. In this way, the student will be able to apply for important vacancies in the advertising sector, assuming with solidity each of the challenges imposed by the work environment. Moreover, this program provides a variety of skills related to the generation of leads and conversions. 

Consequently, this teaching staff has created a specialized syllabus that integrates 1 module, with the objective of providing the professional with multiple knowledge related to SEO metrics and email marketing. 
Accordingly, the student of this Digital Creativity will delve into Social Media Marketing, getting into the field of Advertising Creation. Also, the professional will be positioned among the best experts in digital creativity with emphasis on targeting strategies and search tools. 

In this way, TECH focuses on efficiency and academic excellence, which is why this degree provides the most revolutionary innovations in the sector, positioning the graduate with the highest academic standards at the end of the program. The students will only need an electronic device with good Internet coverage and thus will easily access the virtual platform from the comfort of the place where they are.    

This Digital Creativity is developed over 6 weeks and is divided into 1 module: 

Module 1. Digital Creativity 

Where, When and How is it Taught?

TECH offers students the opportunity to take this Postgraduate certificate in Digital Creativity entirely online. During the 6 weeks of the specialization, the student will be able to access all the contents of this program at any time, which will allow the students to self-manage their study time. 

Module 1. Digital Creativity 

1.1. What is Digital Creativity?  

1.1.1. Digital Technologies to Create 
1.1.2. Digital Techniques to Boost Creativity 
1.1.3. Conclusions 

1.2. Differences between Digital Advertising and Digital Marketing 

1.2.1. Description of Digital Marketing 
1.2.2. Description of Digital Advertising 
1.2.3. Conclusions  

1.3. Creativity in Digital Advertising  

1.3.1. Banners 
1.3.2. Search Ads  
1.3.3. Video Ads 
1.3.4. Native Ads 
1.3.5. Social Media Ads  
1.3.6. Display Advertising 
1.3.7. Augmented Reality Ads 
1.3.8. Email Advertisements 

1.4. Creativity in Digital Marketing 

1.4.1. Content Generation 
1.4.2. Relevance and Value  
1.4.3. Diversity of Formats 
1.4.4. Positioning as an Expert 
1.4.5. Frequency and Consistency 
1.4.6. Measuring Results 

1.5. SEO (Search Engine Optimization) 

1.5.1. Search Engine Optimization  
1.5.2. SEO Metrics  
1.5.3. Conclusions  

1.6. E-mail Marketing  

1.6.1. Promotion of Products and Services 
1.6.2. News and Relevant Information 
1.6.3. Follow-up and Loyalty 
1.6.4. Automation 

1.7. Social Media Marketing 

1.7.1. Increased Reach and Visibility 
1.7.2. Fostering a Community 
1.7.3. Creating Inspirational Content 
1.7.4. Generating Leads and Conversions 
1.7.5. Collaborations with Influencers 
1.7.6. Feedback and Improvement 
1.7.7. Branding and Authority 

1.8. Affiliate Marketing 

1.8.1. Targeting Strategies 
1.8.2. Search Tools 
1.8.3. How to Apply Creativity 
1.8.4. Examples: 

1.9. Influencer Marketing 

1.9.1. Targeting Strategies 
1.9.2. Search Tools 
1.9.3. How to Apply Creativity 
1.9.4. Examples: 

1.10. Social Media Plan 

1.10.1. Structure and Basic Content 
1.10.2. Creative Examples  
1.10.3. Conclusions 

Make the most of this opportunity to surround yourself with expert professionals and learn from their work methodology"