University certificate
The world's largest faculty of video games”
Introduction to the Program
Transformarás tu carrera en el mundo de los Videojuegos con este exhaustivo Curso Universitario. ¡Sabrás diseñar campañas de marketing impactantes y llevarás tu talento al siguiente nivel!”
El Marketing Digital se ha convertido en una disciplina clave para las empresas del siglo XXI, impulsada por el crecimiento exponencial de las plataformas digitales y el comportamiento cambiante de los consumidores. La capacidad de crear estrategias de mercadotecnia efectivas es fundamental para lograr una ventaja competitiva en el mercado. En este contexto, la industria de los Videojuegos, al ser un sector altamente dinámico y en constante evolución, requiere profesionales con conocimientos avanzados en marketing digital adaptados a sus características específicas.
Ante esta premisa, TECH ha diseñado este Curso Universitario en Digital Marketing Strategy que proporcionará a los profesionales las herramientas necesarias para destacar en este campo. Mediante un enfoque integral, se abordarán aspectos fundamentales del marketing digital, entre ellos, la optimización de motores de búsqueda (SEO), publicidad de pago por clic (PPC), redes sociales, email marketing y análisis de datos. Además, se enfatizará en temas clave para la industria de los Videojuegos, incluyendo la promoción de productos digitales, estrategias de captación de usuarios y gestión de comunidades online.
Al completar este programa universitario, los profesionales estarán altamente capacitados para gestionar campañas de Marketing Digital efectivas que impacten directamente en la visibilidad y ventas de Videojuegos. De hecho, se alinearán con las demandas actuales del mercado laboral, donde se requieren expertos que comprendan la interacción entre la tecnología, la creatividad y los intereses de los consumidores. Esto abrirá un abanico de oportunidades laborales en diversas empresas, agencias de publicidad digital y consultorías especializadas.
Adicionalmente, este programa universitario se impartirá de manera 100% online, lo que permite a los especialistas compaginar su capacitación con otras responsabilidades. Además, se implementará la metodología Relearning, una técnica innovadora que favorece la repetición espaciada de los contenidos clave, optimizando la retención del conocimiento y garantizando una asimilación efectiva. Como adición, TECH proporcionará una Masterclass innovadora impartida por prestigiosos Directores Invitados Internacionales.
Este plan de estudios complementado con una disruptiva Masterclass te impulsará a dominar SEO, PPC, redes sociales y estrategias específicas para destacar en la industria”
Este Postgraduate certificate en Digital Marketing Strategy contiene el programa universitario más completo y actualizado del mercado. Sus características más destacadas son:
- El desarrollo de casos prácticos presentados por expertos en Videojuegos
- Los contenidos gráficos, esquemáticos y eminentemente prácticos con los que están concebidos recogen una información científica y práctica sobre aquellas disciplinas indispensables para el ejercicio profesional
- Los ejercicios prácticos donde realizar el proceso de autoevaluación para mejorar el aprendizaje
- Su especial hincapié en metodologías innovadoras
- Las lecciones teóricas, preguntas al experto, foros de discusión de temas controvertidos y trabajos de reflexión individual
- La disponibilidad de acceso a los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet
Con TECH tendrás acceso a contenido innovador y a docentes expertos en el sector. ¡Prepárate para ser un líder del Marketing Digital!”
Incluye en su cuadro docente a profesionales pertenecientes al ámbito de los Videojuegos, que vierten en este programa la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio.
Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextual, es decir, un entorno simulado que proporcionará un estudio inmersivo programado para entrenarse ante situaciones reales.
El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el alumno deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen a lo largo del curso académico. Para ello, el profesional contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos.
Te convertirás en un experto en Marketing Digital con un programa universitario 100% online. ¡Te capacitarás a tu ritmo y dominarás las estrategias digitales que marcan la diferencia en los Videojuegos”
Accederás a un temario adaptado a la industria de los Videojuegos y llevarás tus habilidades al siguiente nivel. ¡Capacítate con TECH y prepárate para el futuro!”
Why study at TECH?
TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.
Study at the world's largest online university and guarantee your professional success. The future starts at TECH”
The world’s best online university according to FORBES
The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future”
A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.
The most complete study plans on the university scene
TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success.
TECH offers the most comprehensive and intensive study plans on the current university scene.
A world-class teaching staff
TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others.
Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.
A unique learning method
TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries.
TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.
The world's largest online university
TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world.
TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.
Google Premier Partner
The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies.
Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.
The official online university of the NBA
TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics.
TECH has been selected by the NBA, the world's top basketball league, as its official online university.
The top-rated university by its students
Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.”
TECH is the world’s top-rated university by its students.
Leaders in employability
TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development.
99% of TECH graduates find a job within a year of completing their studies.
Postgraduate Certificate in Digital Marketing Strategy
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Nowadays, online presence is a key factor in the success of any company or enterprise. Digital marketing has become a fundamental tool for the promotion and positioning of products and services in the global market. Aware of this reality, at TECH Global University we have developed the most complete and updated Postgraduate Certificate in Digital Marketing Strategy in the educational panorama. Our program, taught in online mode, focuses on the student acquiring a comprehensive understanding of the fundamental aspects of digital marketing, while obtaining the necessary skills to develop and manage effective strategies. The curriculum delves into the planning and execution of online advertising campaigns, the implementation of SEO techniques and the optimization of content for digital media.
Master digital marketing
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This Postgraduate Certificate represents an excellent option for those seeking to acquire the knowledge and skills necessary to excel in the world of digital marketing. With TECH you will have at your disposal the best technology and the best teaching team so that your training will be of quality, contributing to you reaching your professional goals. Here, we have ensured that we have a team of professional experts in the field, who will teach the classes online, offering an interactive and enriching learning experience. In addition, the program includes case studies and exercises that will allow professionals to apply the knowledge acquired in real situations; this will help them to strengthen and consolidate their academic preparation. The curriculum delves into the importance of data analysis and the use of tools to measure the success of digital campaigns. Also, it delves into the importance of social media management, email marketing and e-commerce.