Bastawros, Mina
Vice President, Creative and Digital Marketing, Airbus, Toulouse, France
Experience
Mina Bastawros is a prestigious Aerospace Engineer with more than 13 years of professional experience driving digital innovation, marketing and entrepreneurship in recognized institutions. He is highly specialized in generating new disruptive business opportunities, has demonstrated a visionary approach in creating and executing strategic projects that connect with diverse audiences and stakeholders. His passion for aviation and technology has led him to design campaigns that not only promote products, but also inspire his team and the market.
Throughout his career, he has held positions of responsibility as Head of Creative and Digital Marketing and Director of Strategic Marketing at Airbus. In doing so, he has led the transformation of Advertising within companies, ensuring that tactics are not only more effective, but reflect an approach aligned with industry trends. In addition, he has overseen the execution of high-impact campaigns that have increased enthusiasm for aircraft sales, enhancing the corporation's presence in the marketplace.
In addition, he has been recognized internationally for his ability to lead advertising initiatives that have redefined the way aerospace products are promoted. In this sense, his disruptive and results-oriented approach has earned him multiple recognitions in the industry, consolidating him as a key figure in this field. In addition, his ability to guide his team has made him a benchmark in promoting creativity in the industry.
On the other hand, he has also contributed to improving the understanding of these matters through various innovation projects. Thus, his work has focused on the integration of digital technologies and the exploration of new forms of intrapreneurship.
- Vice President Creative & Digital Marketing at Airbus, Toulouse, France
- Strategic Marketing Director at Airbus
- Corporate Founder - New Business Development at Airbus
- Supply Chain and Quality Lead Manager at Airbus
- Project Engineer at Airbus
- Stress Engineer at Airbus
- Aerospace Engineer at Air New Zealand
- MSc in Aerospace, Aeronautical and Astronautical Engineering from Loughborough University
- B.Sc. in Aerospace Engineering at Politecnico di Torino