Introduction to the Program

Profundiza en el engagement y aprovecha al máximo los canales de comunicación para generar impacto en tus pacientes” 

El Marketing desempeña una función elemental en la industria Pharma Biotech, dando a conocer a los usuarios los beneficios que proporcionan los productos para mejorar su estado de salud. Gracias a una elección de un riguroso plan de mercadotecnia, por tanto, las empresas del sector tienen la capacidad de incrementar sus ventas y contribuir de forma significativa al avance de la Medicina y el bienestar de las personas. Fruto de ello, el médico que desea optimizar el proceso de difusión de innovadores fármacos debe disponer de actualizadas competencias en la materia.  

Por esta razón, TECH ha apostado por crear este Postgraduate certificate, a través del cual el alumno profundizará en las vanguardistas claves del Marketing in Pharma Biotech. Durante 6 semanas de intensivo estudio, detectará las punteras técnicas para realizar el análisis y la investigación de los mercados o conocerá las estrategias de neuromarketing que mayor impacto generan en la industria biofarmacéutica.  

Dado que esta titulación se desarrolla a través de una modalidad 100% en línea, el alumno obtendrá la posibilidad de ingresar al contenido en cualquier instante y lugar, solo necesitando un dispositivo con acceso a la red. Además, se empleará el método de aprendizaje de Relearning, asegurando de esta manera una adquisición de conocimientos solvente sin recurrir a largas horas de estudio.  

Este Postgraduate certificate te proporcionará actualizadas técnicas para diseñar un plan de Marketing Digital orientado a la industria Pharma Biotech” 

Este Postgraduate certificate en Marketing in Pharma Biotech contiene el programa universitario más completo y actualizado del mercado. Sus características más destacadas son:  

  • El desarrollo de casos prácticos presentados por especialistas en Pharma Biotech 
  • Los contenidos gráficos, esquemáticos y eminentemente prácticos con los que está concebido recogen una información científica y práctica sobre aquellas disciplinas indispensables para el ejercicio profesional 
  • Los ejercicios prácticos donde realizar el proceso de autoevaluación para mejorar el aprendizaje 
  • Su especial hincapié en metodologías innovadoras  
  • Las lecciones teóricas, preguntas al experto, foros de discusión de temas controvertidos y trabajos de reflexión individual 
  • La disponibilidad de acceso a los contenidos desde cualquier dispositivo fijo o portátil con conexión a internet 

Optimiza tu aprendizaje por medio de los formatos multimedia más vanguardistas del panorama educativo"

El programa incluye en su cuadro docente a profesionales del sector que vierten en esta capacitación la experiencia de su trabajo, además de reconocidos especialistas de sociedades de referencia y universidades de prestigio.  

Su contenido multimedia, elaborado con la última tecnología educativa, permitirá al profesional un aprendizaje situado y contextual, es decir, un entorno simulado que proporcionará una capacitación inmersiva programada para entrenarse ante situaciones reales.  

El diseño de este programa se centra en el Aprendizaje Basado en Problemas, mediante el cual el profesional deberá tratar de resolver las distintas situaciones de práctica profesional que se le planteen a lo largo del curso académico. Para ello, contará con la ayuda de un novedoso sistema de vídeo interactivo realizado por reconocidos expertos. 

Ponte al día en Marketing in Pharma Biotech a través de una innovadora metodología 100% en línea que te permitirá estudiar desde la comodidad de tu hogar” 

Descubrirás el potencial del e-detailing y el CRM en el entorno digital y su impacto en la industria Pharma Biotech gracias a este Postgraduate certificate"

Why study at TECH?

TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

estudiar tech TECH

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

Postgraduate Certificate in Marketing in Pharma Biotech

Did you know that with TECH Global University you can learn the specific marketing strategies and techniques for the pharmaceutical and biotech industry? The pharmaceutical and biotech industry sector is highly demanding and competitive. To succeed in this field, it is essential to have a thorough knowledge of marketing strategies and techniques specific to Pharma Biotech. If you want to acquire marketing skills in this sector, the Postgraduate Certificate in Pharma Biotech Marketing is the perfect choice for you. It will provide you with the tools and knowledge necessary to understand and apply marketing strategies in the pharmaceutical and biotechnology industry. You will learn about marketing fundamentals, market research, product development, brand management and promotional strategies adapted to this sector.

Stand out in the world of marketing and the Pharma Biotech industry.

One of the advantages of this Postgraduate Certificate is that it is designed specifically for professionals working in Pharma Biotech. You will learn about the unique challenges and opportunities presented by this industry and how to apply effective marketing strategies to achieve success. In addition, you will acquire skills to identify and understand the needs and preferences of customers in the pharmaceutical and biotech context. During the high-level Postgraduate Certificate, you will have the opportunity to work on case studies and real market studies, which will allow you to apply your theoretical knowledge in concrete situations. At the end of the Postgraduate Certificate in Pharma Biotech Marketing, you will be prepared to develop and implement effective marketing strategies, promote products and services in an ethical manner and generate a positive impact on the growth and success of organizations in Pharma Biotech. If you want to stand out in the competitive world of marketing in the Pharma Biotech industry, don't miss the opportunity to enroll in this Postgraduate Certificate and expand your knowledge. boost your career in the pharmaceutical and biotech sector through effective and focused marketing strategies!